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Salesforce BA-201 Exam Syllabus Topics:

SectionWeightObjectives
Topic 1: Collaboration with Stakeholders23%- Conduct effective meetings and presentations
- Manage stakeholder expectations and priorities
- Facilitate communication between business and technical teams
- Build consensus on requirements and solutions
Topic 2: User Story Development20%- Write clear and actionable user stories
- Manage user story backlog and prioritization
- Define acceptance criteria for user stories
- Break down epics into manageable user stories
Topic 3: Requirements Management23%- Prioritize requirements based on business value
- Elicit and document functional and non-functional requirements
- Manage requirements traceability
- Validate and verify requirements with stakeholders
Topic 4: Customer Discovery17%- Identify business needs, pain points, and objectives
- Document business requirements and user stories
- Analyze current state and future state processes
- Conduct stakeholder interviews and workshops
Topic 5: Business Process Mapping17%- Map current and future business processes
- Identify process gaps and improvement opportunities
- Create process flow diagrams and documentation
- Analyze impact of changes on stakeholders

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Salesforce Certified Business Analyst Sample Questions (Q115-Q120):

NEW QUESTION # 115
A Salesforce business analyst (BA) has recently joined a new project to improve the Sales Cloud implementation at Cloud Kicks. The BA wants to quickly introduce new functionality to impress the customer.
Which action should the BA take?

Answer: A

Explanation:
The action that the business analyst should take to quickly introduce new functionality to impress the customer is to demo standard features and elicit feedback from the customer. Demoing standard features means showing the customer how Sales Cloud can provide out-of-the-box functionality that meets their needs or expectations without requiring extensive customization or development. Eliciting feedback means asking the customer for their opinions or suggestions on how Sales Cloud can improve their sales process or performance. Demoing standard features and eliciting feedback helps to quickly introduce new functionality to impress the customer by demonstrating the value and benefits of Sales Cloud, as well as engaging and involving the customer in the solution design and delivery. References: https://trailhead.salesforce.com/content
/learn/modules/salesforce-business-analyst-certification-prep/customer-discovery


NEW QUESTION # 116
A business analyst (BA) at Northern Trail Outfitters was asked to create a new user story for a Sales Cloud update requested by the inside sales team. The BA created the following story:
"As a user, I need visibility to customers' purchase history details so I can increase efficiencies and improve closure rates by better tailoring sales offerings." Which mistake did the BA make when creating this story?

Answer: A

Explanation:
The mistake that the business analyst made when creating this story is that the persona is undefined. A persona is a fictional representation of an end user who has a specific role, goal, or need. A user story should specify the persona as part of its format: "As a [persona], I need [need], so I can [goal]". Specifying the persona can help the business analyst communicate who will use the feature and why it matters to them. The goal and the need are defined in this user story. The goal is to increase efficiencies and improve closure rates by better tailoring sales offerings. The need is visibility to customers' purchase history details. References:
https://trailhead.salesforce.com/content/learn/modules/salesforce-business-analyst-certification-prep/user- stories https://trailhead.salesforce.com/content/learn/modules/salesforce-business-analyst-certification-prep
/customer-discovery


NEW QUESTION # 117
Universal Containers (UC) stores information about its containers in the standard Salesforce Product object.
UC deals with data integrity issues, such as the Container Color field fails to update on all containers when the color is updated on a Container Product Line. The project owner mentioned that a previous consultant recommended that UC move to a more normalized data model to represent its containers.
What should the business analyst review to learn more about the previous consultant's recommendation?

Answer: A

Explanation:
The reference that the business analyst should consult to learn more about the previous consultant's recommendation is an Entity Relationship Diagram (ERD). An ERD is a diagram that shows the logical structure and relationships of data entities in a database or system. An ERD helps to model and document how data entities are organized, connected, and interact with each other. An ERD also helps to normalize data entities by reducing redundancy and inconsistency in data storage and retrieval. The previous consultant recommended that Universal Containers move to a more normalized data model to represent its containers, which means that they wanted to avoid storing duplicate or unnecessary data in multiple tables or fields. The business analyst should consult an ERD to learn more about how the previous consultant proposed to design and implement a more normalized data model for Universal Containers. References: https://trailhead.
salesforce.com/content/learn/modules/salesforce-business-analyst-certification-prep/business-process-mapping


NEW QUESTION # 118
Which User access and sharing features would you use for the following use case: it is the first time a user logs in and they need to be sent an email with a way to authenticate their email.

Answer: B

Explanation:
Email Proof is the User access and sharing feature that would be used for the following use case: it is the first time a user logs in and they need to be sent an email with a way to authenticate their email. Email Proof is a security feature that requires users to verify their email address when they log in for the first time or change their email address. 2 FA, Single Sign-On, and Login Link are not User access and sharing features that would be used for this use case. References: https://help.salesforce.com/s/articleView?id=sf.
security_email_proof.htm&type=5


NEW QUESTION # 119
Universal Containers wants to integrate its Salesforce org with the largest online professional network so its sales reps can view information directly on Salesforce records. The business analyst will write acceptance criteria for this scenario.
What is an example of good acceptance criteria?

Answer: B

Explanation:
This answer provides an example of good acceptance criteria for the scenario of integrating Salesforce with the largest online professional network. Acceptance criteria are statements that define the conditions that a solution must meet to be accepted by the stakeholders or users. Acceptance criteria should be clear, concise, testable, and measurable. This answer meets these criteria by stating what a sales rep can do (view current information), where they can do it (in the Lead and Contact records), and how they can verify it (directly).
References: https://trailhead.salesforce.com/en/content/learn/modules/salesforce-business-analyst- certification-prep/prepare-for-the-salesforce-business-analyst-certification-exam


NEW QUESTION # 120
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