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Oracle 1Z0-1032-26 Exam Syllabus Topics:

Section	Objectives
Campaign Management	- Campaign creation and configuration 1. Multichannel campaign orchestration 2. Email campaign setup 3. Scheduling and activation
Deliverability and Compliance	- Email deliverability management 1. Unsubscribe and preference handling 2. Sender reputation management 3. Spam compliance and regulations
Responsys Platform Overview	- Core Architecture and Components 1. Responsys account structure 2. Navigation and setup basics 3. User roles and permissions
Automation and Orchestration	- Marketing automation workflows 1. Program Designer usage 2. Event-based triggers 3. Journey optimization
Analytics and Reporting	- Campaign performance analysis 1. Email engagement metrics 2. A/B testing analysis 3. Reports and dashboards
Audience Management	- Data management and segmentation 1. Profile lists and extensions 2. Data imports and integrations 3. Segmentation rules and filters
Message Design and Content	- Email and template design 1. Template creation and management 2. Content testing and validation 3. Dynamic content and personalization

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Oracle Responsys Marketing Platform 2026 Implementation Professional 認定 1Z0-1032-26 試験問題 (Q30-Q35):

質問 # 30
You are planning an integration of Salesforce.com and Responsys. You navigate to the Account Administration screen to configure the access to Salesforce.com, but the configuration options are not available.
What is the reason for this?

A. You must first create a new Salesforce Connect job to enable the automated data feed between the Salesforce.com and Responsys contacts lists.
B. You need to work with Salesforce.com technical resources to configure the gateway to Responsys from within the Salesforce.com application.
C. You need to create a new user specifically for Responsys from within the Salesforce.com application.
D. Responsys Customer Support must first enable the Salesforce integration functionality before the Account Administrator can configure the access between Salesforce.com and Responsys.

正解：D

質問 # 31
Your client wants to be able to analyze the marketing campaign performance in Insight reports broken down by two criteria available in the profile list (Gender and Country). You created the Segment Group following the directions in the Help documentation, but when you run the Insight reports, the Segment reports display "undefined".
What is the reason for the failure?

A. You should have created a corresponding filter for each rule set to be used to identify the segment group.
B. You did not select and assign the segment group in the Campaign settings of the campaigns to be analyzed by the segment criteria before launching the campaign.
C. You did not declare the fields used to define the segment groups in the Data section of the campaign workbook.
D. You don't have the segment group feature enabled in the Account Administration settings.

正解：B

質問 # 32
Your client has asked Why their campaign reports in Insight display the value of Not Specified for the Marketing Strategy and Marketing Program category.
How should you reply?

A. Let's decide on values to use for Marketing Strategy and Marketing Program categories and enter them into Account Administration. Now before each campaign launch, in the Settings section of the Campaign Workbook, select the desired category setting to use for your reports in the future.
B. We need to choose from the Responsys list of standard Marketing category fields, and none of them really apply to your industry, so we aren't using this functionality.
C. There is a substantial work required to set Marketing categories in your Responsys account, so we will request Customer Care to add this to your account configuration.
D. Because we didn't set up Marketing categories prior to going live, we can now ask Customer Care to add any categories you like to your reports.

正解：A

質問 # 33
You need to set up a program to enable an enactment to follow down one of two paths in a program based on a criteria match which determines what branch to follow down. You dragged the Allocation Switch onto the canvas, but it is not allowing you enter conditions.
What should you have used?

A. Conditional Branchlet
B. Stage Gate
C. Entry Tracking Variable
D. Timer Event
E. Data Switch

正解：C

質問 # 34
Your profile list is named CONTACTS. Your supplemental table is ORDERS with a Data Extraction Key of CUSTOMER_ID_ and a Primary Key of ORDER_ID, with TOTAL_ORDER_DOLLARS as a column. You design a campaign to display the ORDER_ID and TOTAL_ORDER_DOLLARS with a default value of 0 (zero) from the ORDERS table for each recipient in the target audience from your CONTACTS list.
What happens if there are multiple matches (more than one ORDER_ID) for a CUSTOMER_ID?

A. When multiple matches with a record in the CONTACTS list exist in the ORDERS supplemental table, the first found match will be used in the campaign.
B. Because multiple matches with a record in the CONTACTS list exist in the ORDERS supplemental table, no matching values will be pulled at all, and the default value of 0 (zero) will be used for every email generated.
C. The campaign launch will error out when Responsys detects multiple matches with the CONTACI'S list from the ORDERS table.
D. During the campaign worklist build, Responsys will pause and ask you to select the correct record to use for the campaign personalization.

正解：B

質問 # 35
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