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| Section | Objectives |
|---|---|
| Microeconomics for Managers | - Supply and demand analysis - Elasticity and pricing decisions - Market structures and competition |
| Macroeconomic Environment | - GDP, inflation, and unemployment - Fiscal and monetary policy |
| Managerial Economic Decision-Making | - Risk and uncertainty in global markets - Cost-benefit analysis in business contexts |
| Global Economics | - Global economic institutions and trade policy - Exchange rates and currency systems - International trade and comparative advantage |
| Foundations of Economics | - Market systems and economic models - Scarcity, opportunity cost, and economic reasoning |
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問題 #65
What is one example of something a copyright is used to protect?
答案：B
解題說明：
InGlobal Economics for Managers,copyrightis identified as a form of intellectual property protection that applies tooriginal works of authorship, making option A-the content of a book-the correct answer.
Copyright protects the expression of ideas rather than the ideas themselves.
Copyright protection typically covers literary works, music, films, software code, artistic creations, and other original content fixed in a tangible medium. It grants the creator exclusive rights to reproduce, distribute, display, and perform the work for a specified period. This protection encourages creativity and innovation by allowing creators to earn economic returns from their work.
Option B refers totrademarks, which protect brand names, symbols, and slogans used to distinguish goods or services. Option C, the design of a logo, is also generally protected under trademark law. Option D describes a patent, which protects new inventions, processes, or designs with functional utility.
Global Economics for Managersemphasizes that strong intellectual property protection is critical for firms competing in knowledge-intensive industries. Copyright protection, in particular, plays a key role in publishing, entertainment, and software sectors.
Therefore, option A correctly identifies an example of what copyright is used to protect.
問題 #66
Which protection of intellectual property is used for the design of a logo?
答案：B
解題說明：
InGlobal Economics for Managers, atrademarkis the form of intellectual property protection used forlogos, brand names, symbols, and slogans, making option C correct. Trademarks allow firms to distinguish their products and services from those of competitors and protect brand identity.
A logo serves as a visual identifier of a company or product, and trademark protection prevents other firms from using confusingly similar designs. This protection helps maintain consumer trust and brand value.
Patents protect inventions, copyrights protect original creative works, and trade secrets protect confidential business information.
Thus, option C correctly identifies trademark protection for logo design.
問題 #67
What happens when the Federal Reserve increases the money supply?
答案：B
解題說明：
InGlobal Economics for Managers, an increase in the money supply leads to arightward shift of the aggregate demand (AD) curve, making option B correct.
An expanded money supply lowers interest rates, encouraging borrowing and spending by households and firms. Consumption and investment rise, increasing total demand for goods and services at every price level.
Options C and D involve supply-side changes, not monetary policy effects.
Thus, option B correctly describes the macroeconomic impact of an increased money supply.
問題 #68
When supply increases and demand stays the same, what happens to the equilibrium point of price and quantity?
答案：C
解題說明：
InGlobal Economics for Managers, an increase in supply with demand held constant leads to anew equilibrium characterized by a lower price and a higher quantity, making option A-quantity increases- the correct answer. This outcome follows directly from standard supply-and-demand analysis.
When supply increases, the supply curve shifts to the right. At the original equilibrium price, producers are now willing and able to supply more than consumers wish to buy, creating excess supply. To eliminate this surplus, sellers reduce prices. As prices fall, quantity demanded increases until a new equilibrium is reached where quantity supplied equals quantity demanded.
Although price also changes (it falls), the question asks what happens to theequilibrium point of price and quantity, and among the given options, onlyquantity increasesis correct. Price does not remain the same, nor does it increase, and quantity certainly does not decrease.
This concept is critical for managers analyzing productivity improvements, technological progress, or reductions in input costs. Supply increases are often driven by innovation, economies of scale, or favorable regulatory changes, all of which allow firms to produce more at every price.
Thus, option A correctly describes the equilibrium outcome when supply increases and demand remains unchanged.
問題 #69
Which scenario most likely describes a late mover?
答案：B
解題說明：
InGlobal Economics for Managers, alate moveris a firm that enters a market after early entrants and first movers, often benefiting from reduced uncertainty, making option D the correct answer. Late movers observe the successes and failures of pioneers and can adapt their strategies accordingly.
Option D correctly reflects this advantage: late moversface fewer market uncertaintiesbecause demand patterns, customer preferences, regulatory environments, and competitive dynamics are more clearly established. This allows them to avoid costly mistakes made by early entrants and adopt proven technologies or business models.
Option A, erecting significant barriers to entry, is typically associated withfirst moverswho gain early control over key resources or distribution channels. Option B, gaining advantage through proprietary technology, also aligns more closely with early or first movers. Option C, making preemptive investments, is a classic first- mover strategy aimed at discouraging later entrants.
Global Economics for Managersemphasizes that while late movers may lack early brand recognition, they can still succeed by entering with superior products, lower costs, or more efficient processes. For managers, understanding late-mover advantages helps in timing market entry decisions and assessing competitive risks.
Therefore, option D most accurately describes a late-mover scenario.
問題 #70
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