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| Certification Vendor: | Microsoft |
|---|---|
| Exam Name: | Microsoft Dynamics 365 Customer Experience Analyst |
| Exam Number: | MB-280 |
| Exam Duration: | 100โ120 |
| Exam Price: | $165 USD |
| Real Exam Qty: | 40โ60 |
| Available Languages: | French, Chinese (Simplified), Japanese, German, Spanish, Portuguese (Brazil), English |
| Certificate Validity Period: | 2 years |
| Exam Format: | Case studies, Interactive items, Multiple choice |
| Related Certifications: | Microsoft Certified: Dynamics 365 Sales Functional Consultant Associate Microsoft Certified: Power Platform Functional Consultant Associate |
| Passing Score: | 700 / 1000 |
| Recommended Training: | MB-280 Learning Path Course MB-280T01โT04 |
| Exam Registration: | Pearson VUE Registration |
| Sample Questions: | Microsoft MB-280 Sample Questions |
| Exam Way: | Online proctored or onsite at Pearson VUE test centers |
| Pre Condition: | Recommended: Experience with Dynamics 365 Sales, Dataverse, and basic Power Platform knowledge; no mandatory prerequisites |
| Official Syllabus URL: | https://learn.microsoft.com/en-us/credentials/certifications/resources/study-guides/MB-280 |
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One major difference which makes the Microsoft MB-280 exam dumps different from others is that the exam questions are updated after feedback from more than 90,000 professionals and experts around the globe. In addition, the Microsoft MB-280 Exam Questions are very similar to actual Microsoft Dynamics 365 Customer Experience Analyst MB-280 exam questions. Hence, it helps you to achieve a high grade on the very first attempt.
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NEW QUESTION # 38
Drag and Drop Question
Your organization introduced a new loyalty solution that exposes the loyalty profile and related point transactions in an Azure SQL Database.
You need to ensure the new loyalty data is imported from the Azure SQL Database into Dynamics 365 Customer Insights ?Data and refreshed incrementally.
Which five actions should you perform in sequence within Customer Insights ?Data before selecting Save to complete the creation? To answer, move the five appropriate actions from the list of actions to the answer area. Arrange the five actions in the correct order.
Answer:
Explanation:
Explanation:
Step 1: Create a new data source based on Microsoft Power Query
To configure Dynamics 365 Customer Insights - Data, first bring in source data for processing.
Customer Insights - Data provides several types of data connectors to connect to and ingest data from a broad set of sources.
Customer Insights - Data, Connect to a Power Query data source
Power Query with data source Azure SQL Database supports incremental refresh.
Step 2: Select the data source and tables to ingest
Connect to Azure SQL database from Power Query Desktop
To connect to an Azure SQL database from Power Query Desktop, take the following steps:
1. Select Azure SQL database in the get data experience. The get data experience in Power Query Desktop varies between apps
2. In SQL Server database, provide the name of the server and database (optional).
3. Select either the Import or DirectQuery data connectivity mode.
[Steps omitted]
7. In Navigator, select the database information you want [Step 2], then either select Load to load the data or Transform Data [Step 3] to continue transforming the data in Power Query Editor.
Step 3: Complete the transformation steps and select Next,
Step 4: In the Set up incremental refresh dialog box, select Set up to open the Incremental refresh settings.
When you select Incremental Refresh [Step 4], a pop-up window will appear. In this window, select the table [Step 5] that you want to set up for incremental refresh and click the button next to Incrementally refresh this table.
Step 5: Select the tables and provide the required incremental refresh details.
NEW QUESTION # 39
Hotspot Question
You are a Dynamics 365 administrator. The sales team uses goals to track actual to target opportunity amounts.
A salesperson reviews their goals chart and observes the following:
- An opportunity updated today is not included in the chart.
- The time period for the goal is not accurate.
You need to resolve these issues.
What should you do? To answer, select the appropriate options in the answer area.
NOTE: Each correct selection is worth one point.
