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Salesforce Marketing-Cloud-Consultant Exam Overview:

Certification Vendor:	Salesforce
Exam Name:	Salesforce Certified Marketing Cloud Consultant
Exam Number:	CRT-250
Exam Duration:	105 minutes
Available Languages:	English
Exam Price:	$200 USD
Exam Format:	Multiple Select, Multiple Choice
Related Certifications:	Salesforce Certified Administrator Salesforce Certified Marketing Cloud Email Specialist
Certificate Validity Period:	No expiration (credentials are maintained through continuing education)
Passing Score:	68%
Real Exam Qty:	60
Sample Questions:	Salesforce Marketing-Cloud-Consultant Sample Questions
Exam Way:	Online proctored or in-person testing center
Pre Condition:	Recommended: 2+ years hands-on experience with Marketing Cloud, holds Marketing Cloud Email Specialist certification, completion of Marketing Cloud Consultant superbadge
Official Syllabus URL:	https://trailhead.salesforce.com/credentials/marketingcloudconsultant

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Marketing-Cloud-Consultant Latest Study Notes - Certification Marketing-Cloud-Consultant Exam

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The benefit in Obtaining the Marketing-Cloud-Consultant Exam Certification

After completing the Salesforce Certified Marketing Cloud Consultant certification Candidate becomes a solid, well-rounded knowledge in terms of cloud marketing.
When an organization hiring or looking for a promotion of an employee, then certified candidate use to get more preference.
If the candidate has the desire to move up to a higher-paying position in an organization. This certification will help you a lot.

Salesforce Certified Marketing Cloud Consultant Sample Questions (Q31-Q36):

NEW QUESTION # 31
Northern Trail Outfitters upgraded their Marketing Cloud account which now includes a Sender Authentication Package (SAP), They send regularly 300,000 What should they be aware of with respect to sender reputation?

A. They should have one dedicated IP address for every 100,000 messages send per month.
B. They should send at least 250,000 messages per month to maintain their sender reputation.
C. They should have a shared IP since their volume is under 500,000 messages per month.
D. They should have one SAP for transactional sends and another for commercial sends.

Answer: B

Explanation:
To maintain a good sender reputation, Northern Trail Outfitters should have one dedicated IP address for every
100,000 messages send per month. This will help them avoid IP throttling and blacklisting issues. A shared IP address is not recommended for their volume, and having multiple SAPs for different types of sends is not necessary. They should also send consistently and avoid large spikes or drops in their sending volume.
References:
https://help.salesforce.com/s/articleView?id=sf.mc_es_dedicated_ip_addresses.htm&type=5https://help.salesforc

NEW QUESTION # 32
Which statement IS correct regarding the automation tools in the Marketing Cloud?
Choose 3 answers

A. Like Journey Builder, Automation Studio allows users to define the parameters for a send within the tool.
B. Automation Studio and Journey Builder allow users to define a wait state based on duration or duration + time.
C. Automation Studio allows users to inject Contacts from a data extension into an interaction in Journey Builder.
D. Like Automation Studio, Journey Builder allows users to repeat an interaction indefinitely
E. Journey Builder allows users to update a contact record in an interaction or import data into a data extension.

Answer: A,C,D

NEW QUESTION # 33
Northern Trail Outfitters (NTO) experienced a 24-hour website outage beginning on a peak shopping day, as a result, a number of logged-in customer's shopping sessions were disrupted. When the site is back online, the retailer would like to encourage those shoppers to return the site and continue their shopping.
What action should Northern Trail Outfitters (NTO) take?

A. Do NOT send an email, as outage may have increased negative sentiment, resulting in unsubscribes.
B. Create and send an apology email which includes a discount for a future purchase to all customers.
C. Create a user-initiated message to logged-in customers to send once the website is restored.
D. Import a file of logged-in customers into NTO's existing Abandoned Cart journey in Journey Builder.

Answer: D

Explanation:
The answer can be 1 or 3. But the most appropriate solution is 1. Sending emails will not take the user to a state where they left on the website. This requires developer involvement.

NEW QUESTION # 34
A customer wants to send SMS messages as part of a Journey. They are concerned the messages will deploy when subscribers are asleep. If a subscriber qualifies to receive an SMS message as part of the journey between 1 a.m. and 6 a.m., the customer prefers the message to not be sent.
What solution should a consultant recommend to meet the criteria?

A. Create a Journey Goal to exit subscribers from the Journey.
B. Run a SQL Query at 12:30 a.m. to create a suppression list.
C. Run an Import Definition at 12 a.m. to create a suppression list.
D. Create and enable a BLOCKOUT window In MobileConnect.

Answer: D

Explanation:
Explanation
Creating and enabling a BLOCKOUT window in MobileConnect can be used to prevent SMS messages from being sent during certain hours of the day. A BLOCKOUT window is a time period during which no messages are sent or received by MobileConnect, regardless of when they were scheduled or triggered. References:
https://help.salesforce.com/articleView?id=sf.mc_moc_blockout_window.htm&type=5

NEW QUESTION # 35
Northern Trail Outfitters has several business units (BU) and each BU uses specific data extensions, like Product Information.
How Should they configure these data sources?

A. Give users the Administrator Role so they can see all of the data.
B. Create a local copy of the product data in each BU.
C. Share data extensions from the top-level BU.
D. Use the File Transfer Activity to import data into each BU.

Answer: C

Explanation:
To configure specific data extensions, like Product Information, that are used by several business units (BU), Northern Trail Outfitters should share data extensions from the top-level BU. Sharing data extensions from the top-level BU allows marketers to grant access to common data sources across multiple child BUs without creating local copies or duplicating data.References:https://help.salesforce.com/s/articleView?id=sf.mc_co_share_data_extensions_across_business_

NEW QUESTION # 36
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