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| Section | Objectives |
|---|---|
| Value Design | - Strategic direction
|
| Intangible Deliverables | - Stakeholder alignment
|
| Tools and Artifacts | - Salesforce platform capabilities
|
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NEW QUESTION # 77
A Salesforce Architect is asked to engage and help facilitate a journey mapping workshop with a strategy designer. The architect is unsure how it will help in the creation of deliverables they are required to produce.
What value should the architect get by engaging in this workshop?
Answer: A
Explanation:
Mapping customer experience flows allows architects to translate business interactions into solution architecture diagrams. In the Platform Strategy Designer context, this question belongs primarily to Leveraging Adjacent Roles/Skills. In Leveraging Adjacent Roles/Skills, the strategy designer works effectively with architects, developers, business analysts, organizational designers, accessibility specialists, and other disciplines so that strategy can move into feasible execution. Journey mapping combines stages, actions, touchpoints, emotions, needs, and pain points into an end-to-end representation of an experience. It is especially useful when knowledge is fragmented across people or teams because the shared artifact exposes patterns and breakdowns that are difficult to see in isolation. Here, A journey map allows for the creation of a solution architecture diagram. is the strongest choice because it most directly matches the outcome, constraint, or decision described in the scenario. The other choices may be useful in a different stage or for a different question, but they do not address the central requirement as directly. A journey map will allow the developers to start building. focuses attention elsewhere, while A journey mapping exercise will provide all of their technical requirements. addresses a related concern without providing the same fit to the scenario ' s stated objective.
Study Guide Topics: Leveraging Adjacent Roles/Skills
Official Salesforce Reference: Journey Mapping - Start Your Journey Map
NEW QUESTION # 78
Cloud Kicks' (CK) stakeholders have some concerns about a newly created CX vision because they struggle with imagining how it will impact CK's current product.
What should a strategy designer do to alleviate the stakeholders' concerns?
Answer: A
Explanation:
A CX vision is a statement that describes the desired future state of the customer experience. It should be inspiring, aspirational, and feasible. To alleviate stakeholders' concerns about how it will impact the current product, a strategy designer should prototype an aspect of the vision that interacts with the current product and share insights with stakeholders. This can help them visualize and understand how the vision can be realized and what benefits it can bring. A brainstorming session may not be helpful if the stakeholders are already skeptical about the vision. Sharing objectives and key results may provide some context, but they do not show how the vision will affect the product.
NEW QUESTION # 79
Cloud Kicks is going to conduct research with users of products to better understand their needs.
What are some safeguards that should be put in place to ensure the research is conducted ethically?
Answer: A
Explanation:
Some safeguards that should be put in place to ensure the research is conducted ethically are a code of conduct, ethics training, and a research data handling policy. A code of conduct is a set of principles and guidelines that define ethical behavior and expectations for researchers and participants. Ethics training is a way to educate researchers on ethical issues and best practices in conducting research. A research data handling policy is a document that specifies how research data will be collected, stored, accessed, shared, analyzed, and disposed of in a secure and compliant manner. A customer journey map, research scenario, and a RAID log are tools for planning and documenting research activities, but they do not address ethical issues. A hypothesis, project plan, and financial reimbursement for users are elements of research design and execution, but they do not ensure ethical conduct.
NEW QUESTION # 80
The brand team has spotted some customers sharing their personalized Cloud Kicks footwear on social networks. The strategy designer wants to invite these customers to a co-creation workshop for a new loyalty program being developed.
What is a direct outcome of co-creating with customers?
Answer: C
Explanation:
Co-creating with customers, especially those already engaged with the brand, can lead to a loyalty program that resonates more closely with user needs and preferences, increasing the likelihood of its adoption. This collaborative approach ensures the program's features and rewards are aligned with what customers value most.
NEW QUESTION # 81
While conceptualizing a new footwear line, the design team gained feedback that both employees and consumers are seeking more sustainable products. Leaders need more rationale to justify the investment.
Which values-based design principle should be used to reinforce this feedback?
Answer: C
Explanation:
The best values-based design principle to use to reinforce the feedback that both employees and consumers are seeking more sustainable products is to create products from recycled materials, as this helps reduce environmental impact, conserve resources, and demonstrate social responsibility. Using energy from renewable resources or focusing on creating enduring advantage may not be directly related to the product design.
NEW QUESTION # 82
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