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Salesforce Marketing-Cloud-Account-Engagement-Consultant Exam Overview:

Certification Vendor:	Salesforce
Exam Name:	Salesforce Certified Marketing Cloud Account Engagement Consultant
Exam Number:	Marketing-Cloud-Account-Engagement-Consultant
Passing Score:	67%
Certificate Validity Period:	2 years
Exam Duration:	105 minutes
Exam Price:	200 USD
Real Exam Qty:	60-65
Available Languages:	English
Related Certifications:	Salesforce Certified Marketing Cloud Account Engagement Administrator
Exam Format:	Multiple-choice, Multiple-select, Scenario-based
Recommended Training:	Salesforce Trailhead Preparation Trailmix
Exam Registration:	Trailhead Academy
Sample Questions:	Salesforce Marketing-Cloud-Account-Engagement-Consultant Sample Questions
Exam Way:	Online proctored or onsite at authorized testing centers
Pre Condition:	Must hold Salesforce Certified Marketing Cloud Account Engagement Administrator certification
Official Syllabus URL:	https://trailhead.salesforce.com/credentials/marketing-cloud-account-engagement-consultant

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Salesforce Marketing-Cloud-Account-Engagement-Consultant Exam Syllabus Topics:

Topic	Details
Topic 1	Personalizing the Prospect Experience: This topic is about creating personalized experiences for prospects. It includes strategies for consent management and recommendations to enhance the overall prospect experience.
Topic 2	Sales Emails and Alerts: This topic covers the configuration and benefits of Sales Emails and Alerts.
Topic 3	Evaluation: The assessment and recommendation process is key to this topic. It covers sub-topics such as analyzing and recommending paths forward, designing strategies to identify customer needs, and staying up-to-date with marketing trends and tools.
Topic 4	Lead Management: This topic covers the development and recommendation of lead generation strategies, including the classification of prospects and the routing of qualified and unqualified leads.
Topic 5	Automating Business Processes: Here, the emphasis is on selecting the right tools and designing sequences of events to streamline marketing initiatives.

Salesforce Certified Marketing Cloud Account Engagement Consultant Sample Questions (Q172-Q177):

NEW QUESTION # 172
A Marketing Cloud Account Engagement administrator finds that all of the email addresses for their Marketing Cloud Account Engagement users have changed. What would be the root cause of this change?

A. Import and update users
B. Table action updated users
C. Marketing Cloud Account Engagement Admin changed each email address
D. User sync mapped email address

Answer: D

NEW QUESTION # 173
What is required when sending a Marketing Cloud Account Engagement email from an assigned user?

A. The email must also contain assigned user merge fields.
B. All prospects on the recipient list must be assigned to a user.
C. The assigned user must be connected through user sync.
D. There must also be a general or specific user as a sender.

Answer: D

NEW QUESTION # 174
What behavior is expected when the " Overwrite Prospect Opted Out field " Salesforce connector setting is enabled?

A. Only users with an Administrator user role will be able to change the prospect field value.
B. Only 200 records per day can be updated to overwrite the " Opted Out " field value.
C. The record that was last updated sets the field value for a synced prospect.
D. Opting out a prospect in Salesforce or Marketing Cloud Account Engagement deselects the " Do Not Email " field upon sync.

Answer: C

Explanation:
https://invadosolutions.com/marketing-automation-news/prospect-opted-out-field-and-sync-behavior-for- Marketing Cloud Account Engagement-and-salesforce/

NEW QUESTION # 175
What is available to choose within Repeat Rule

A. Limit rule matches
B. Repetition Order
C. Certain Prospects
D. Days before eligible to repeat rule

Answer: A,D

NEW QUESTION # 176
LenoxSoft is considering moving from a shared IP address to a dedicated IP address.
What requirement would support advising them to move to a dedicated IP?

A. LenoxSoft sending a quarterly emails to 100,000 prospects
B. LenoxSoft ' s database growing by 500,000 prospects
C. LenoxSoft creating 20 new Engagement Programs
D. LenoxSoft sending more than 100,000 emails a month

Answer: D

NEW QUESTION # 177
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