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| Section | Weight | Objectives |
|---|---|---|
| Architecture Design | 18% | - Address security, compliance, and data residency requirements - Illustrate interactions between Salesforce clouds and third-party systems - Design multi-cloud solution architecture |
| Discovery and Customer Success | 27% | - Define success criteria and implementation roadmap - Validate architecture, systems of record, and risks - Facilitate customer engagement and requirements gathering |
| Data Models and Management | 25% | - Manage data quality, migration, and lifecycle - Plan data integration, synchronization, and governance - Define data models and relationships across systems |
| Integration Strategy | 23% | - Select integration patterns and APIs - Design secure, scalable, and high-performance integrations - Evaluate tools, middleware, and custom development needs |
| Functional Capabilities and Business Value | 7% | - Evaluate product features and business outcomes - Map customer journeys to B2C solutions - Recommend suitable Salesforce products for business processes |
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質問 # 114
An electronics company operates its website on B2C Commerce. The company recently decided to update its Customer Service portal from a homegrown solution to Service Cloud in order to take advantage of Assisted Order Placement through the 'Order on Behalf of feature in the Service Cloud console.
The company currently has 3 million customer records in its B2C Commerce database that need to be migrated into Service Cloud.
How should a Solution Architect manage the export from B2C Commerce-and import the initial batch of customer records into Service Cloud in an efficient manner?
正解：A
解説：
Business Manager is a web-based tool that allows B2C Commerce administrators to export customer data in CSV format. Data Loader is a desktop tool that allows Salesforce administrators to import data in CSV format into Service Cloud. This is an efficient way to migrate a large batch of customer records from one system to another. References: https://documentation.b2c.commercecloud.salesforce.com/DOC1/topic/com.
demandware.dochelp/BusinessManager/BusinessManager.html https://help.salesforce.com/s/articleView?
id=sf.data_loader.htm&type=5
質問 # 115
A company wants to use Marketing Cloud to send customer electronic receipts that originate from its point of sale (POS) system. The company has a need for the receipt to be sent no more than 10 minutes after purchase and would like to track all email sends that are being placed to that customer, The Marketing Cloud Contact Key should be the Service Cloud Contact ID.
What solution should a Solution Architect recommend to achieve this need?
正解：D
解説：
This solution allows the company to send the electronic receipt in near real time using the Marketing Cloud Transactional Messaging API, which can handle high-volume and time-sensitive messages. The POS system already has the Service Cloud Contact ID for the customer, so there is no need to make an extra API call to Service Cloud to fetch it. The Service Cloud Contact ID can be passed as the Marketing Cloud Contact Key to ensure data consistency across the systems. References: https://developer.salesforce.com/docs/commerce/sfra
/marketing-cloud/transactional-messaging-api https://help.salesforce.com/s/articleView?id=sf.
mc_co_subscriber_key_migration.htm&type=5
質問 # 116
An organization has a product catalog containing 500,000 unique SKUs and a total customer base of approximately 3 million customers, of which 250,000 are active in a given month. In order to better understand shopper behavior and build customer marketing journeys tailored to customer personas. the organization wants to track each product view event per customer and SKU across its commerce storefront.
Which integration and data storage architecture should a Solution Architect recommend to support this goal?
正解：B
解説：
Leveraging collect.js on the B2C Commerce storefront allows the organization to track product page views and other web analytics data using Marketing Cloud's Einstein Web Recommendations feature. This data can be used to segment customers in journeys using decision splits based on their product interests and behaviors.
質問 # 117
universal Containers (DC) is seeing an increased volume of customers browsing for higher-value items across multiple brands and longer cons/deration times before customers place orders based on what is in their shopping carts.
What are two tactics that a Solution Architect could recommend to understand how to optimize the checkout process' Choose 2 answers
正解：B、C
解説：
Working with stakeholders to create a customer journey map that improves conversions and running reports on the value of cart items and time since the last activity are two tactics that a Solution Architect could recommend to understand how to optimize the checkout process. A customer journey map is a visual representation of the steps and interactions that a customer goes through when engaging with a company or brand. It can help identify pain points, opportunities, and best practices for improving conversions. Running reports on the value of cart items and time since the last activity can help analyze the shopping behavior and preferences of customers, as well as identify potential reasons for cart abandonment.
質問 # 118
A company wants to migrate their existing in-house order management solution to the Salesforce Order Management product, which will trigger post-purchase transactional emails through Marketing Cloud. They are already using B2C Commerce, Service Cloud, and Marketing Cloud, as well as the B2C Commerce - Service Cloud Connector and Marketing Cloud Connect.
What are three actions that a Solution Architect must take when planning and deploying this solution? Choose
3 answers
正解：C、D、E
解説：
Salesforce Order Management is a product that allows managing orders across different channels and systems. To migrate the existing in-house order management solution to the Salesforce Order Management product, the following actions should be taken:
* Configure data extensions and triggered sends in Marketing Cloud to support transactional emails for ordering scenarios. Data extensions are tables that store data in Marketing Cloud, and triggered sends are email messages that are sent automatically based on an external event. Data extensions and triggered sends can be used to store order data and send order confirmation, shipment notification, or cancellation emails to customers.
* Modify the Service Cloud Connector implementation to remove potentially conflicting features with the Order Management Connector. The Service Cloud Connector is a cartridge that enables integration between B2C Commerce and Service Cloud. The Order Management Connector is a cartridge that enables integration between B2C Commerce and Salesforce Order Management. Some features of the Service Cloud Connector, such as order history or order cancellation, may conflict with the Order Management Connector, so they should be removed or disabled.
* Integrate Salesforce Order Management to B2C Commerce for order history and user self service. This integration allows customers to view their order history and status, track their shipments, cancel their orders, or initiate returns on the B2C Commerce storefront. This integration also allows agents to view and manage orders in Service Cloud.
Option D is incorrect because migrating subscriber keys in Marketing Cloud to a new Order Management customer identifier is not necessary or recommended. Option E is incorrect because replacing the Service Cloud Connector with an Order Management Connector for B2C Commerce is not possible or advisable.
References:
* https://help.salesforce.com/s/articleView?id=sf.order_overview.htm&type=5
* https://help.salesforce.com/s/articleView?id=sf.mc_co_transactional_messaging.htm&type=5
* https://documentation.b2c.commercecloud.salesforce.com/DOC1/topic/com.demandware.dochelp/OrderManagement/OrderManagementOverview.html
* https://documentation.b2c.commercecloud.salesforce.com/DOC1/topic/com.demandware.dochelp/OrderManagement/OrderManagementConnector.html
質問 # 119
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