Authentic MCAE-Con-201 Study Materials: Salesforce Certified Marketing Cloud Account Engagement Consultant Grant You High-quality Exam Braindumps - DumpsFree

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| Section | Weight | Objectives |
|---|
| Topic 1: Account Engagement Forms, Form Handlers and Landing Pages | 20% | - Describe how to use dynamic content - Describe how to use form handlers - Explain how to create and configure Account Engagement forms - Explain how to create and publish landing pages
|
| Topic 2: Email Marketing | 20% | - Describe how to manage email templates - Explain how to use dynamic content in emails - Explain how to create and send emails - Explain how to analyze email performance metrics - Describe how to manage email deliverability and compliance (CAN-SPAM, GDPR)
|
| Topic 3: Engagement Studio | 17% | - Describe how to analyze Engagement Studio performance - Explain how to design and build Engagement Studio programs - Explain how to test and activate Engagement Studio programs - Describe how to use triggers, rules, and actions
|
| Topic 4: Administration | 11% | - Describe how to manage users, roles, and permissions - Describe how to configure and manage email sending domains - Explain how to configure Account Engagement settings - Explain how to set up and manage connectors (e.g., Salesforce CRM)
|
| Topic 5: Lead Management | 24% | - Describe how to set up and manage assignment rules - Explain how to configure and manage scoring and grading - Explain how to use automation rules for lead management - Describe how to manage prospects in the recycle bin
|
| Topic 6: Visitors and Prospects | 8% | - Explain how visitors are converted into prospects - Explain the differences between visitors and prospects - Describe how prospects are tracked and identified
|
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MCAE-Con-201 Valid Test Topics - Latest Salesforce MCAE-Con-201 Pass Test Guide: Salesforce Certified Marketing Cloud Account Engagement Consultant
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Salesforce Certified Marketing Cloud Account Engagement Consultant Sample Questions (Q91-Q96):
NEW QUESTION # 91
LenoxSoft has a "Demo Request" landing page that is getting a lot of views, but not very many submissions.
The marketing manager has the following requirements:
* Receive a notification when prospects view the page, but do not submit to see if they can retarget.
* Receive one notification per prospect.
How should a consultant accomplish this in Marketing Cloud Account Engagement?
- A. Page action on the landing page to notify user upon view and add to list > Automation rule to remove from same list when form is submitted and notify user again.
- B. Dynamic list of all prospects who have viewed the landing page > Completion action on the form to remove prospects from the list upon form submission > User monitors list.
- C. Completion action on the form to tag "Submitted" > Automation rule to notify user with criteria of
"Demo Request" landing page was viewed and tag isn't "Submitted". - D. Dynamic list of all prospects who have submitted the form > Dynamic list of all prospects who have viewed landing page > User exports both lists and compares.
Answer: C
NEW QUESTION # 92
Choose required fields while creating a Prospect
- A. Profile
- B. Grade
- C. Email
- D. CD Campaign
- E. Score
- F. Company
- G. Assign To
Answer: A,C,D,E
NEW QUESTION # 93
Which is true about Marketing Cloud Account Engagement API limits
- A. All editions have 10 000 API limit
- B. Marketing Cloud Account Engagement Growth Edition: 25 000 Marketing Cloud Account Engagement Plus Edition: 50 000 Marketing Cloud Account Engagement Advanced Edition: 100 000
- C. Marketing Cloud Account Engagement Growth Edition: Marketing Cloud Account Engagement Plus Edition: 25 000 Marketing Cloud Account Engagement Advanced Edition: 100 000
- D. No limits at all
Answer: C
NEW QUESTION # 94
Can Marketing both Import and Export Prospects?
Answer: A
NEW QUESTION # 95
Which are true about Engagement Program
- A. A single rule step can evaluate up to five conditions
- B. If a prospect opts out of a list used for a program, they still move through the program, but don't receive program emails
- C. When no new prospects are added to or processed in a program for 30 days, it becomes inactive
- D. When no new prospects are added to or processed in a program for 365 days, it becomes inactive
- E. If a prospect is removed from a list that a program uses, that prospect stops moving through the program
- F. If you remove a prospect from a program's recipient list, and then add the prospect back later, they start where they left off in the program
- G. When merged prospects are members of the same engagement program, it's possible for one to skip steps or move through the same step twice. The new master prospect restarts a program from the step that any of its merged prospects touched most recently
Answer: A,B,C,E,F,G
NEW QUESTION # 96
......
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