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| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Planning and Strategy | 26% | - Assess audience requirements and define targeting criteria - Construct test hypotheses and define success metrics - Select appropriate analytics sources for reporting - Identify optimization opportunities based on business KPIs and data analysis |
| Topic 2: Configuring, Executing and Managing Activities | 50% | - Differentiate between Visual Experience Composer and Form-Based Experience Composer - Manage traffic allocation, goals, and settings for activities - Set up and configure A/B tests, Multivariate tests, and Experience Targeting activities - Apply audience targeting and segmentation rules - Create and manage experiences using both composers |
| Topic 3: Analyzing and Reporting Results | 16% | - Evaluate statistical significance and confidence levels - Interpret activity results and performance metrics - Derive insights and recommendations from test outcomes - Generate and customize reports in Adobe Target |
| Topic 4: Troubleshooting and Administration | 8% | - Identify and resolve common delivery and configuration issues - Verify activity setup and implementation - Manage user permissions, preferences, and account settings |
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問題 #108
When assessing audience requirements, which factor is most critical?
答案：C
問題 #109
What is the purpose of the Automated Segments report in Automated Personalization?
答案：D
問題 #110
What is the visitor's default profile lifetime in Adobe Target?
答案：C
問題 #111
What is the maximum number of profile parameters allowed per mbox call?
答案：D
問題 #112
Which feature ensures the activity reaches the most impactful audience segment?
答案：D
問題 #113
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