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Oracle 1Z0-1032-26 Exam Syllabus Topics:

Section	Objectives
Analytics and Reporting	- Campaign performance analysis 1. Reports and dashboards 2. A/B testing analysis 3. Email engagement metrics
Audience Management	- Data management and segmentation 1. Data imports and integrations 2. Profile lists and extensions 3. Segmentation rules and filters
Campaign Management	- Campaign creation and configuration 1. Multichannel campaign orchestration 2. Email campaign setup 3. Scheduling and activation
Deliverability and Compliance	- Email deliverability management 1. Sender reputation management 2. Spam compliance and regulations 3. Unsubscribe and preference handling
Message Design and Content	- Email and template design 1. Dynamic content and personalization 2. Template creation and management 3. Content testing and validation
Automation and Orchestration	- Marketing automation workflows 1. Journey optimization 2. Program Designer usage 3. Event-based triggers
Responsys Platform Overview	- Core Architecture and Components 1. Responsys account structure 2. User roles and permissions 3. Navigation and setup basics

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Oracle Responsys Marketing Platform 2026 Implementation Professional Sample Questions (Q27-Q32):

NEW QUESTION # 27
You are creating an email campaign and you have a spreadsheet of contact email addresses and profile data that the campaign should be sent to for testing purposes.
How should you input this information into Responsys?

A. Using Program, create a Proof List import job. The spreadsheet will need to be converted to a comma-delimited file to import.
B. In the Campaign workbook, select the Proofing Import Wizard button. Import the spreadsheet and ensure that it is converted to a comma-delimited file before importing it.
C. In the Manage List screen, ensure the list for the campaign is selected and then select the Seed Groups tab. Create a Seed Group list with the contact information from the spreadsheet.
D. Using Connect, create a Seed Group import job. The spreadsheet will need to be converted to a comma-delimited file before importing it.

Answer: D

NEW QUESTION # 28
You are designing a program that requires the use of a value that is not stored in the Responsys data model and is only temporarily required for use in the program.
What could you use to fulfill this requirement?

A. Get Data Variable
B. ORA Variable
C. Entry Tracking Variable
D. Custom SQL Variable
E. Temporary Value Variable

Answer: D

NEW QUESTION # 29
Which Insight reporting measure should you use to capture the number of clickthroughs and conversions recorded through emails on August 1, 2016?

A. Interval Date = August 1, 2016 plus one day
B. Live Date - August 1, 2016
C. Sent Date = August 1 to August 2, 2016
D. Sent Date = August 1, 2016
E. Event Date = August 1, 2016

Answer: B

NEW QUESTION # 30
A published campaign has an issue that has halted campaign launches. Because of this issue, email notifications were sent to all the key stake holders regarding the failures. You have been contacted to figure out exactly what the issue is, report the issue and if possible fix it.
How should you locate the campaign that is facing this issue?

A. Use the Manage Campaign screen.
B. Use the Campaign Search feature.
C. Look in each folder until you find the campaign.
D. Use the Campaign Debugger tool.

Answer: B

NEW QUESTION # 31
While configuring the import of a PET table, you need to match new records to existing records for the data merge.
Which two profile fields are options to configure the import to match existing records? (Choose two.)

A. ADDRESS_
B. CUSTOMER_ID_
C. PET_ID_
D. EMAIL_ADDRESS_

Answer: B,D

NEW QUESTION # 32
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