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Salesforce Marketing-Cloud-Consultant Certification Exam is an excellent way to demonstrate your knowledge and expertise in Marketing Cloud. Salesforce Certified Marketing Cloud Consultant certification is a valuable asset to have in the marketing industry, and it can help you advance your career and open up new opportunities. To prepare for the exam, you should have experience working with the Salesforce Marketing Cloud platform and familiarize yourself with the exam content and study materials provided by Salesforce.
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Salesforce Marketing-Cloud-Consultant Certification Exam is an excellent way for marketing professionals to demonstrate their expertise in Marketing Cloud and prove their value to employers. It is a challenging exam that requires a combination of practical experience and study, but the benefits of certification are well worth the effort. With the demand for Marketing Cloud professionals on the rise, becoming a Salesforce Certified Marketing Cloud Consultant can open up new opportunities for career growth and advancement.
Salesforce Certified Marketing Cloud Consultant Sample Questions (Q80-Q85):
NEW QUESTION # 80
Which three statements about Send Log data are correct? (Choose three.)
- A. Can be incorporated into standard reports.
- B. Can be included in measures and filters.
- C. Can be added to a standard data view.
- D. Can be stored for a set period of time.
- E. Can be accessed via SQL Query Activities.
Answer: B,D,E
NEW QUESTION # 81
Northern Trail Outfitters (NTO) has recently implemented Marketing Cloud and wants to secure PII data stored within the system.
Which limitation should the consultant consider when recommending Field-Level Encryption?
- A. Field-Level Encryption doesn't support segmenting, filtering, or querying encrypted fields.
- B. Encrypted fields will show unencrypted values in standard records.
- C. Separate encryption keys are required for each business unit.
- D. Only list-based sending is supported by Field-Level Encryption.
Answer: A
Explanation:
Field-Level Encryption in Marketing Cloud encrypts specific fields at rest but restricts operations such as filtering, querying, or segmentation on those fields. You cannot perform SQL queries or create filtered sends directly using encrypted fields.
-
Exact Extracts from Salesforce Documentation:
Source: Salesforce Help - Field-Level Encryption Overview
# "You cannot use encrypted fields in segmentation activities, query activities, or filters in Marketing Cloud.
These fields are encrypted at rest and are only decrypted at send time."
-
NEW QUESTION # 82
Northern Trail Outfitters received an email about reaching API limits within Salesforce and they think this is caused by the integrated Marketing Cloud account.
Which two types of API calls are counted against the rolling 24-hour limit? (Choose 2 answers)
- A. Login Calls
- B. CreateSalesforceObject() AMPscript
- C. SOAP API Calls updating objects
- D. Bulk API
Answer: B,C
Explanation:
Salesforce enforces a 24-hour rolling limit on standard API calls.
* SOAP API calls (such as updating objects) count toward this limit.
* The AMPscript function CreateSalesforceObject() internally performs a Salesforce API call and is also counted toward the Salesforce daily API limits.
Login Calls and Bulk API operations have separate limit tracking and do not typically count against the standard 24-hour API limit.
-
Exact Extracts from Salesforce Documentation:
Source: Salesforce Help - API Request Limits and Allocations
# "API requests that create, retrieve, update, or delete records count against your daily API call limits. This includes SOAP API and REST API requests." Source: Salesforce Developer Documentation - CreateSalesforceObject() AMPscript
# "The CreateSalesforceObject function uses Salesforce SOAP API calls internally, and these requests count toward Salesforce API limits."
-
NEW QUESTION # 83
Northern Trail Outfitters want to query Marketing Cloud for send data across SMS, Push, and email.
What would a consultant recommend?
- A. Send Logs
- B. Tracking Extracts
- C. _Send Data Views
- D. Contact History
Answer: C
Explanation:
Explanation
To query Marketing Cloud for send data across SMS, Push, and email, Northern Trail Outfitters should use
_Send Data Views. Data Views are system-generated tables that store tracking and system data for different channels and platforms in Marketing Cloud. _Send Data Views contain information about email sends, SMS sends, and push sends across different business units and accounts. References:
https://help.salesforce.com/s/articleView?id=sf.mc_as_data_view_send.htm&type=5
NEW QUESTION # 84
Northern Trail Outfitters (NTO) is running a campaign for a brand new type of footwear inside Journey Builder. The entry event: Prevents contacts from entering the journey if "shoes" is not selected in their preferences.
Is based on a data extension which has Email Address as Primary Key.
A few weeks after launching the campaign, NTO's data analyst noticed a reduced email volume and that some contacts inside the data extension updated their preferences after the launch of the campaign. Even with the entry event being triggered every day, those contacts are not receiving the welcome emails.
What could be the reason?
- A. The contact fell below the High Water Mark.
- B. The preference center is too precise.
- C. Their account has deliverability issues.
- D. The entry event is triggered too often.
Answer: A
NEW QUESTION # 85
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