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Salesforce Marketing-Cloud-Account-Engagement-Consultant Exam Overview:

Certification Vendor:	Salesforce
Exam Name:	Salesforce Certified Marketing Cloud Account Engagement Consultant
Exam Number:	Marketing-Cloud-Account-Engagement-Consultant
Exam Format:	Multiple Select, Multiple Choice
Passing Score:	68%
Available Languages:	English
Exam Price:	$200 USD
Exam Duration:	105 minutes
Related Certifications:	Salesforce Certified Marketing Cloud Email Specialist Salesforce Certified Sales Cloud Consultant Salesforce Certified Administrator
Real Exam Qty:	65
Certificate Validity Period:	No expiration ( certifications do not expire for this credential)
Sample Questions:	Salesforce Marketing-Cloud-Account-Engagement-Consultant Sample Questions
Exam Way:	Online proctored exam (at a testing center or remote proctored)
Pre Condition:	It is recommended (but not required) to have 1-2 years of hands-on experience with Salesforce Marketing Cloud Account Engagement and hold the Salesforce Administrator certification before attempting this exam. Familiarity with Salesforce Sales Cloud is also beneficial.
Official Syllabus URL:	https://trailhead.salesforce.com/credentials/marketing-cloud-account-engagement-consultant

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Salesforce Marketing-Cloud-Account-Engagement-Consultant 시험요강:

주제	소개
주제 1	Email Marketing: Best practices and standards are the main focus of this topic. It ensures that email marketing strategies are applied effectively to meet customer business needs and achieve desired outcomes.
주제 2	Personalizing the Prospect Experience: This topic is about creating personalized experiences for prospects. It includes strategies for consent management and recommendations to enhance the overall prospect experience.
주제 3	Lead Management: This topic covers the development and recommendation of lead generation strategies, including the classification of prospects and the routing of qualified and unqualified leads.
주제 4	Account Configuration: This topic focuses on the technical side, including the implications of technical setup and data migration. It also covers the important issue of maintaining data integrity during the migration process and the development of a usage governance plan.
주제 5	Evaluation: The assessment and recommendation process is key to this topic. It covers sub-topics such as analyzing and recommending paths forward, designing strategies to identify customer needs, and staying up-to-date with marketing trends and tools.

최신 Salesforce Consultant Marketing-Cloud-Account-Engagement-Consultant 무료샘플문제 (Q70-Q75):

질문 # 70
A Marketing Cloud Account Engagement administrator finds that all of the email addresses for their Marketing Cloud Account Engagement users have changed. What would be the root cause of this change?

A. Table action updated users
B. Import and update users
C. Marketing Cloud Account Engagement Admin changed each email address
D. User sync mapped email address

정답：D

질문 # 71
Which is true about Visitor Filters?

A. You can filter by a hostname wildcard
B. You can the filter by IP
C. You can't filter your own company IP
D. You can filter by a hostname
E. Use filters to exclude some types of visits, clicks, or other actions from your campaign results and email notifications

정답：A,B,D,E

질문 # 72
Lenoxsoft currently uses a Salesforce workflow to continually look for old and new leads that meet certain criteria under Job title and Industry, and adds them to a Salesforce campaign. The Marketing Cloud Account Engagement connector is verified and their existing Salesforce records have been reviewed, but they have yet to sync this data to Marketing Cloud Account Engagement. Lenox wishes to replicate this process within Marketing Cloud Account Engagement with the following requirements: - Prospects with a job title of " CEO
" and Industry of " Software " are added to the Salesforce campaign. Based on those requirements, which steps should Lenoxsoft prioritize to replicate their process?

A. Import a .csv file of prospects. Build an Automation rule with criteria :: Job Title :: CEO :: Industry ::
Software, action :: add to Salesforce Campaign
B. Create a dynamic list to sync prospects from Salesforce. Build a segmentation rule with the criteria ::
Job Title :: CEO :: Industry :: Software, action :: add to the Salesforce campaign.
C. Import a .csv file of prospects. Build an Segmentation rule with criteria :: Job Title:: CEO :: Industry ::
Software, action :: add to Salesforce Campaign
D. Create a dynamic list to sync prospects from Salesforce. Build an Automation rule with criteria :: Job Title:: CEO :: Industry:: Software, action :: add to the Salesforce campaign.

정답：A,D

질문 # 73
What is possible with a trigger in engagement program? [Choose two answers]

A. Email link click
B. File open
C. Specific email link click
D. Form handler error

정답：B

질문 # 74
Lenoxsoft needs to sync their Salesforce custom objects to Marketing Cloud Account Engagement prospects in order to run an automation rule. What is the first step in the process of setting up custom object syncing between the two systems?

A. Configure the Salesforce custom object to relate to th< account, lead, or contact
B. Perform a full Marketing Cloud Account Engagement database sync, prior to creating the Salesforce custom object
C. Create the Marketing Cloud Account Engagement custom object on the prospect level before the prospect Account level
D. Adjust the sync behavior on the Marketing Cloud Account Engagement custom object to use the Salesforce value

정답：A

질문 # 75
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