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| Section | Objectives |
|---|---|
| Intangible Deliverables | - Stakeholder alignment
|
| Value Design | - Strategic direction
|
| Tools and Artifacts | - Co-creation methods
|
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NEW QUESTION # 30
The design team at Cloud Kicks is making the case for analogous research as part of the design process for a brand new experience.
What should analogous research help them accomplish?
Answer: A
Explanation:
Analogous research is a type of research that involves looking at examples from other domains or industries that have similar challenges or goals as the design project. It helps generate unexpected ideas and increase empathy by exposing the design team to different perspectives and solutions. https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-prep/conduct-analogous-research
NEW QUESTION # 31
Cloud Kicks (CK) is creating a loyalty program to deepen the engagement of its customers. CK has arrived at a concept that meets its brief, but the developer remains skeptical.
Which approach should the strategy designer take to get the developer's support?
Answer: C
Explanation:
To gain the developer's support, crafting a compelling narrative that resonates with their values and concerns is effective. This approach involves presenting the concept in a way that aligns with the developer's interests and technical perspective, facilitating understanding and buy-in.
NEW QUESTION # 32
The design team at Cloud Kicks used qualitative research to uncover an opportunity to create a new line of sustainable footwear. What should the strategy designer do to build a shared understanding and agreement among business leaders to move forward with this new initiative?
Answer: B
Explanation:
Executive alignment requires directly mapping verified customer pain points/needs to tangible corporate KPIs and strategic revenue goals. In the Platform Strategy Designer context, this question belongs primarily to Intangible Deliverables. In Intangible Deliverables, the strategy designer creates alignment, trust, shared understanding, ethical awareness, and persuasive communication so that people can make coordinated decisions around the intended future state. Aligning design implications with business goals ensures that customer-desired features can be evaluated for sustainable organizational value as well as technical delivery.
The strategy and UX disciplines should remain connected so that desirability is not separated from viability and feasibility. Here, Share customer needs and tie them to business goals. is the strongest choice because it most directly matches the outcome, constraint, or decision described in the scenario. The other choices may be useful in a different stage or for a different question, but they do not address the central requirement as directly. Complete a competitive analysis collaboratively in a workshop. focuses attention elsewhere, while Select the most senior stakeholder ' s goal as a path forward. addresses a related concern without providing the same fit to the scenario ' s stated objective. That distinction is important on the exam: select the method or capability that resolves the specific uncertainty in the scenario rather than the option that is merely plausible in a broader project.
Study Guide Topics: Intangible Deliverables
Official Salesforce Reference: Sustainable Design
NEW QUESTION # 33
. Leadership at Cloud Kicks just approved a vision for a new digital commerce and service strategy. They ask the Strategy Designer to create a roadmap to help them understand the rollout process and implications.
What should be one of the initial steps to take when creating a program roadmap?
Answer: C
Explanation:
One of the initial steps to take when creating a program roadmap is to start with a phased approach, then address foundational items early, as this helps prioritize and sequence the work into manageable chunks and ensure that the essential requirements are met first. Developing a RACI diagram or creating a release plan may not be the initial steps, as they require more clarity and details on the scope and timeline of the program.
NEW QUESTION # 34
A strategy designer is kicking off a project to reimagine the high-end private banking experience for a financial services company.
What should they do to learn about the unique expectations of the company's customers?
Answer: B
Explanation:
Interviewing 8-10 customers about how banking fits into their lives and their ideal relationship with their bank is the best way to learn about the unique expectations of the company's customers. This method provides qualitative and contextual insights into the customers' needs, goals, pain points, and emotions. https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-prep/conduct-customer-interviews
NEW QUESTION # 35
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