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| Section | Weight | Objectives |
|---|---|---|
| Implement | 20% | - Data migration strategy based on Media Cloud data model - Security and sharing configuration implementation - Non-functional requirements implementation (performance, scalability, etc.) - CI/CD implementation and deployment support - Integration implementation (Integration Procedures, Data Mappers, Orchestration) |
| Discovery | 27% | - Non-functional requirements identification for Media Cloud applications - Business process and system flow analysis in existing environments - Integration of Media Cloud with third-party systems - Mapping use cases to Salesforce Media Cloud components - Solution scoping and SOW definition using Media Cloud capabilities |
| Design | 53% | - CI/CD strategy and deployment planning - Security model and permission set design - Data model design and object relationships - Reporting and analytics solution design - Flow design using Media Cloud ASM capabilities - Product model definition and pricing methodology (ASM) - Integration architecture and system interoperability - Solution design using industry best practices |
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NEW QUESTION # 40
A Media Publisher is using Advertising Sales Management (ASM) to manage their B2B Ad Sales business and Google Ad Manager (GAM). They want to have a complete view of their media plans using dashboards.
Which system integration provides built-in dashboards to integrate with the ASM application?
Answer: A
Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
Marketing Cloud Intelligence (formerly Datorama) provides built-in dashboards designed for Media Cloud ASM, offering cross-channel campaign performance visibility. While Tableau and CRM Analytics offer reporting, MCI is the Salesforce-native integrated solution specifically targeting media plans and ad campaigns in ASM. Google Data Studio is a separate Google product not embedded in Salesforce.
Reference:
Media Cloud ASM Analytics Integration
Marketing Cloud Intelligence Overview
https://help.salesforce.com/s/articleView?id=sf.media_cloud_mci_dashboards.htm&type=5
NEW QUESTION # 41
During proposal line item creation, a Consultant needs to be able to select a value for a picklist type attribute.
Which non-overridable behavior must the Consultant select during the assignment to the parent object type?
Answer: B
Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
Run-time Configurable behavior allows the picklist values to be determined dynamically during runtime rather than being statically assigned. This is critical in proposal line items to select picklist values that may change or depend on other variables dynamically. The other options either disable functionality (Is Not Assetizable), restrict translations, or encrypt values but do not allow dynamic selection.
Reference:
Salesforce Media Cloud Data Model Guide
Proposal Line Item Configuration Best Practices
https://help.salesforce.com/s/articleView?id=sf.media_cloud_proposal_line_item.htm&type=5
NEW QUESTION # 42
Which set of components are delivered as part of the managed package?
Answer: B
Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
The managed package includes OmniScript Definitions, CPQ APIs, Apex Classes, and Lightning Web Components as core functional components to deliver Media Cloud features. Other sets list supporting components but not the full package essentials.
Reference:
Media Cloud Package Contents
https://help.salesforce.com/s/articleView?id=sf.media_cloud_package_contents.htm&type=5
NEW QUESTION # 43
A publisher is working with Agents, which is Home's agency, to advertise Home's products.
How should a Consultant create and relate these records in Advertising Sales Management (ASM)?
Answer: C
Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
In Media Cloud ASM, Advertisers and Agencies are modeled as Accounts with different Record Types. The agency should be an Account with the Agency Record Type to reflect its role properly in the hierarchy and relationships. Contacts belong to Accounts but Agencies are best represented as distinct Account records for clarity and reporting. Brand Record Type is typically used for product branding, not agencies.
Reference:
Media Cloud ASM Data Model Guide
Salesforce Account Record Types Best Practices
https://help.salesforce.com/s/articleView?id=sf.media_cloud_asm_accounts.htm&type=5
NEW QUESTION # 44
Media Campaign is a record type of which object?
Answer: B
Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
In Media Cloud, Media Campaign is a record type under the Quote object, allowing specialized handling of media campaigns within the sales process framework.
Reference:
Media Cloud Quote Record Types
https://help.salesforce.com/s/articleView?id=sf.media_cloud_quote_record_types.htm&type=5
NEW QUESTION # 45
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