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| Section | Weight | Objectives |
|---|
| Data Management | 25% | - Data imports, exports, and Connect integration - Filter Designer and audience segmentation - Profile lists and data model
|
| Program Automation | 20% | - Program Canvas workflow design - Multi-wave and triggered messaging - Program testing and deployment
|
| Account Administration and Setup | 20% | - Account configuration and initial setup - Domain and deliverability setup - Security and access management
|
| Campaign Management | 25% | - Creating and managing campaigns - Message design and Responsys Personalization Language (RPL) - Preference centers and forms
|
| Reporting and Integrations | 10% | - Standard and custom reports - Troubleshooting common issues - API and third-party integrations
|
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Oracle Responsys Marketing Platform 2026 Implementation Professional Sample Questions (Q16-Q21):
NEW QUESTION # 16
In which two situations should you republish a program after making a change or correction? (Choose two.)
- A. You add a second campaign to be evaluated using a performance switch to select a winning path based on open rate.
- B. You change the properties of one campaign in the program to launch another one with a different subject line and new creative.
- C. You move a target timer from its original place before one event to after that event.
- D. You modify one of the conditions in a filter being used in the program.
Answer: A,D
NEW QUESTION # 17
You created a specific filter for the individuals that you want to send a campaign to.
What are the steps to define this filter to be used in a campaign?
- A. Navigate to the Program Designer, select the Testing tab, open the program that uses the campaign, and select the filter from the Program Settings.
- B. Go to the Data Sources section, select the Filters tab, and then select the campaign from the listing.
- C. Navigate to the Program Designer, open the program that uses the campaign, and select the filter from the Program Settings.
- D. Locate the campaign in the Manage Campaign section, navigate to the Campaigns workbook, and configure the filter in the Proofing section.
- E. Locate the campaign in the Manage Campaign section, navigate to the Campaigns workbook, and assign the filter in the Audiences section.
Answer: E
NEW QUESTION # 18
Which three precautions should you take before deciding to delete a column from a Responsys data source? (Choose three.)
- A. Check to make sure there are no forms referencing the column.
- B. Ensure that there are no Connect jobs updating the column to be deleted.
- C. Ensure that there are no active campaigns referencing the column to be deleted.
- D. Check to see whether the data column is being used by the customer for external analytics purposes.
Answer: B,C,D
NEW QUESTION # 19
You are configuring a supplemental data import and the first row of the file contains the names of the columns in which you are importing.
What must you do to configure this file property?
- A. Replace the first row of the file with one text string that contains all the column names separated by columns. Then proceed with the import.
- B. In the import configuration, select the "First line contains column names" check box.
- C. You must delete the first row of the file before performing the import. Your file must contain actual data only.
- D. In the field mapper screen, select the "Columns Already Included" check box.
Answer: C
NEW QUESTION # 20
Your client wants to be able to analyze the marketing campaign performance in Insight reports broken down by two criteria available in the profile list (Gender and Country). You created the Segment Group following the directions in the Help documentation, but when you run the Insight reports, the Segment reports display "undefined".
What is the reason for the failure?
- A. You should have created a corresponding filter for each rule set to be used to identify the segment group.
- B. You did not declare the fields used to define the segment groups in the Data section of the campaign workbook.
- C. You don't have the segment group feature enabled in the Account Administration settings.
- D. You did not select and assign the segment group in the Campaign settings of the campaigns to be analyzed by the segment criteria before launching the campaign.
Answer: D
NEW QUESTION # 21
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