New Marketing-Cloud-Account-Engagement-Consultant Test Sample - Marketing-Cloud-Account-Engagement-Consultant Practice Guide

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Salesforce Marketing-Cloud-Account-Engagement-Consultant Exam Syllabus Topics:

SectionObjectives
Account Engagement Fundamentals- Platform architecture and key concepts
  • 1. Business units and org structure
    • 2. Account Engagement (Pardot) objects and data model
      Email Marketing and Engagement- Email creation and delivery
      • 1. Email templates and dynamic content usage
        • 2. Deliverability and sender reputation management
          Automation and Campaigns- Automation tools
          • 1. Automation rules and completion actions
            • 2. Engagement Studio programs
              Reporting and Administration- Analytics and system configuration
              • 1. User roles, permissions, and setup configuration
                • 2. Campaign reporting and ROI tracking
                  Lead Management- Prospect lifecycle and grading/segmentation
                  • 1. Sync behavior with Salesforce CRM
                    • 2. Lead qualification and scoring model configuration

                      >> New Marketing-Cloud-Account-Engagement-Consultant Test Sample <<

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                      Salesforce Certified Marketing Cloud Account Engagement Consultant Sample Questions (Q175-Q180):

                      NEW QUESTION # 175
                      LenoxSoft has a training portal for customers. A Marketing Cloud Account Engagement page action changes a Prospect's Engagement custom field to Engaged for any prospects who views the page. Customer who regularly engage with the portal have more success with the platform, and those with low engagement have a high rate of attrition. To encourage engagement with the portal, Lenoxsoft wishes to use this custom field as the basis to develop a Training Engagement Program that encourages prospects to sign up for a live webinar which promotes the portal. They have the following requirements. - Prospects with no Engagement custom field value should be added to the Training Engagement Program - If Prospects register for the Webinar and view the training portal, they are removed from the Training Engagement Program What steps should Lenoxsoft take to achieve these requirements?

                      Answer: B


                      NEW QUESTION # 176
                      Administrators can reset passwords for users

                      Answer: A


                      NEW QUESTION # 177
                      The LenoxSoft sales team has received an influx of leads from the Product Interest form. Many of the leads are not located in the United States. LenoxSoft only sells to customers in the United States so the sales team has requested that these inbound leads get qualified based on country before being assigned.
                      How should they ensure only qualified prospects who submit the form are sent to the sales team as new leads?

                      Answer: B


                      NEW QUESTION # 178
                      Select available Social Posting Connectors

                      Answer: C,F,G


                      NEW QUESTION # 179
                      "How could the prospect field 'Marketing Cloud Account Engagement Hard Bounce' be updated so a prospect becomes mailable?

                      Answer: B


                      NEW QUESTION # 180
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