Answer:
Explanation:
Explanation:
Issue: Opportunity updated today is NOT included in the chart.
Action: Update roll-up settings.
If the opportunity updated today is not showing in the chart, this is likely due to the roll-up settings not being configured to include the latest data. Roll- up settings determine when and how data is rolled up for goals and KPIs.
Issue: Time period for the goal is inaccurate.
Action: Have the manager update the goal.
The goal time period is typically managed at a higher level, so a manager would need to update the goal time period to ensure it is accurate and reflects the correct reporting period.
NEW QUESTION # 40
Drag and Drop Question
A company has implemented Dynamics 365 Sales Enterprise. The salespeople often travel to meet customers and require mobile-friendly solutions to various scenarios.
You need to provide a solution for the traveling salespeople.
Which apps should you recommend in each scenario? To answer, move the appropriate apps to the correct scenarios. You may use each app once, more than once, or not at all. You may need to move the split bar between panes or scroll to view content.
NOTE: Each correct match is worth one point.
Answer:
Explanation:
Explanation:
Receive push notifications about newly assigned leads:
App: Dynamics 365 Sales mobile app
The mobile app is designed to provide real-time notifications and push alerts to salespeople while they are on the go.
View Outlook meetings and appointments:
App: Dynamics 365 for phones and tablets app
This app allows salespeople to view, manage, and synchronize their Dynamics 365 data, including meetings and appointments integrated with Outlook.
Generate SSRS quotes:
App: Dynamics 365 Sales on the web
SSRS quotes are typically generated using more robust tools available in the full web version of Dynamics 365 Sales, which provides access to advanced reporting features.
NEW QUESTION # 41
Case Study 1 - Contoso Ltd
Background information
Contoso Ltd. has started a new division that provides janitorial services to businesses.
The sales teams for this division are using a dedicated instance of Dynamics 365 Sales.
Contoso Ltd.'s sellers are becoming accustomed to Copilot in Sales and Sales Insights features.
They have identified several desired enhancements.
System configuration
The base currency for all opportunities in the system is US dollars (USD). The administrator has NOT enabled installed premium Sales Insights features. All users have Premium licenses.
Contoso Ltd. uses Exchange Online for email.
Only three default insights cards are turned on:
1. Close date coming soon
2. Meeting today
3. Upcoming meeting
The system administrator has set the following days before notifying me value for the Close date coming soon card to 21 days. Contoso Ltd. has also just set up Dynamics 365 Customer Insights
- Journeys for marketing automation. No segments or customer journeys have been defined yet.
Dynamics 365 Sales and Customer Insights - Journeys both share the same instance of Microsoft Dataverse.
Copilot in Dynamics 365 Sales settings
The following screenshots show the configured fields for opportunity settings summaries and recent changes in Copilot.
Contoso Ltd. Personnel
Business development managers
Contoso Ltd. has 30 business development managers (BDMs) across its sales teams. Each BDM is responsible for selling janitorial services to new and existing clients. All BDMs are assigned the sales manager security role in Dynamics 365 Sales.
Any BDM can own an opportunity, even if a different BDM owns the client account record. Any other BDMs assigned to work on the opportunity will be included in the opportunity record's sales team. Opportunity records owned by a BDM will never include any additional client stakeholders other than the named contact for the opportunity.
The BDMs have been told to document all client communications in Dynamics 365, but they frequently exchange emails with client contacts through Microsoft Exchange WITHOUT tracking them in Dynamics 365.
Digital sales team
Contoso Ltd. has a digital sales team that comprises 10 junior sales resources who focus on lead qualification and conversion to opportunities. Members of this team are assigned a single custom security role named Digital seller that is a copy of the standard Salesperson role. View audit history and view audit summary permissions are disabled.
The team currently receives leads from an online form on Contoso Ltd.'s website. Many online lead submissions end up being duplicates, and the team manually reconciles the duplicates by comparing last name, email address, and phone number for all submitted leads.
