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Salesforce Analytics-Con-201 Exam Syllabus Topics:

SectionObjectives
Topic 1: Dashboard and App Development- Interactive filters and user experience optimization
- Lens creation and dashboard design
Topic 2: Data Integration and Connectivity- Data synchronization and refresh strategies
- Connecting external data sources
Topic 3: Einstein Discovery- Model building and predictions
- Insights interpretation and recommendations
Topic 4: Security and Access- App and dataset permissions
- Row-level security and sharing rules
Topic 5: Data Management and Preparation- Dataset creation and configuration in CRM Analytics
- Data transformation and dataflows

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Salesforce Certified CRM Analytics and Einstein Discovery Consultant Sample Questions (Q15-Q20):

NEW QUESTION # 15
After the initial creation of a model, the first model insight explains
93% of the variation of the outcome variable. This is unusually high.
What is the most likely reason for this?

Answer: B


NEW QUESTION # 16
The administrator at Cloud Kicks has been asked to sync data from an external object created in Salesforce into CRM Analytics.
What should the administrator keep in mind?

Answer: A


NEW QUESTION # 17
Cloud Kicks (CK) has a dashboard that is still showing 10 former account managers. CK has since expanded, and some have moved from their former roles. CK wants the dashboard to reflect current account managers and stay up to date as new team members join.
How should the CRM Analytics developer accomplish this?

Answer: A

Explanation:
TheRepeater Widgetin CRM Analytics allows dynamic updates to be reflected on the dashboard automatically as data flows are updated. This means that as new account managers join or existing account managers change roles, the data in the widget will automatically reflect the latest information without manual updates. This is the most efficient way to keep the dashboard up-to-date with the current list of account managers.


NEW QUESTION # 18
An CRM Analytics consultant is working with Ursa Major Solar to build a dashboard to understand customer renewals. Each subscription is captured as a Closed Won Opportunity within Salesforce and asingle Account should only have one active subscription. The consultant notices the Opportunity record does NOT specify whether it is a renewal or a net new subscription.
Which data transformation should the consultant use to determine if a subscription is new or a renewal?

Answer: C

Explanation:
To determine whether a subscription is new or a renewal from the Opportunity records in Salesforce, the consultant should utilize a Custom Formula in the data transformation process. Here's the rationale:
* Custom Formula Usage: By employing a custom formula, the consultant can create a logical expression that checks the historical data associated with each account. If an account has previous closed-won opportunities, any new opportunities can be labeled as renewals; otherwise, they are considered new subscriptions.
* Data Insight: This method provides a straightforward way to derive new insights (new vs. renewal) directly from existing data without altering the data structure itself, making it a non-invasive and efficient solution.
* Implementation: The custom formula can be applied in a recipe or directly within a dataflow in CRM Analytics, offering flexibility in how and where the transformation is executed.


NEW QUESTION # 19
Exhibit.

Universal Containers has a dashboard for sales managers to visualize the Year Over Year (YoY) growth of their customers. The formula used is:
YoY = [(This Year - Last Year) / Last Year] %
Based on the graphic, when there is not an account in the Last Year column, the YoY Growth shows null results. The sales managers want to replace it with 100% value.
What is the correct function to use?

Answer: B


NEW QUESTION # 20
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