Marketing-Cloud-Account-Engagement-Consultant Online Version | Question Marketing-Cloud-Account-Engagement-Consultant Explanations

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| Topic | Details |
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| Topic 1 | - Reporting, Metrics, and Analytics: Technical setup requirements and reporting methods are the key sub-topics here.
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| Topic 2 | - Account Configuration: This topic focuses on the technical side, including the implications of technical setup and data migration. It also covers the important issue of maintaining data integrity during the migration process and the development of a usage governance plan.
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| Topic 3 | - Sales Emails and Alerts: This topic covers the configuration and benefits of Sales Emails and Alerts.
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| Topic 4 | - Email Marketing: Best practices and standards are the main focus of this topic. It ensures that email marketing strategies are applied effectively to meet customer business needs and achieve desired outcomes.
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Salesforce Certified Marketing Cloud Account Engagement Consultant Sample Questions (Q99-Q104):
NEW QUESTION # 99
Select all available User Email Preferences
- A. Send an email when a prospect is assigned
- B. Send starred prospect activity alerts
- C. Send daily visitor activity emails
- D. Send weekly search marketing email (sent on Mondays)
- E. Send daily visitor assignment emails
- F. Send daily prospect activity emails (for all prospects)
- G. Send weekly search marketing email (sent on Fridays)
- H. Send weekly inactive automations report email
- I. Send monthly in
active automations report email - J. Send daily prospect activity emails (for my prospects)
- K. Send daily prospect assignment emails
Answer: A,B,C,D,F,I,J,K
NEW QUESTION # 100
LenoxSoft is using three Marketing Cloud Account Engagement Business Units: United States, South America and Canada. The marketing team for each business unit wants to ensure only certain relevant opportunities sync to their business unit.
What should be configured in order to meet this requirement?
- A. Marketing data sharing rules on opportunities
- B. Marketing data sharing rules on prospects
- C. Marketing data sharing rules on contact roles
- D. Marketing data sharing rules on accounts
Answer: A
NEW QUESTION # 101
LenoxSoft product is setup on an annual renewal. The marketing team is having issues to send emails out to their prospects when its time to renew on the annual product. On top of it sales is complaining they have no insights when an annual renewal email was sent. LenoxSoft uses a custom field of "Contract" with a value of
"Renewed" for prospects who have already renewed their product subscription or its "blank" if they have yet to renew. LenoxSoft wants to automate this process with an engagement studio that can do the following: * Adds/Removes prospects to the engagement studio based on renewal status * Sends a series of emails to renew their subscription * Gives sales continuous insights to prospect engagement Based on the above criteria what would you recommend to LenoxSoft?
LenoxSoft product is setup on an annual renewal. The marketing team is having issues to send emails out to their prospects when its time to renew on the annual product. On top of it sales is complaining they have no insights when an annual renewal email was sent. LenoxSoft uses a custom field of "Contract" with a value of
"Renewed" for prospects who have already renewed their product subscription or its "blank" if they have yet to renew. LenoxSoft wants to automate this process with an engagement studio that can do the following: * Adds/Removes prospects to the engagement studio based on renewal status * Sends a series of emails to renew their subscription * Gives sales continuous insights to prospect engagement Based on the above criteria what would you recommend to LenoxSoft?
- A. Build dynamic list add criteria as Contact as "Renewed" add action as notify assigned user
- B. Build automation rules add criteria as Contact as "Renewed" add action as notify assigned user
- C. Build dynamic list add criteria as Contact as blank add action as notify assigned user
- D. Build automation rules add criteria as Contact as blank add action as notify assigned user
Answer: C
NEW QUESTION # 102
What is true about Dynamic Content? [Choose three answers]
- A. You can add dynamic content to web pages
- B. You can base variations on Scoring Categories
- C. You can use dynamic content in subject lines
- D. You can add up to 25 variations of content
Answer: A,C,D
NEW QUESTION # 103
LenoxSoft's marketing team wants to use one repeating program to continually nurture cold and unengaged leads, but wants the content for the emails sent through the program to be tailored based on how many times the prospect has entered the program.
They have decided to create a custom field called "Repeated Engagement" and increment that field by +1 each time a prospect enters the program.
Using this method, how should the team meet this need?
- A. Use rule steps to send prospects down unique paths in the program based on the "Repeated Engagement" field value.
- B. Create an automation rule that adds prospects to static lists to feed new programs after each entry.
- C. Create dynamic content based on the "Repeated Engagement" field for use in the emails sent in the program.
- D. Use the "Repeated Engagement" field to both suppress prospects from the original program and add them to new programs.
Answer: C
NEW QUESTION # 104
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