Exam MCAE-Con-201 Assessment, MCAE-Con-201 New Dumps Ebook

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Salesforce MCAE-Con-201 Exam Syllabus Topics:

Section	Weight	Objectives
Topic 1: Sales Emails and Alerts	6%	- Configure Sales Emails and Alerts features - Maximize sales and marketing alignment
Topic 2: Account Configuration	16%	- Technical setup and architecture planning - Usage governance and permission strategies - Data migration and integrity maintenance
Topic 3: Personalizing the Prospect Experience	8%	- Recommend engagement enhancements - Design personalized interactions - Implement consent and preference management
Topic 4: Automating Business Processes	17%	- Design engagement programs and sequences - Build lead nurturing and campaign workflows - Select appropriate automation tools
Topic 5: Evaluation	17%	- Assess existing infrastructure and marketing maturity - Analyze business requirements and recommend solutions - Design strategies to identify customer needs
Topic 6: Lead Management	14%	- Configure lead routing and handoff processes - Implement scoring and grading models - Design lead generation strategies
Topic 7: Reporting, Metrics, and Analytics	12%	- Configure and customize reports and dashboards - Interpret results and recommend improvements - Define relevant KPIs and metrics
Topic 8: Email Marketing	10%	- Apply email marketing standards and best practices - Optimize email content and performance - Ensure deliverability and compliance

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Salesforce MCAE-Con-201: Salesforce Certified Marketing Cloud Account Engagement Consultant braindumps - Testking MCAE-Con-201 test

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Salesforce Certified Marketing Cloud Account Engagement Consultant Sample Questions (Q18-Q23):

NEW QUESTION # 18
LenoxSoft wants to foster a closer relationship between customers and their customer success team. Each customer account is owned by a LenoxSoft success team member, who should be the sender of all Marketing Cloud Account Engagement emails sent to any contacts at that account.
Which setting would make the Marketing Cloud Account Engagement email send from the appropriate success team member?

A. Set the sender of the email as a custom CRM user.
B. Set the sender of the email as the account owner.
C. Set the sender of the email as a specific user.
D. Set the sender of the email as the assigned owner.

Answer: B

NEW QUESTION # 19
LenoxSoft is using a repeating Engagement Studio program to send prospects who complete a specific form a series of emails, increase the prospect score when the emails are engaged with, and notify an assigned user if the call to action in the email is completed. Prospects should only repeat the program when the form is completed again.
How should LenoxSoft add the prospects?

A. By using a static list on the form's completion action that is used as the recipient list on the program, then remove prospects from the static list before every end step in the program.
B. By using an automation rule to add prospects to a static list based on the form being completed, then use that list as the recipient list on the program.
C. By creating a dynamic list based on the form being completed and use that list as the distribution list on the program.
D. By using a static list on the form's completion action, then start the program with a "Form Completed" trigger so only prospects who completed the form will get the follow up actions.

Answer: C

NEW QUESTION # 20
LenoxSoft is launching a new customer newsletter and wants to ensure prospects who receive their product launch announcements are able to express interest in opting in to receive the newsletter as well. Which feature should meet their needs?

A. Email Preference Center and Dynamic Public List
B. Salesforce Engage and CRM Visible List
C. Email Preference Center and Static Public List
D. Static Public List and Automation Rule

Answer: C

NEW QUESTION # 21
LenoxSoft just published a buyer's guide, which includes ROI calculators, pricing information, and implementation details.
Which audience would gain the maximum benefit from receiving a guide?

A. Prospects at the middle of the funnel - interacting with blog content only.
B. Prospects who have transitioned out of the funnel - with a recently closed deal.
C. Prospects at the top of the funnel - newly sourced from a tradeshow.
D. Prospects at the bottom of the funnel - actively deciding between vendors.

Answer: C

NEW QUESTION # 22
There is Custom Field Type in Marketing Cloud Account Engagement called Date/Time

A. True
B. False

Answer: B

NEW QUESTION # 23
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