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Salesforce Analytics-Con-201 Exam Syllabus Topics:

SectionWeightObjectives
Data Layer23%- Data Sources & Integration
  • 1. Define datasets and map Salesforce objects
  • 2. Use Dataflows and Recipes for transformation
  • 3. Extract, load, and prepare data using Data Manager
- Data Management & Optimization
  • 1. Implement data modeling and relationships
  • 2. Resolve data sync and refresh issues
  • 3. Optimize dataset performance
Analytics Administration & Deployment18%- Implementation & Maintenance
  • 1. Manage versioning and deployment
  • 2. Monitor and optimize query performance
  • 3. Use Dashboard Inspector and Publisher
Security & Access12%- Sharing & Permissions
  • 1. Implement row-level security and inheritance
  • 2. Manage user and group access
  • 3. Configure app, dataset, and field-level security
Dashboard Design & Development25%- Design Principles
  • 1. Apply best practices for usability and performance
  • 2. Design for mobile and Lightning compatibility
- Build & Configure Dashboards
  • 1. Implement bindings, filters, and interactions
  • 2. Create lenses, steps, and visualizations
  • 3. Use SAQL for advanced queries
Einstein Discovery22%- Deployment & Usage
  • 1. Interpret results and recommendations
  • 2. Monitor and maintain model performance
  • 3. Embed predictions in dashboards and Lightning pages
- Model Building & Configuration
  • 1. Train, evaluate, and refine models
  • 2. Select prediction type: numeric, binary, multi-class
  • 3. Prepare and assess data for modeling

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Salesforce Certified CRM Analytics and Einstein Discovery Consultant Sample Questions (Q55-Q60):

NEW QUESTION # 55
Which capability can a consultant use if "Deploy without connecting to a Salesforce Object" is selected while deploying the model?

Answer: A

Explanation:
When deploying a model with the option "Deploy without connecting to a Salesforce Object", the suitable capabilities include:
* Use of Predict Function in Salesforce Flows: This capability allows the deployed model to be used within Salesforce Flow as a predictive tool, enabling automation flows to include predictions without directly writing back to Salesforce objects.
* Flexibility in Application: This method provides flexibility in how predictions are utilized across various Salesforce processes and workflows, without the need for direct data manipulation within Salesforce objects.
* Enhanced Workflow Integration: By integrating predictive insights directly into flows, organizations can automate decision-making processes, enhance user interactions, and streamline operations based on predictive outcomes.
This setup aligns with Salesforce's best practices for leveraging CRM Analytics to enhance operational efficiency and decision accuracy across different business functions.


NEW QUESTION # 56
A CRM Analytics consultant is working on Sales dashboards with multiple datasets and advanced queries in the Sales Analytics app.
Sales managers in the organization have been given Editor/Manager access to the app, whereas sales reps have been given Viewer access.
Some dashboards that are in progress are not ready to be rolled out to sales reps and should only be viewable by sales managers.
How should the consultant accomplish this?

Answer: C

Explanation:
In CRM Analytics, you can control the visibility of dashboards and other assets using theasset visibilityfeature. This allows the consultant to restrict access to specific assets (like dashboards) for certain groups of users, such as sales reps, without needing to duplicate datasets or move dashboards to another app.
This is the most efficient way to manage access for dashboards in progress while allowing only sales managers to view the in-progress dashboards.
Reference: TheCRM Analytics asset visibilityfeature is described in detail in theBuilding Lenses, Dashboards, and Appsmodule, where different user access levels are explained.


NEW QUESTION # 57
Cloud Kicks (CK) has a dashboard in CRM Analytics with forecasting data. One widget is a compare table using the timeseries function showing the quarterly forecast. However, CK is interested in enhancing the dashboard with a weekly forecast per customer.
How should CK achieve this?

Answer: B

Explanation:
To create a weekly forecast per customer, anSAQL (Salesforce Analytics Query Language)query can be used.
The timeseries function generates forecast data based on a specified date range. In this case, the forecast is customer-specific, meaning the partition should be based onAccount Nameto ensure that the forecast is generated for each customer. The date column (Date Cols) should be set to Y-M-W to aggregate the forecast data on a weekly basis.
Reference: The use ofSAQL and timeseries functionsis covered in theWave Analytics ExplorerandAdvanced SAQLmodules, where partitioning and date-based aggregations are explained in detail.


NEW QUESTION # 58
After the initial creation of a model, the first model insight explains
93% of the variation of the outcome variable. This is unusually high.
What is the most likely reason for this?

Answer: B


NEW QUESTION # 59
Cloud Kicks (CK) has a dashboard that is still showing 10 former account managers. CK has since expanded, and some have moved from their former roles. CK wants the dashboard to reflect current account managers and stay up to date as new team members join.
How should the CRM Analytics developer accomplish this?

Answer: A

Explanation:
TheRepeater Widgetin CRM Analytics allows dynamic updates to be reflected on the dashboard automatically as data flows are updated. This means that as new account managers join or existing account managers change roles, the data in the widget will automatically reflect the latest information without manual updates. This is the most efficient way to keep the dashboard up-to-date with the current list of account managers.


NEW QUESTION # 60
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