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| Section | Weight | Objectives |
|---|---|---|
| Design | 30% | - Vision and Roadmap
|
| Leveraging Adjacent Roles/Skills | 19% | - Knowledge and Skill Infusions
|
| Discovery | 32% | - Research Methods
|
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問題 #147
Cloud Kicks wants to launch a campaign that rewards customer behavior by giving away free merchandise, which key business criteria should be ensured?
答案：A
解題說明：
Giving away free merchandise impacts profit margins and business unit economics, requiring business Viability validation. In the Platform Strategy Designer context, this question belongs primarily to Value Design. In Value Design, the strategy designer links validated human needs to business outcomes and external context, then defines measurable signals that show whether the intended value is actually being created. Here, Viability is the strongest choice because it most directly matches the outcome, constraint, or decision described in the scenario. The other choices may be useful in a different stage or for a different question, but they do not address the central requirement as directly. Desirability focuses attention elsewhere, while Feasibility addresses a related concern without providing the same fit to the scenario ' s stated objective. That distinction is important on the exam: select the method or capability that resolves the specific uncertainty in the scenario rather than the option that is merely plausible in a broader project.
Study Guide Topics: Value Design
Official Salesforce Reference: Salesforce Designer Quick Look
問題 #148
The strategy designers at Cloud Kicks are leading a large number of projects initiated by various stakeholders. They implement an Impact & Effort matrix to help them prioritize their work.
What is the purpose of an Impact & Effort matrix?
答案：B
解題說明：
The purpose of an Impact & Effort matrix is to prioritize projects based on key goals outlined in project framing. An Impact & Effort matrix is a tool to evaluate and compare projects based on two criteria: the impact they have on achieving the desired outcomes, and the effort they require to implement. Projects that have high impact and low effort are usually prioritized, while projects that have low impact and high effort are usually deprioritized. An Impact & Effort matrix does not compare products based on predefined criteria or classify projects according to their level of urgency.
問題 #149
A strategy designer leads a new UX project and needs to align with stakeholders who have varying degrees of interest and influence on the project. The designer wants to understand each stakeholder ' s potential negative and positive impacts on the project. Which tactic should be used?
答案：B
解題說明：
Stakeholder Analysis maps power, interest, and influence to determine engagement strategies and manage potential project risks. In the Platform Strategy Designer context, this question belongs primarily to Value Design. In Value Design, the strategy designer links validated human needs to business outcomes and external context, then defines measurable signals that show whether the intended value is actually being created.
Stakeholder analysis identifies who has interest, influence, decision authority, positive or negative impact, and potential resistance. That information helps the designer tailor engagement, identify champions and detractors, and reduce organizational risk before it blocks the project. Here, Stakeholder Analysis is the strongest choice because it most directly matches the outcome, constraint, or decision described in the scenario. The other choices may be useful in a different stage or for a different question, but they do not address the central requirement as directly. Stakeholder Focus Group focuses attention elsewhere, while Stakeholder KPIs addresses a related concern without providing the same fit to the scenario ' s stated objective. That distinction is important on the exam: select the method or capability that resolves the specific uncertainty in the scenario rather than the option that is merely plausible in a broader project.
Study Guide Topics: Value Design
Official Salesforce Reference: Alignment as a Strategic Craft - Gain Alignment
問題 #150
Cloud Kicks wants to improve its digital commerce experience because it is losing prominence in the market. What should a strategy designer rely on to get stakeholder buy-in for a redesign?
答案：A
解題說明：
The best thing to rely on to get stakeholder buy-in for a redesign of digital commerce experience is research findings and a competitive analysis, as this helps demonstrate the user needs and pain points, and the market opportunities and threats. Wireframes and a total addressable market calculation or inspiring graphics and personas may not be persuasive or comprehensive enough for stakeholder buy-in.
問題 #151
Cloud Kicks wants to improve its digital commerce experience because it is losing prominence in the market.
What should a strategy designer rely on to get stakeholder buy-in for a redesign?
答案：A
解題說明：
Combining customer research findings with competitive market benchmarking provides compelling evidence for executive buy-in. In the Platform Strategy Designer context, this question belongs primarily to Intangible Deliverables. In Intangible Deliverables, the strategy designer creates alignment, trust, shared understanding, ethical awareness, and persuasive communication so that people can make coordinated decisions around the intended future state. Competitive analysis adds market context to customer research by showing how alternatives shape expectations and where differentiation may exist. When combined with direct research evidence, it gives stakeholders a stronger rationale for change than a polished visual concept alone. Here, Research findings and a competitive analysis. is the strongest choice because it most directly matches the outcome, constraint, or decision described in the scenario. The other choices may be useful in a different stage or for a different question, but they do not address the central requirement as directly. Wireframes and a total addressable market (TAM) calculation focuses attention elsewhere, while Inspiring graphics and personas addresses a related concern without providing the same fit to the scenario ' s stated objective. That distinction is important on the exam: select the method or capability that resolves the specific uncertainty in the scenario rather than the option that is merely plausible in a broader project.
Study Guide Topics: Intangible Deliverables
Official Salesforce Reference: Alignment as a Strategic Craft - Gain Alignment
問題 #152
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