Free PDF AP-214 - Marketing Cloud Advanced Cross Channel Accredited Professional–High-quality Exam Collection Pdf

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Salesforce AP-214 Exam Syllabus Topics:

SectionWeightObjectives
Einstein for Marketing Cloud23%- AI-powered personalization and prediction
- Einstein Copy Insights
- Send Time Optimization
- Einstein Engagement Frequency
- Einstein Engagement Scoring
Social Studio10%- Social media publishing and engagement
- Content management and moderation
- Social analytics and reporting
Interaction Studio8%- Integration with other Marketing Cloud modules
- Real-time interaction management
- Personalization and decisioning capabilities
Triggers7%- Event-driven automation
- Data extension and trigger management
- SOAP and REST API triggers
Mobile (SMS/Push)13%- MobileConnect features and capabilities
- Mobile Studio configuration and usage
- MobilePush tools and functionalities
- GroupConnect and WhatsApp integration
Ad Studio12%- Campaign management and optimization
- Integration with advertising platforms
- Audience targeting and segmentation
Journey Orchestration25%- Entry sources and audience evaluation
- Activities and decision splits
- Comparison between Datorama and Google Analytics
- Reporting and performance analysis
- Journey design and best practices

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Salesforce Marketing Cloud Advanced Cross Channel Accredited Professional Sample Questions (Q58-Q63):

NEW QUESTION # 58
Where can you see ad details for facebook ad campaign. Both advertising campaigns and journey builder)

Answer: A


NEW QUESTION # 59
What is true about SMS keywords other than HELP and STOP?

Answer: B


NEW QUESTION # 60
Can Social Studio's Sentiment Model be customized? 01m 05s

Answer: D


NEW QUESTION # 61
28, Whit are the functionalities of ad studio. Select multiple.

Answer: A,D,E


NEW QUESTION # 62
What two Journey types enable an administrator to efficiently create and track opens and clicks?

Answer: B,C


NEW QUESTION # 63
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