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NEW QUESTION # 63
The customer journey map below was created for Eyes 4'U. a chain of high street opticians This shows the journey of a person who is 67 years old and retired with a limited pension and active social life What are the MOST LIKELY statements to be in Box F and Box 6?
Answer: D
Explanation:
A customer journey map is a visual representation of the steps and emotions that a customer goes through when interacting with a product or service. It helps to identify the pain points and opportunities for improvement in the customer experience. A customer journey map typically consists of the following elements: stages, actions, thoughts, feelings, touchpoints and opportunities. Therefore, option A is the correct answer, as it matches the elements of the customer journey map for Box F and Box 6. Box F represents the feeling of the customer at the stage of choosing a frame. The feeling is concern at cost, as the customer is worried about the price of the frames and lenses. Box 6 represents the opportunity for improvement at the stage of selecting lenses. The opportunity is to provide clearer information on options and pricing, as this would help the customer to make an informed decision and reduce their anxiety. Option B is not a correct answer, as it does not match the elements of the customer journey map for Box F and Box 6. Box F represents the feeling of the customer, not an opportunity for improvement. Box 6 represents an opportunity for improvement, not a feeling of the customer. Option C is not a correct answer, as it does not match the elements of the customer journey map for Box F and Box 6. Box F represents the feeling of the customer, not an opportunity for improvement. Box 6 represents an opportunity for improvement, not a feeling of the customer. Option D is not a correct answer, as it does not match the elements of the customer journey map for Box F and Box 6. Box F represents the feeling of the customer, not an opportunity for improvement. Box 6 represents an opportunity for improvement, not a feeling of the customer.
NEW QUESTION # 64
ParcelGo is a distribution company. Parcels arrive at its warehouse, where the inbound team use handheld barecode scanners to acknowledge their receipt. Parcels are then loaded onto pallets for onward distribution.
A project as been commissioned to replace the labour-intensive process and introduce a fully-automated system ha reads he barecodes pf parcels as they pass along a coveryor belt, automatically delivering to the correct area of the warehouse for onward distribution.
Staff from the inbound have informed their manager that about 30% of parcels either do not have barcodes, or the barcodes are obscured. The team currently resolves this issue manually. But the concerned that the new automated system will be able to do this. The staff members are also worried the system will make their roles redundant.
Using a holist approach, which element of the POPIT model need further investigation in order to address the team's concerns?
Answer: D
Explanation:
The elements of the POPIT model that need further investigation are people and process. This is because the staff members have raised concerns about the compatibility of the new automated system with the current process of handling parcels without barcodes or with obscured barcodes, as well as the impact of the system on their job security. These concerns relate to the people element, which covers the roles, skills, attitudes, and behaviors of the staff, and the process element, which covers the activities, tasks, and procedures involved in delivering a service or product. Option C is the correct answer.
Reference:
POPIT Model - Four View Model | Taking A Holistic Perspective | BusinessAnalystMentor.com The POPIT Model | A Practical Guide To Delivering Results
NEW QUESTION # 65
A proposed new business model requires the following:
* Changes in the style and structure of the organisation.
* Improvements in the accessibility of systems.
* Better alignment with the existing data architecture.
Which two elements of the POPIT model consider these requirements?
Answer: A,E
Explanation:
The POPIT model is used to ensure a holistic view when analysing and designing change, explicitly covering Organisation, People, Processes, and Information & Technology. The requirements listed in the question map most strongly to two of these elements.
First, "changes in the style and structure of the organisation" are clearly within the Organisation element. The guidance emphasises that organisational aspects such as structure and culture/style must be considered during analysis and gap discussions, because overlooking them can undermine the new way of working.
Second, "improvements in the accessibility of systems" and "better alignment with the existing data architecture" are part of Information and Technology. The documentation highlights that many organisations suffer from poor integration and misalignment between systems and the wider infrastructure, causing issues like limited data transfer, re-keying, inconsistent formats/definitions, and conflicting values across systems. It states that during gap analysis it is critical to consider alignment with the existing enterprise architecture, because introducing new functionality without this alignment can create additional problems.
Therefore, the two POPIT elements that directly address these requirements are Organisation and Information and Technology.
NEW QUESTION # 66
A large retail company has asked a business analyst to investigate a problem with declining sales Which of the following techniques is the business analyst MOST LIKLEY to use to identify underlying causes of this problem?
Answer: D
Explanation:
Explanation
A Business Activity Model (BAM) is a technique for modelling business activities within an organisation or project at a high level of abstraction. It helps to understand what an organisation does, how it does it, who does it, where it does it and why it does it. Therefore, option D is the correct answer, as a BAM would help the business analyst to identify underlying causes of a problem with declining sales. A BAM would help to analyse how different activities within an organisation contribute or relate to sales performance and identify any gaps or issues that may affect sales performance. A BAM would help to compare current and desired situations or problems and identify what changes or improvements are needed to achieve desired situations or problems. Option A is not a correct answer, as customer journey maps are not a technique for identifying underlying causes of a problem with declining sales. Customer journey maps are a technique for visualising customer experiences with an organisation or product across different touchpoints and stages. They help to understand customer needs, expectations and emotions and how they are met or influenced by an organisation or product. Option B is not a correct answer, as scenario analysis is not a technique for identifying underlying causes of a problem with declining sales. Scenario analysis is a technique for exploring how different scenarios or situations could affect outcomes or impacts of an organisation or project. They help to test feasibility and desirability of different options or solutions under various circumstances or assumptions.
Option C is not a correct answer, as use case diagram is not a technique for identifying underlying causes of a problem with declining sales. Use case diagram is a technique for modelling functional requirements of a system or product at a high level of abstraction. They help to understand what functions or features are required or provided by a system or product and how they interact with actors or users.
References: BCS Practitioner Certificate in BAP Specimen, page 32.
NEW QUESTION # 67
An airline has agreed that the following Key performance indicator (KPI) will help measure one of the airline's Critical Success Factors (CSFs) -customer service. The KPI is the percentage of customers rating our service as excellent in an independently administrator customer survey.
In the current year, the performance objective associated with KPI is 70%. The airline, therefore, aims for at least 70% of customers rating its service as excellent.
Which of the following activities in a Business Activity Model would establish whether the KPI and its associated performance objective is being achieved?
Answer: A
Explanation:
The activity 'monitor customer satisfaction' would establish whether the KPI and its associated performance objective is being achieved, as it would involve collecting and analysing the data from the customer survey. The other activities are related to defining, agreeing or delivering customer satisfaction, but not measuring it. Therefore, option A is the correct answer.
Reference:
12 Types of Business Events (Plus How They Can Impact Goals) | Indeed.com SysML Diagram Tutorial | SysML.org
NEW QUESTION # 68
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