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DAMA DQ-1220 Exam Syllabus Topics:

SectionObjectives
Data Quality Management- Data Quality Governance
- Roles and Responsibilities (Data Stewardship)
Data Quality Improvement- Data Cleansing Methods
- Root Cause Analysis
Data Quality Operations- Monitoring and Reporting
- Data Quality Tools and Technologies
Data Quality Fundamentals- Data Quality Dimensions (Accuracy, Completeness, Consistency, Timeliness, Validity, Uniqueness)
- Definition of Data Quality
Data Quality Assessment- Data Profiling Techniques
- Data Quality Metrics and KPIs

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DAMA Data Quality Sample Questions (Q85-Q90):

NEW QUESTION # 85
A CRM contains separate records for "Jonathan Smith", "Jon Smith", and "J. Smith". Investigation confirms that all three records represent the same customer. Which Data Quality dimension is primarily affected?

Answer: B

Explanation:
The primary issue is Uniqueness because more than one record represents the same real-world entity.
Uniqueness evaluates whether unintended duplicate instances exist within a dataset or across integrated datasets.
Duplicate customer records can arise because of spelling variation, abbreviations, different contact details, weak matching rules, or inconsistent identifier capture. Exact duplicate detection alone is therefore insufficient. Effective entity resolution frequently requires probabilistic or deterministic matching across names, addresses, identifiers, telephone numbers, and other attributes.
DAMA-aligned Data Quality frameworks define uniqueness in terms of avoiding duplicate representation of the same entity. They also recognize that duplicate records may differ in individual attribute values while still representing the same person or object.
The issue is closely related to Master Data Management. An MDM process may match the three source records, establish that they belong to one customer, and apply survivorship rules to construct an authoritative master representation.
The correct remediation should also address the source process that allowed duplicates to be created; otherwise cleansing will merely remove symptoms while new duplicates continue to appear.
Reference Topics: DAMA-DMBOK2 Chapter 13 - Uniqueness; Matching; De-duplication; Chapter 10 - Master Data Management; Entity Resolution.


NEW QUESTION # 86
Descriptive metadata describes a resource, enabling its identification and retrieval.

Answer: A

Explanation:
DAMA-DMBOK2 distinguishes descriptive, structural, and administrative metadata when discussing metadata classifications used outside conventional IT contexts. Descriptive metadata identifies and describes a resource sufficiently to enable discovery and retrieval. DMBOK2 gives title, author, and subject as explicit examples of descriptive metadata.
A book's author, title, and subject therefore answer practical discovery questions: What is the resource? Who created it? What is it about? These attributes allow catalogues, repositories, search tools, and users to identify and retrieve the required resource.
Option A is principally structural metadata. DMBOK2 specifically identifies the number of pages and chapters as examples describing relationships within or among the components of a resource. Option D represents administrative metadata because version numbers and archive dates help manage the resource throughout its lifecycle.
The distinction is important to Data Quality because metadata itself must have appropriate completeness, consistency, currency, and accuracy. Incorrect descriptive metadata can make a valid data asset effectively undiscoverable or lead users to select an inappropriate source.
Metadata Management therefore supports Data Quality by giving data consumers reliable definitions, context, provenance, ownership, lineage, and usage information.
Reference Topics: DAMA-DMBOK2 Metadata Management - Descriptive Metadata; Structural Metadata; Administrative Metadata; Metadata Quality; Chapter 13 - Data Quality and Metadata Management.


NEW QUESTION # 87
The goals of data storage and operations are:

Answer: A

Explanation:
DAMA-DMBOK2 states three principal goals for Data Storage and Operations: managing data availability throughout the lifecycle, ensuring the integrity of data assets, and managing the performance of data transactions. Option A corresponds directly to those goals.
Availability means that required data and database services are accessible when business processes need them. This requires capacity planning, backup and recovery, business continuity, monitoring, and resilient infrastructure.
Integrity means protecting data assets from corruption or inappropriate alteration and maintaining reliable technical structures. Operational controls such as recovery procedures, transaction management, and controlled changes contribute directly to integrity.
Performance concerns the efficiency and responsiveness of database transactions and related storage operations. Capacity, cache behaviour, indexing, workload patterns, and system resources must therefore be monitored.
Glossary management belongs primarily to Metadata Management, while authorized access is principally a Data Security responsibility. User experience is not one of the stated core objectives for this knowledge area.
The relationship to Data Quality is direct: technically corrupted or unavailable information cannot be fit for purpose even when its business definitions are correct.
Reference Topics: DAMA-DMBOK2 Chapter 6 - Goals and Principles of Data Storage and Operations; Availability; Integrity; Performance; Chapter 13 - Data Reliability and Timeliness.


NEW QUESTION # 88
Data Staging areas are populated from source databases using extract functions, transformed and then:

Answer: C

Explanation:
The conventional flow is Extract, Transform, and Load (ETL). Data is extracted from source systems, placed in a staging environment where required transformations are performed, and then loaded into the target Data Warehouse. Consequently, the transformed staging data is made ready and loaded into the Data Warehouse.
DAMA-oriented training material presents this exact progression.
The staging area provides a controlled environment in which source data can be integrated without imposing transformation workloads directly on operational systems. Typical activities include datatype conversion, standardization, code translation, matching, deduplication, validation, derivation, consolidation, and handling rejected records.
From a Data Quality perspective, staging is especially important because many quality controls can be applied before data reaches the analytical repository. Profiling can identify unexpected distributions, invalid values, missing records, duplicate entities, referential-integrity defects, and inconsistent reference values. Failed records can then be quarantined or remediated according to governed rules.
Although metrics and profiling may occur in staging, they are supporting activities rather than the final destination in the ETL sequence. Likewise, metadata repositories document the transformation rather than serving as the main target for the transformed business data.
Reference Topics: DAMA-DMBOK2 - Data Warehousing and Business Intelligence; ETL; Staging Areas; Data Integration; Chapter 13 - Profiling, Cleansing, Standardization and Validation.


NEW QUESTION # 89
The loading of country codes into a CRM is a classic:

Answer: B

Explanation:
Loading standardized country codes into a CRM is a classic example of Reference Data Integration. Country codes constitute controlled reference values used to classify or characterize other data. They differ from transactional information such as orders and payments and from master entities such as individual customers or products.
DAMA treats countries, currencies, geographic classifications, status codes, and similar controlled domains as typical Reference Data. The uploaded question therefore tests the distinction between integrating reusable code sets and integrating Master or Transaction Data. Published versions of the same DAMA item confirm Reference Data Integration as the intended answer.
In practice, an authoritative reference source may provide standardized country identifiers to CRM, ERP, MDM, analytical, and integration systems. Central management prevents different applications from independently inventing or changing equivalent codes.
This is also a Data Quality control. Reference integration improves Validity by restricting values to approved domains and Consistency by ensuring that different systems interpret equivalent countries identically. For example, an uncontrolled mixture of GB, UK, 826, and proprietary internal codes may create integration and reporting errors unless mappings are formally governed.
Metadata should document the authoritative source, code meaning, effective dates, mappings, ownership, and applicable standards.
Reference Topics: DAMA-DMBOK2 Chapter 10 - Reference Data; Code Sets; Reference Data Integration; Authoritative Sources; Chapter 13 - Validity and Consistency.


NEW QUESTION # 90
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