Valid Exam Marketing-Cloud-Account-Engagement-Consultant Practice Exam Pass Once Try | Marketing-Cloud-Account-Engagement-Consultant: Salesforce Certified Marketing Cloud Account Engagement Consultant

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Salesforce Marketing-Cloud-Account-Engagement-Consultant Exam Syllabus Topics:

Topic	Details
Topic 1	Evaluation: The assessment and recommendation process is key to this topic. It covers sub-topics such as analyzing and recommending paths forward, designing strategies to identify customer needs, and staying up-to-date with marketing trends and tools.
Topic 2	Lead Management: This topic covers the development and recommendation of lead generation strategies, including the classification of prospects and the routing of qualified and unqualified leads.
Topic 3	Personalizing the Prospect Experience: This topic is about creating personalized experiences for prospects. It includes strategies for consent management and recommendations to enhance the overall prospect experience.
Topic 4	Sales Emails and Alerts: This topic covers the configuration and benefits of Sales Emails and Alerts.
Topic 5	Account Configuration: This topic focuses on the technical side, including the implications of technical setup and data migration. It also covers the important issue of maintaining data integrity during the migration process and the development of a usage governance plan.
Topic 6	Reporting, Metrics, and Analytics: Technical setup requirements and reporting methods are the key sub-topics here.

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Salesforce Certified Marketing Cloud Account Engagement Consultant Sample Questions (Q222-Q227):

NEW QUESTION # 222
What is true about scoring? [Choose one answer]

A. Salesforce opportunities can influence a prospect's score.
B. Marketing Cloud Account Engagement comes with a scoring model that cannot be adjusted or changed.
C. Marketing Cloud Account Engagement will automatically assign prospects a score from F- to A+.
D. It is not possible to reset a prospect's score to 0.

Answer: A

NEW QUESTION # 223
If someone opt-out's do we need to delete this Prospect record?

A. False. It is restricted by law not to email them, but we still can track the activity
B. Yes, it is restricted by law

Answer: A

NEW QUESTION # 224
Viewing a pricing page is considered a valuable buying signal. LenoxSoft would like to be able to report on and segment prospects who have visited the pricing page. Which automation tool would best achieve this?

A. Create a Page Action set to Tag prospects as having viewed it and add them to a list.
B. Create a Dynamic List based on page view to segment automatically
C. Create a form with a Completion Action to send a pricing sheet.
D. Create a special campaign to track pricing page views.

Answer: A

NEW QUESTION # 225
What type of Marketing Cloud Account Engagement field should you sync Salesforce Phone field

A. Phone
B. Number
C. You can't do this
D. Text

Answer: D

NEW QUESTION # 226
LenoxSoft is using a repeating Engagement Studio program to send prospects who complete a specific form a series of emails, increase the prospect score when the emails are engaged with, and notify an assigned user if the call to action in the email is completed. Prospects should only repeat the program when the form is completed again.
How should LenoxSoft add the prospects?

A. By creating a dynamic list based on the form being completed and use that list as the distribution list on the program.
B. By using an automation rule to add prospects to a static list based on the form being completed, then use that list as the recipient list on the program.
C. By using a static list on the form's completion action, then start the program with a "Form Completed" trigger so only prospects who completed the form will get the follow up actions.
D. By using a static list on the form's completion action that is used as the recipient list on the program, then remove prospects from the static list before every end step in the program.

Answer: A

NEW QUESTION # 227
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