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| Section | Objectives |
|---|---|
| API and Integration | - Integration Patterns with Marketing Cloud - REST and SOAP API Concepts |
| Marketing Cloud Data Modeling | - Data Extensions and Data Relationships - Contact Builder Architecture |
| Scripting and Personalization | - Server-Side JavaScript (SSJS) - Personalization Strings and Content Blocks - AMPscript Usage |
| Automation and Journey Builder | - Automation Studio Activities - Journey Builder Configuration |
| Security and Troubleshooting | - Debugging and Error Handling - Access Control and Permissions |
>> Exam MCE-Dev-201 Duration <<
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NEW QUESTION # 90
Where can the SSJS Core library be used? Choose 2.
Answer: C,D
NEW QUESTION # 91
Certification Aid wants to create a file drop automation with a filename pattern. An import file is placed daily on the Marketing Cloud Enhanced FTP server, and thefile name always starts with the current month and day (e.g. OCT26). How should the filename pattern be defined? Choose 2.
Answer: B,D
Explanation:
To define a filename pattern that matches files starting with the current month and day, you can use the %% MMDD%% pattern and the "Begins With" operator.
* %%MMDD%% Pattern: This pattern represents the month and day in a two-digit format.
* Begins With Operator: This operator ensures that the automation matches filenames that start with the specified pattern.
Salesforce File Drop Automations
NEW QUESTION # 92
A new record is appendedto the Orders data extension each time a customer makes a purchase. Which SQL statement would select a unique list of subscribers who have made multiple purchases?
Answer: B
Explanation:
To select a unique list of subscribers who have made multiple purchases, the developer should use the following SQL statement:
SELECT SubscriberKey FROM Orders GROUP BY SubscriberKey HAVING COUNT(*) > 1 This query groups the records by SubscriberKey and selects only those groups where the count of records is greater than one, indicating multiple purchases.
References:
SQL GROUP BY Statement
SQL HAVING Clause
NEW QUESTION # 93
A customer wants to export send data to their SFTP. Which two automationswould accomplish this? Choose 2
Answer: A,D
Explanation:
To export send data to their SFTP, the following automations can be used:
* Tracking Extract > File Transfer (B) - This automation extracts tracking data and then transfers the file to an SFTP location.
* Query (Data Views) > Data Extension Extract > File Transfer (C) - This automation queries the data views to gather the necessary data, extracts the data from the data extension, and then transfers the file to an SFTP location.
References:
Salesforce Marketing Cloud Tracking Extract Activity
Salesforce Marketing Cloud File Transfer Activity
NEW QUESTION # 94
In which three ways should a developer optimize a query activity if it is currently timing out? Choose 3
Answer: B,C,D
Explanation:
To optimize a query activity that is currently timing out, a developer can use the following strategies:
* Use Primary key(s) on fields used in joins (C) - Ensures that the join operations are efficient by utilizing indexed fields.
* Use intermediate tables to stage data (D) - Breaks down complex queries into simpler steps, improving manageability and performance.
* Only update records that have changed since last execution (E) - Reduces the amount of data processed by focusing only on changes since the last query run.
References:
Salesforce Marketing Cloud SQL Optimization
Query Activity Best Practices
NEW QUESTION # 95
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