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Oracle 1Z0-1032-26 Exam Syllabus Topics:

Section	Objectives
Topic 1: Campaign Design and Program Canvas	- Program Canvas workflows 1. Entry criteria and re-entry rules 2. Wait steps and decision splits - Cross-channel campaign execution 1. Email, SMS, push notification orchestration
Topic 2: Account Configuration and Administration	- User roles, access control, and security configuration 1. SSO, IP restrictions, password policies 2. Role-based access control and organizational units - System setup and account provisioning 1. Sub-account structure and multi-brand setup 2. Locale, timezone, and system defaults
Topic 3: Analytics and Reporting	- Campaign performance analysis 1. Deliverability and engagement metrics - Dashboards and monitoring 1. Live reports and operational monitoring tools
Topic 4: Audience Segmentation and Data Management	- Filter Designer and segmentation logic 1. Rule ordering and constraint evaluation - Data feeds and integrations 1. Supplemental data sources and imports 2. Event Data Feeds configuration
Topic 5: Deliverability and Compliance	- Authentication and domain setup 1. Domain delegation and DNS setup 2. SPF, DKIM, DMARC configuration - Compliance and reputation management 1. Bounce handling and opt-out processing

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Oracle Responsys Marketing Platform 2026 Implementation Professional Sample Questions (Q54-Q59):

NEW QUESTION # 54
In which two situations should you republish a program after making a change or correction? (Choose two.)

A. You move a target timer from its original place before one event to after that event.
B. You change the properties of one campaign in the program to launch another one with a different subject line and new creative.
C. You add a second campaign to be evaluated using a performance switch to select a winning path based on open rate.
D. You modify one of the conditions in a filter being used in the program.

Answer: C,D

NEW QUESTION # 55
Which three actions will change the EMAIL_PERMISSION_STATUS_ column for a profile list contact from opt-in to opt-out? (Choose three.)

A. Use Set Data in a Responsys Program to change the EMAIL_PERMISSION_STATUS_ column in a profile list record from I to O.
B. Recipient deletes a promotional email from the inbox.
C. Recipient registers a SPAM complaint for an email.
D. Recipient inbox is full, so the promotional email is rejected by the server.
E. Recipient selects a Reply-to unsubscribe in a promotional email.

Answer: C,D,E

NEW QUESTION # 56
You want to access cart and browse abandonment events on your ecommerce website and launch personalized retargeting marketing programs to your known users.
How can you use Rapid Retargeter to capture and expose the events in Responsys in order to accomplish this?

A. Capture the events and use an API to write them into profile extension tables in the client's Responsys account and then use SQL to pull data for personalization.
B. Pass the event data into a Responsys supplemental table near real time with an API call. Backend tables are then automatically updated, so you can use Filter Designer for targeting.
C. After your website is correctly tagged, use the Interaction Events to enter your contacts into a Program and pass key visitor data as Program Entry Variables.
D. Write the event data into external tables. Batch upload the data into a Responsys supplemental table via Connect every hour and then use SQL to pull data for personalization.

Answer: B

NEW QUESTION # 57
Which statement describes the requirements to set up a Responsys primary data gateway solution for the secure transferring of data?

A. The Responsys Data Gateway consists of a dedicated database server that can be accessed securely using a VPN setup specifically for a client account.
B. The Responsys Data Gateway requires a dedicated SFTP account that is accessed via a secure shell (SSH2) protocol. A customer must provide a public SSH2 key for authentication.
C. To install the Responsys Data Gateway, you provide each client an encryption appliance that is configured to directly connect to their Responsys database instance. All data transfer occurs through the appliance.
D. The Responsys Data Gateway consists of only an API layer, using AuthO authentication to transfer data.

Answer: B

NEW QUESTION # 58
When you add a Conversion Tracking Tag to a Conversion Acknowledgement page, each time a visitor completes a transaction, conversion credit will be attributed to the sourcing campaign by default.
Which name-value pair should you append to the Conversion Tracking Tag to clear the cookie in order to eliminate potential duplicate reporting?

A. action=once
B. action=last
C. action=single
D. tracking=first
E. tracking-once

Answer: E

NEW QUESTION # 59
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