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| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Designing and Defining the Solution | 15% | - Defining requirements and specifications - Gap analysis and option evaluation - Design thinking and solution concepts |
| Topic 2: Developing a Business Case | 15% | - Purpose and structure of a business case - Alignment with business change lifecycle - Costs, benefits, risks and impact assessment |
| Topic 3: Analysing and Managing Stakeholders | 20% | - Engagement and communication strategies - CATWOE and stakeholder perspective analysis - Stakeholder influence, interest and engagement assessment - Stakeholder identification and classification |
| Topic 4: Analysing the Current State | 15% | - Identifying problems, gaps and improvement opportunities - Modelling current processes, systems and data - Investigation techniques and data collection |
| Topic 5: Establishing the Target State | 15% | - Defining future requirements and objectives - Defining desired outcomes and success measures - Business activity modelling and process design |
| Topic 6: Strategic Context for Business Analysis | 20% | - Organisational vision, mission and objectives - Internal and external environment analysis - SWOT analysis and strategic alignment |
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NEW QUESTION # 40
A large retail company has asked a business analyst to investigate a problem with declining sales Which of the following techniques is the business analyst MOST LIKLEY to use to identify underlying causes of this problem?
Answer: C
Explanation:
Explanation
A Business Activity Model (BAM) is a technique for modelling business activities within an organisation or project at a high level of abstraction. It helps to understand what an organisation does, how it does it, who does it, where it does it and why it does it. Therefore, option D is the correct answer, as a BAM would help the business analyst to identify underlying causes of a problem with declining sales. A BAM would help to analyse how different activities within an organisation contribute or relate to sales performance and identify any gaps or issues that may affect sales performance. A BAM would help to compare current and desired situations or problems and identify what changes or improvements are needed to achieve desired situations or problems. Option A is not a correct answer, as customer journey maps are not a technique for identifying underlying causes of a problem with declining sales. Customer journey maps are a technique for visualising customer experiences with an organisation or product across different touchpoints and stages. They help to understand customer needs, expectations and emotions and how they are met or influenced by an organisation or product. Option B is not a correct answer, as scenario analysis is not a technique for identifying underlying causes of a problem with declining sales. Scenario analysis is a technique for exploring how different scenarios or situations could affect outcomes or impacts of an organisation or project. They help to test feasibility and desirability of different options or solutions under various circumstances or assumptions.
Option C is not a correct answer, as use case diagram is not a technique for identifying underlying causes of a problem with declining sales. Use case diagram is a technique for modelling functional requirements of a system or product at a high level of abstraction. They help to understand what functions or features are required or provided by a system or product and how they interact with actors or users.
References: BCS Practitioner Certificate in BAP Specimen, page 32.
NEW QUESTION # 41
Halliday Holdings is embarking on a programme to improve its customer experience On joining the programme. Natasha wants to gain an understanding of how its current brand is perceived Which would be the BEST source of information for Natasha?
Answer: D
Explanation:
A brand is a name, term, design, symbol or any other feature that identifies one seller's good or service as distinct from those of other sellers. A brand perception is how customers and potential customers view a brand based on their experiences, associations and impressions. Therefore, option A is the best choice, as independent industry websites are likely to provide unbiased and reliable information on how customers perceive different brands in the market. They may also include customer reviews, ratings and feedback that can help measure customer satisfaction and loyalty. Option B is not a good choice, as the company website is likely to provide biased and selective information on its own brand that may not reflect how customers actually perceive it. It may also omit negative aspects or criticisms that could affect its image or reputation. Option C is not a good choice, as the company's organisational structure is not relevant to its brand perception. It may show how the company is organised internally, but it does not indicate how customers view its products or services externally. Option D is not a good choice, as the company's complaints procedures are not sufficient to measure its brand perception. They may show how the company handles customer issues or problems, but they do not capture how customers feel about its overall quality or value.
NEW QUESTION # 42
A project manager is discussing the activities on a Business Activity Model (BAM) with a group of Subject Matter Experts (SMEs). The SMEs confirm that the "review feedback" activity is triggered in the event that targets are not met, and on a quarterly basis when a report is automatically generated. The "update supplier list" activity is triggered when the supplier signs a contract.
How many of each type of business events are listed?
Answer: A
Explanation:
Business events (triggers) initiate business activities, and the guidance defines three types: external, internal, and time-based. External events originate from outside the organisation or business system; internal events originate within the business system (often as a result of managerial decisions); and time-based events occur at predetermined times (e.g., periodic schedules).
In the scenario, "targets are not met" is an internal business event because it arises from performance management within the business system-targets and performance monitoring are internal management concerns, and the "trigger" is the organisation's own recognition that performance is below expectation (an internally generated condition).
"On a quarterly basis when a report is automatically generated" is a time-based business event because it is explicitly scheduled (quarterly) and happens due to time passing rather than an external party's action. Time-based events commonly drive periodic reporting and review cycles.
"When the supplier signs a contract" is an external business event because the supplier is outside the organisation's business system; the triggering action (contract signing) is performed by an external party, even though it leads to internal administrative work such as updating supplier records.
So there are 1 internal, 1 time-based, and 1 external event: option C.
NEW QUESTION # 43
Efua is planning to use Design Thinking to improve the m-store customer experience She has asked you to suggest good techniques to help with the different stages.
Looking at the list of techniques and stages below which THREE combinations SHOULD be of benefit to Efua?
Answer: B,D,E
Explanation:
Explanation
Design Thinking is an approach for solving complex problems by focusing on human needs and desires. It involves five stages: empathise, define, ideate, prototype and test. Therefore, options B, D and E are correct answers, as they suggest good techniques to help with the different stages of Design Thinking. Empathise is the stage where the problem is explored from the perspective of the users and their emotions, motivations and pain points are understood. A good technique to help with this stage is Customer Journey Map, which is a visual representation of the steps and emotions that a user goes through when interacting with a product or service. It helps to identify the pain points and opportunities for improvement in the user experience. Create is the stage where the users are represented by creating personas, which are fictional characters that embody the characteristics, goals and needs of a typical user group. Personas help to empathise with the users and design solutions that suit their preferences and expectations. Define is the stage where the problem is clearly defined and articulated based on the insights gained from the empathise stage. A good technique to help with this stage is Current user needs or problems, which is a statement that summarises what the users need or want to achieve and what prevents them from doing so. It helps to focus on the core problem and set the direction for ideation. Option A is not a correct answer, as Prototype is not a stage of Design Thinking, but a technique that can be used in the Prototype stage. Prototype is the stage where the ideas are turned into tangible and testable prototypes that can be used to demonstrate and evaluate the solutions. A good technique to help with this stage is Scenario Analysis, which is a technique that explores how different scenarios or situations could affect the outcomes of the solutions. It helps to test the feasibility and desirability of the prototypes. Option C is not a correct answer, as Evaluate is not a stage of Design Thinking, but a technique that can be used in the Test stage. Test is the stage where the prototypes are tested with real users and feedback is collected and analysed to refine and improve the solutions. A good technique to help with this stage is Mind Mapping, which is a technique that organises and visualises information in a hierarchical and associative way. It helps to capture and structure feedback and identify patterns and insights.
References: BCS Practitioner Certificate in BAP Specimen, page 28.
NEW QUESTION # 44
You have been asked to explain divergent and convergent thinking to a colleague How would you describe the purpose of both divergent and convergent thinking to them Select the BEST TWO answers
Answer: B,E
NEW QUESTION # 45
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