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| Section | Objectives |
|---|
| Topic 1: Deliverability and Compliance | - Compliance and reputation management
- 1. Bounce handling and opt-out processing
- Authentication and domain setup
- 1. Domain delegation and DNS setup
- 2. SPF, DKIM, DMARC configuration
|
| Topic 2: Analytics and Reporting | - Campaign performance analysis
- 1. Deliverability and engagement metrics
- Dashboards and monitoring
- 1. Live reports and operational monitoring tools
|
| Topic 3: Campaign Design and Program Canvas | - Program Canvas workflows
- 1. Wait steps and decision splits
- 2. Entry criteria and re-entry rules
- Cross-channel campaign execution
- 1. Email, SMS, push notification orchestration
|
| Topic 4: Account Configuration and Administration | - User roles, access control, and security configuration
- 1. Role-based access control and organizational units
- 2. SSO, IP restrictions, password policies
- System setup and account provisioning
- 1. Locale, timezone, and system defaults
- 2. Sub-account structure and multi-brand setup
|
| Topic 5: Audience Segmentation and Data Management | - Filter Designer and segmentation logic
- 1. Rule ordering and constraint evaluation
- Data feeds and integrations
- 1. Supplemental data sources and imports
- 2. Event Data Feeds configuration
|
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Oracle Responsys Marketing Platform 2026 Implementation Professional Sample Questions (Q24-Q29):
NEW QUESTION # 24
You have received requirements to create Connect Event Data Feed exports for two different integration projects. The client wishes to create two CED feeds, both including the Sent feed.
What should you do?
- A. Go back to the team that developed the requirements and tell them that the Sent feed can only be used in one actively scheduled Connect export job at one time. Determine if the same Sent feed can be sent to different file locations.
- B. Go back to the team that developed the requirements and see if you can schedule the exports on different days. Responsys will allow the use of the same Sent value to be used in two different active exports if they are scheduled for different days of the week.
- C. Create the two separate exports and ensure they both have the Sent value in them.
- D. Create the two separate exports and use the Sent value for one export and the SentX value for the second export.
Answer: D
NEW QUESTION # 25
You received an error in EMD regarding the assign syntax you have written to declare a variable using RPL.
What is the correct syntax for assign?
- A. ?assign?
- B. /assign/
- C. ! assign
- D. <# assign>
Answer: D
NEW QUESTION # 26
You want to access cart and browse abandonment events on your ecommerce website and launch personalized retargeting marketing programs to your known users.
How can you use Rapid Retargeter to capture and expose the events in Responsys in order to accomplish this?
- A. After your website is correctly tagged, use the Interaction Events to enter your contacts into a Program and pass key visitor data as Program Entry Variables.
- B. Write the event data into external tables. Batch upload the data into a Responsys supplemental table via Connect every hour and then use SQL to pull data for personalization.
- C. Pass the event data into a Responsys supplemental table near real time with an API call. Backend tables are then automatically updated, so you can use Filter Designer for targeting.
- D. Capture the events and use an API to write them into profile extension tables in the client's Responsys account and then use SQL to pull data for personalization.
Answer: C
NEW QUESTION # 27
There was an issue with the Event Data Feed export because its output was comma delimited, but the requirement was for it to be tab delimited.
Where should you configure this specification?
- A. In the Connect Event Data Export configuration, in the Target Field section, select the "Fields are delimited by" option.
- B. In the Account Administration screen, there is a section "Fields are delimited by", Change this default to tab.
- C. In the Account Administration screen, there is a section "Accepted Delimiters". Change this default to tab.
- D. In the export wizards, under the Source section, select the option "Comma delimited".
Answer: A
NEW QUESTION # 28
Your client's requirements state that they need to have more than one profile list in their account.
Which two statements are true about implementing this? (Choose two.)
- A. It is acceptable to have the same individual (email subscriber) in several profile lists, because a record with the same email address can exist in multiple lists with different RIID_'s.
- B. If you have multiple profile lists, you must have separate programs, because all the messaging events launched in a Responsys Program must refer to the same profile list.
- C. Special configuration must be done to use different IP addresses to send campaigns to different lists in the account.
- D. The column to be used as the table's primary key must be named something different in each profile list.
Answer: B,C
NEW QUESTION # 29
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