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Oracle 1Z0-1032-26 Exam Syllabus Topics:

Section	Objectives
Deliverability and Compliance	- Email deliverability management 1. Sender reputation management 2. Spam compliance and regulations 3. Unsubscribe and preference handling
Responsys Platform Overview	- Core Architecture and Components 1. Responsys account structure 2. User roles and permissions 3. Navigation and setup basics
Audience Management	- Data management and segmentation 1. Segmentation rules and filters 2. Profile lists and extensions 3. Data imports and integrations
Campaign Management	- Campaign creation and configuration 1. Multichannel campaign orchestration 2. Scheduling and activation 3. Email campaign setup
Analytics and Reporting	- Campaign performance analysis 1. Email engagement metrics 2. A/B testing analysis 3. Reports and dashboards
Automation and Orchestration	- Marketing automation workflows 1. Program Designer usage 2. Journey optimization 3. Event-based triggers
Message Design and Content	- Email and template design 1. Dynamic content and personalization 2. Template creation and management 3. Content testing and validation

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Oracle Responsys Marketing Platform 2026 Implementation Professional Sample Questions (Q15-Q20):

NEW QUESTION # 15
What steps should you perform to create conditional logic that uses Entry Tracking variables to control the path an enactment will follow?

A. Create the Entry Tracking variable, configure how to populate the value, and then code an IF/ELSE RPL statement in the campaign.
B. Create the Entry Tracking variable, configure how to populate the value, and then configure an Entry Tracking Variable element that uses conditions.
C. Create the Entry Tracking variable, configure how to populate the value, and then configure a Data Switch using the Filter with program variables option.
D. Create a Standard Filter Definition, configure a Data Switch, and then create a Program Entry Variable Filter Definition.

Answer: C

NEW QUESTION # 16
How can you share a copy of a campaign with key stakeholders at live launch time?

A. Use the RPL proofLaunch () method with each of the recipient's email addresses as a parameter.
B. Export the campaign from Message Designer, then copy and paste the source HTML in an email to send to them.
C. Create a Proof List with their email addresses and then use the Seed List feature in the Campaign Workbook.
D. Create a Seed Group with their email addresses. In the Audience Selection section of the Campaign Workbook, select this group as your Seed List.
E. Create a filter for these individuals and then use the Seed List feature in the Campaign Workbook.

Answer: D

NEW QUESTION # 17
Which three actions will change the EMAIL_PERMISSION_STATUS_ column for a profile list contact from opt-in to opt-out? (Choose three.)

A. Recipient inbox is full, so the promotional email is rejected by the server.
B. Use Set Data in a Responsys Program to change the EMAIL_PERMISSION_STATUS_ column in a profile list record from I to O.
C. Recipient registers a SPAM complaint for an email.
D. Recipient deletes a promotional email from the inbox.
E. Recipient selects a Reply-to unsubscribe in a promotional email.

Answer: A,C,E

NEW QUESTION # 18
You built a seed group with three records to test combinations of data during campaign proof testing. All fields required for personalization are populated with test dat a. But when you try to preview or proof launch a promotional email campaign, an error message states that the proof list is empty.
Why is this happening?

A. You must have missed populating some of the fields being used for personalization in the records. Check the data in the seed group for completeness.
B. You can only launch emails to a seed list; you cannot preview or send a proof launch to the seed list records.
C. When the EMAIL_PERMISSION_STATUS value for records in a seed group is set for O for Opt out, Responsys will suppress displaying personalization in preview mode or sending emails to those contacts. Confirm that EMAIL_PERMISSION_STATUS is set to I for Opt In.
D. The seed group is corrupted. You must delete and re-create the seed group with the test data desired.

Answer: A

NEW QUESTION # 19
You want to use Responsys SMS that invites recipients to click a link to a web form to register for a special event. You wish to measure clicks and form submissions (conversions).
Which four steps should you perform to make this possible? (Choose four.)

A. You must purchase Premium tracking in order to support link tracking in Responsys.
B. In the SMS campaign message designer, enable conversion tracking.
C. You must supply a short URL, so you can use bit.ly to shorten links that you wish to use in your text message.
D. In the SMS campaign message designer, you must enable link tracking for the campaign.
E. You must select a Responsys link table with the link names and URLs to be used in the SMS message.

Answer: B,C,D,E

NEW QUESTION # 20
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