更新したMC-201関連復習問題集 &資格試験におけるリーダーオファー &検証するMC-201ソフトウエア

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Salesforce MC-201 Exam Syllabus Topics:

SectionWeightObjectives
Topic 1: Account Engagement Forms, Form Handlers and Landing Pages20%- Identify the capabilities, use cases and interpret reporting metrics for landing pages
- Identify the capabilities, use cases and interpret metrics of Account Engagement forms given a scenario
Topic 2: Visitors and Prospects8%- Apply the appropriate plan of action using Prospect Audits given a scenario
- Describe the relationship between visitors and prospects
Topic 3: Email Marketing20%- Distinguish between the metrics collected in Account Engagement email reporting
- Identify the capabilities and use cases for email given a scenario
- Distinguish between an Email and an Email Template
Topic 4: Engagement Studio17%- Explain Engagement Program structure and capabilities
- Distinguish between the components of an Engagement Program
Topic 5: Lead Management24%- Identify the capabilities and use cases of custom redirects
- Define the capabilities of a segmentation rule
- Explain what a Grade measures and how grading is managed
- Define the capabilities of a completion action
- Distinguish between the capabilities of, use cases for, and how to create different types of lists
- Explain the components and use cases of an automation rule
- Explain what a Score measures and how scoring is managed
- Define the capabilities of page actions
Topic 6: Administration11%- Describe the capabilities of the Account Engagement Recycle Bin
- Explain the relationship between Account Engagement and Salesforce
- Illustrate how to create, edit, and map fields

>> MC-201関連復習問題集 <<

Salesforce MC-201関連復習問題集: Salesforce Certified Marketing Cloud Account Engagement Specialist - GoShiken 試験に合格することを確認します

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Salesforce Certified Marketing Cloud Account Engagement Specialist 認定 MC-201 試験問題 (Q304-Q309):

質問 # 304
You want your Sales team to be able to send one-to-one emails in Marketing Cloud Account Engagement and no list emails. How can you do this?

正解:C

解説:
Sales users are Marketing Cloud Account Engagement users who have access to the prospect database and can send one-to-one emails to prospects, but not list emails. Sales users can also view and edit prospect records, create tasks and activities, and sync prospects with Salesforce. You can set up sales users in Marketing Cloud Account Engagement by assigning them the Sales role and enabling the one-to-one email option in their user settings. Reference: [User Roles], [Create and Edit Users]


質問 # 305
Which Pardot feature should be used to track prospect access to a file hosted outside of Pardot?

正解:C

解説:
When tracking access to files hosted outside of Pardot, the best feature to use is a Custom redirect. This tool allows Pardot users to create trackable URLs which can then be used to direct prospects to external files. The interactions with these URLs are tracked, capturing data whenever a prospect accesses the link. This enables marketers to gather analytics on file access even when the content itself is not hosted within Pardot, providing valuable insights into prospect engagement with external resources.


質問 # 306
You want to track prospects that click on a banner ad. What do you use?

正解:B

解説:
Custom redirects are special URLs that track link clicks and conversions for any online marketing content, such as banner ads, social media posts, or third-party websites. You can use custom redirects to measure the effectiveness of your online advertising campaigns and track the behavior of prospects who click on your links. Reference: Custom Redirects, Create Custom Redirects


質問 # 307
What information can you access on the Prospect List?

正解:A、E、F、G、H

解説:
According to the Salesforce documentation, the information that can be accessed on the Prospect List are: A) Prospect's Name, D) Prospect's Company, E) Prospect's Grade, F) Prospect's Score, and H) Date of prospect's last activity. The Prospect List is a feature that allows users to view and manage a list of prospects in Marketing Cloud Account Engagement. The Prospect List can be accessed from the Prospects tab in Marketing Cloud Account Engagement, and it can show different columns of information for each prospect, such as name, company, grade, score, or last activity. The user can customize the columns that are displayed on the Prospect List, and they can also sort, filter, search, or export the Prospect List. The Prospect List can also show other information for each prospect, such as email address, title, date of when the prospect converted from a visitor, or custom fields, but these are not the default columns that are displayed on the Prospect List, and they need to be added by the user in the column settings. Reference: Salesforce documentation


質問 # 308
What information cannot be displayed as a graph (line or bar) on the dashboard?

正解:A、D

解説:
According to the Salesforce documentation, the information that cannot be displayed as a graph (line or bar) on the dashboard are: A) Prospects Created, and B) Conversions. The dashboard is a feature that shows the overview and performance of the marketing activities and campaigns in Marketing Cloud Account Engagement. The dashboard can be accessed from the Dashboard tab in Marketing Cloud Account Engagement, and it can show different data and metrics for the marketing elements, such as emails, forms, landing pages, or opportunities. The dashboard can display some of the information as graphs (line or bar), such as opportunities created, opportunities won, opportunities lost, or all prospects. The graphs can help users to visualize and compare the trends and changes of the information over time, and to filter or export the graphs. The dashboard cannot display some of the information as graphs (line or bar), such as prospects created or conversions. The prospects created information shows the number of prospects that were added to Marketing Cloud Account Engagement in a given time period, and it can be displayed as a table or a chart, but not as a graph. The conversions information shows the number of visitors that were converted to prospects in a given time period, and it can be displayed as a table or a chart, but not as a graph. These types of information are not suitable for displaying as graphs, as they are either too granular or too static for the data visualization. Reference: Salesforce documentation


質問 # 309
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