Clients
Client tiers
Clients are grouped into tiers based on annual revenue as calculated in a system outside Dynamics 365 Sales. Clients receive different levels of ongoing service and support based on their tier assignment.
Annual revenue values for accounts and corresponding tier values are written to Dynamics 365 through a nightly batch process. Client tier values are only updated when they change, and tier value will always be blank for accounts with no calculated annual revenue.
The tier structure is:
Tier A -- annual revenue greater than or equal to $10,000,000 USD
Tier B -- annual revenue greater than $5,000,000 USD and less than $10,000,000 USD Tier C -- annual revenue greater than $0 USD and less than or equal to $5,000,000 USD The tier label is stored in a custom text field named Client tier (contoso_clienttier) that contains only a single letter or is blank.
Northwind Traders account
There are three BDMs who frequently work together on large opportunities.
BDM1 is the account owner for Northwind Traders, a multinational client.
- BDM1 owns all Northwind Traders opportunities with estimated revenue greater than or equal to
$1,000,000. BMD2 and BDM3 are assisting BDM1 with several opportunities for Northwind Traders in different cities.
- BDM3 owns all other Northwind Traders opportunities. BDM3 is NOT a sales team member for any of the opportunities BDM1 owns.
- BDM2 is a sales team member for all Northwind Traders opportunities.
Client Contact1 is the primary contact for the Northwind Traders' account. There are two other client contacts with whom the Northwind account team regularly engages - Client Contact2 and Client Contact3.
BDM1 and Northwind Traders account
BDM1 has been on vacation for two weeks. During vacation, BDM1 did NOT log into Dynamics
365, and BDM2 made the following updates to several open Northwind Traders opportunities.
BMD2 also scheduled an internal meeting with BMD1 for the day they return to discuss a request from the primary contact for the account. The meeting has the "London office" opportunity as its regarding value.
Desired enhancements
The global sales lead requests the following enhancements:
1. A "Welcome" email should be sent to the primary contact for an account when the account first enters any client tier. This email should only be sent to the primary contact once.
2. Account owners should receive immediate notifications in the assistant in Dynamics 365 Sales when accounts change tiers. The notifications should include the account name and current tier.
3. A "Getting started" email should be sent to the main contact associated with an opportunity when the opportunity status is set to "Won."
1. The email should include a link to a custom onboarding form where the contact can supply information required to start the janitorial services for a given location.
2. If the contact does NOT click any links in the email, a follow-up email should be sent.
4. All emails between BDMs and client contacts should be available for relationship analytics KPIs. Emails sent by other users outside of Dynamics 365 should NOT be included in the KPIs.
The digital sales team lead requests the following enhancements:
1. The ability for team members to use Copilot to summarize changes to lead records.
2. Replace the current online form used by their team to capture new leads. The new form should automatically handle duplicates using the rules the team currently applies manually.
You need to build a trigger-based journey to send the "Getting started" emails requested by the global sales lead.
Which trigger should you use to start the journey?
Answer: A
Explanation:
Dataverse record change trigger: This trigger is ideal for monitoring changes to records in Dynamics 365, such as when the opportunity status is updated to "Won." By using this trigger, you can initiate the journey to send the "Getting started" email when the specific condition of the opportunity being marked as won is met.
NEW QUESTION # 42
Both your sales and marketing teams use Dynamics 365 applications to conduct campaigns with customers.
Leadership has asked for sales and marketing campaigns to have parent campaigns applied so the combined success of sales and marketing efforts can be measured, along with each division's own success. They want the campaign hierarchy to be clear to users so they can see a "Parent Campaign" relationship. Any actions taken on parent records should automatically be taken on child records.
You need to update table relationships to enable the requirements using the minimum amount of configuration steps.
What should you configure? To answer, select the appropriate options in the answer area.
NOTE: Each correct match is worth one point.
Answer:
Explanation:
NEW QUESTION # 43
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