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Salesforce Analytics-Con-201 Exam Syllabus Topics:

Section	Weight	Objectives
Topic 1: Security & Access	12%	- Sharing & Permissions 1. Manage user and group access 2. Configure app, dataset, and field-level security 3. Implement row-level security and inheritance
Topic 2: Data Layer	23%	- Data Management & Optimization 1. Implement data modeling and relationships 2. Optimize dataset performance 3. Resolve data sync and refresh issues - Data Sources & Integration 1. Extract, load, and prepare data using Data Manager 2. Define datasets and map Salesforce objects 3. Use Dataflows and Recipes for transformation
Topic 3: Analytics Administration & Deployment	18%	- Implementation & Maintenance 1. Monitor and optimize query performance 2. Use Dashboard Inspector and Publisher 3. Manage versioning and deployment
Topic 4: Dashboard Design & Development	25%	- Build & Configure Dashboards 1. Use SAQL for advanced queries 2. Create lenses, steps, and visualizations 3. Implement bindings, filters, and interactions - Design Principles 1. Design for mobile and Lightning compatibility 2. Apply best practices for usability and performance
Topic 5: Einstein Discovery	22%	- Model Building & Configuration 1. Select prediction type: numeric, binary, multi-class 2. Train, evaluate, and refine models 3. Prepare and assess data for modeling - Deployment & Usage 1. Monitor and maintain model performance 2. Embed predictions in dashboards and Lightning pages 3. Interpret results and recommendations

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Salesforce Certified CRM Analytics and Einstein Discovery Consultant Sample Questions (Q15-Q20):

NEW QUESTION # 15
Which statement best describes how to ensure CRM Analytics dashboards are easily used across both desktop and mobile devices?

A. Create multiple layouts, ensure the layout selectors match the device, and resize/hide widgets to ensure the content is appropriate for the device screen size.
B. Create multiple layouts and reorder all the widgets so that they fit nicely within the new default width
C. Create multiple layouts and allow CRM Analytics to automatically select and organize dashboard contents to be optimal for the device type.

Answer: A

Explanation:
To ensure that CRM Analytics dashboards are optimally usable on both desktop and mobile devices, creating multiple layouts tailored to each device type is crucial. Here's why Option C is the best approach:
* Device-Specific Layouts: By creating specific layouts for each device type, you ensure that the dashboard contents are presented in a manner best suited to the screen size and interaction model of the device.
* Layout Selectors: These are used to automatically display the appropriate layout based on the device accessing the dashboard, enhancing user experience without manual intervention.
* Widget Customization: Resizing or hiding certain widgets for specific device layouts ensures that the dashboard remains clean, uncluttered, and easy to navigate, regardless of the device used.

NEW QUESTION # 16
Universal Containers' sales team is looking to build a dashboard that shows the total revenue from their top
10 accounts (based on revenue) and make it dynamic with the filters of the dashboard.
Which action is required to accomplish this?

A. Create a query with a results based interaction as a filter using the limit query to pass in the 10 Account IDs.
B. Create a query and sort descending by revenue and limit it to 10 results.
C. Create 2 query with a selection based interaction asa filter using the limit query to pass in the 10 Account IDs.

Answer: B

Explanation:
To create a dashboard showing the top 10 accounts by revenue dynamically, the best approach is to create a query that sorts the accounts in descending order by revenue and limits the results to the top 10. This query can then be used as the data source for the widget, ensuring that it dynamically adjusts based on the filters applied to the dashboard.
This method efficiently handles the task because sorting by revenue and limiting the results to 10 ensures that only the top accounts are displayed, and it remains dynamic with dashboard filters.

NEW QUESTION # 17
The CRM Analytics consultant at Universal Containers notices that some users have access to sensitive data and dashboards they should not have access to in the Manager's app.
How should the consultant fix the problem?

A. Develop separate dashboards and datasets and put them in the Manager's app.
B. Create separate apps, datasets, and dashboards, and share them with the proper users.
C. Apply data encryption using Salesforce Shield.

Answer: B

NEW QUESTION # 18
Universal Containers (UC) builds three Einstein Discovery models in Salesforce to predict and maximize its revenue per customer. The modelsare for every region UC has a business: EMEA, AMER, and APAC.
How should a consultant help UC deploy the three Einstein models to Salesforce?

A. Deploy the same mode! to all accounts and use an Apex trigger to segment the prediction.
B. Segment the account data per region and deploy the appropriate model for each segment.
C. Filter the account data per region and deploy the same model to all segments.

Answer: B

Explanation:
In deploying Einstein Discovery models that are tailored to different regions (EMEA, AMER, and APAC), the best approach is to segment the account data by region and apply the specific model designed for each segment. This method ensures the following:
* Relevance and Accuracy: Each model can be specialized to understand and predict based on regional dynamics, which may differ significantly across geographies in terms of market behavior, customer preferences, and economic conditions.
* Efficiency: Deploying region-specific models avoids the dilution of predictive power that might occur if a single model were used across all regions, which could lead to less accurate predictions.
* Scalability: This approach is scalable as UC can further refine each model as more regional data becomes available or as regional market conditions evolve.

NEW QUESTION # 19
A consultant creates a CRM Analytics dashboard in a sandbox and it needs to be migrated into production.
What should the consultant use to complete the migration?

A. Analytics dashboard connector
B. Change sets
C. Analytics External Data API

Answer: B

NEW QUESTION # 20
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