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| Section | Weight | Objectives |
|---|---|---|
| Performance Analytics and Reporting | 15-20% | - Data visibility and sharing settings - KPI tracking and metrics - Custom report creation - Pre-built reports and dashboards |
| Mobile Application Features | 10-15% | - Offline capabilities - Digital asset access - Photo capture and attachments - Consumer Goods Cloud mobile app overview |
| Tasks and Activities Management | 15-20% | - Calendar integration - Task completion and tracking - Task creation and assignment - Activity types and templates |
| Inventory and Stock Management | 15-20% | - Stock replenishment workflows - Inventory reconciliation - Inventory tracking features - Product information management |
| Retail Execution | 20-25% | - Check-in and check-out workflows - GPS tracking and location services - Route optimization basics - Visit planning and scheduling - Store and account management |
| Consumer Goods Cloud Overview and Configuration | 15-20% | - Consumer Goods Cloud product overview and key capabilities - Configuration settings and administrative controls - User licensing and permission sets - Consumer Goods Cloud architecture and data model |
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NEW QUESTION # 72
Which two levels can promotions be defined within the Consumer Goods Cloud?
Answer: A,B
Explanation:
Promotions can be defined at the Product Category level or the individual Product level when the promotion has a product-specific commercial context. Salesforce also supports a general promotion with no product or product-category context, but among the listed options, Product Category and Product are the applicable promotion-definition levels.
A Product Category promotion applies the promotional activity to a collection of related products. This design is appropriate when the same commercial offer applies across an entire category, such as discounted beverages or energy bars. A Product-level promotion applies to one or more specific products, such as a new- product launch, sampling campaign, or SKU-specific discount.
Salesforce stores the relationship between a promotion and its individual products through Promotion Product.
For category-based promotions, the relationship is represented through Promotion Product Category. Account, Retail Store Group, and Retail Store describe the reach or channel through which a promotion is distributed rather than the product level at which the promotion itself is defined. These destinations are associated through the Promotion Channel model.
This separation allows administrators to independently define what products a promotion concerns and where the promotion applies.
Study Guide Topics:Data Setup - > Promotions - > Product Level - > Product Category Level - > Promotion Product
NEW QUESTION # 73
Which KPIs can be derived using Planogram detection?
Answer: C
Explanation:
Planogram analysis focuses on measurable shelf-compliance indicators such as Out of Stock, Share of Shelf, and product facings. These metrics allow a consumer goods organization to determine whether products are available, whether they occupy the expected proportion of shelf space, and whether the required number of product faces are visible to shoppers.
Salesforce defines Planogram Check as an assessment task used to track product displays and evaluate shelf execution. For planogram-related Retail Store KPIs, Salesforce explicitly maps Assessment Indicator Definitions to KPI types. Product-facing measurements use Facings, share-of-shelf measurements use Share of Shelf, and stock-availability measurements use Out of Stock. The facing measure is associated with individual products or SKUs when the organization needs to determine the number of visible product facings.
The underlying planogram model associates the reference Image with an In-Store Location and connects products to that location. During execution, those relationships provide the product-specific context required to assess whether the shelf configuration conforms to the intended merchandising arrangement. Shelf size itself is not one of the supported KPI types for this planogram-compliance configuration.
Study Guide Topics:Visit Execution - > Planogram Check - > Share of Shelf - > Facings - > Out-of-Stock Compliance
NEW QUESTION # 74
Which are the two primary use cases for performing an in-store survey?
Answer: A,E
Explanation:
Two primary use cases for performing an in-store survey are:
* Gathering feedback from customers, consumers, shoppers, and staff. An in-store survey can be used to collect feedback from various stakeholders who interact with the products or services offered by the consumer goods company. For example, an in-store survey can ask customers about their satisfaction, preferences, or suggestions; consumers about their awareness, perception, or loyalty; shoppers about their behavior, motivation, or barriers; and staff about their challenges, needs, or opinions.
* Gathering data on promotions, inventory requirements and product quality. An in-store survey can be used to collect data on various aspects of the product performance and availability in the retail store.
For example, an in-store survey can ask about the compliance, effectiveness, or impact of promotions; the demand, supply, or replenishment of inventory; and the condition, quality, or issues of products
NEW QUESTION # 75
A Field Rep is having challenges measuring their share-of-shelf due to a recent change in packaging to a competitor ' s product, which makes their products look almost identical. When using Einstein, the competitor
' s product was marked incorrectly as the rep ' s product. What should the rep do to prevent this from happening in the future?
Answer: A
Explanation:
The appropriate action is to edit the product tags so that the incorrectly detected object is associated with its correct product classification. Product identification depends on the relationship between the detected item and the product label assigned to it. When two packages have highly similar visual characteristics, a detected object can require correction to ensure subsequent shelf-analysis results reflect the correct SKU or competitor product.
Share-of-shelf measurements depend on accurate identification of the products occupying the shelf. If an item belonging to a competitor is classified as the company ' s own product, the calculated shelf presence becomes overstated and the resulting compliance data is unreliable. Correcting the product tag addresses the classification problem at its source rather than manipulating the physical shelf or abandoning the assessment.
This approach also aligns with the underlying object-detection model. Detection systems generate identified objects and associate those detections with product classifications. Accurate labels and representative examples are fundamental to reliable image-based object recognition. Where product appearance changes substantially, maintaining accurate classification information is essential to preserving measurement quality.
Creating a different planogram would change the expected merchandising arrangement but would not correct an incorrectly classified detected product.
Study Guide Topics:Platform - > Einstein Object Detection - > Product Recognition - > Product Tags - > Share-of-Shelf Accuracy
NEW QUESTION # 76
A B2B telecommunications company uses Communications Cloud to sell technically complex products. Their operations team faced order fallouts due to incorrect configurations of the quotes. At the same time, their sales team said that it takes too much time to educate a new account executive due to the product's complexity, and even after studying, it doesn't prevent mistakes in the quotes.
What two options need to be implemented to improve the current situation?
Answer: B,D
Explanation:
The company is facing:
Order fallouts → misconfigured services
High training effort for new sales reps
Complex product configurations
To solve this:
✔ B. Advanced Rules
Advanced Rules validate complex commercial configurations before the quote is finalized. They prevent invalid combinations or missing configurations, eliminating fallouts in Orders and Fulfillment.
✔ D. Guided Selling with OmniScripts
Guided selling wizards simplify journeys for sales reps by:
Reducing clicks
Hiding complexity
Asking only relevant questions
Auto-configuring offers
Reducing training time significantly
Why the others are wrong:
A: Order Fulfillment steps affect fulfillment, not quoting.
C: An "order validation task" fixes issues after quoting-too late and inefficient.
NEW QUESTION # 77
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