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| Section | Weight | Objectives |
|---|
| Topic 1: Discovery and Customer Success | 27% | - Facilitate customer engagement and requirements gathering - Define success criteria and implementation roadmap - Validate architecture, systems of record, and risks
|
| Topic 2: Architecture Design | 18% | - Illustrate interactions between Salesforce clouds and third-party systems - Address security, compliance, and data residency requirements - Design multi-cloud solution architecture
|
| Topic 3: Data Models and Management | 25% | - Plan data integration, synchronization, and governance - Manage data quality, migration, and lifecycle - Define data models and relationships across systems
|
| Topic 4: Functional Capabilities and Business Value | 7% | - Recommend suitable Salesforce products for business processes - Map customer journeys to B2C solutions - Evaluate product features and business outcomes
|
| Topic 5: Integration Strategy | 23% | - Select integration patterns and APIs - Evaluate tools, middleware, and custom development needs - Design secure, scalable, and high-performance integrations
|
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Salesforce Certified B2C Solution Architect Sample Questions (Q95-Q100):
NEW QUESTION # 95
An organization currently has separate teams supporting Service Cloud, Marketing Cloud, store operations with a point-of-sale solution, and eCommerce with Commerce Cloud. Each business unit has their own key performance indicators (KPIs) but the organization is struggling to understand the big picture and improve customer engagement with the brand.
In which two ways would Salesforce CDP help in this scenario?
Choose 2 answers
- A. It creates one Individual record that replaces the system-specific records in other products, creating a unified view of the customer.
- B. It can power experiences through other channels like Marketing Cloud Engagement by activating customer segments.
- C. It ingests customer data from each system and uses matching rules to find records representing the same person, uniting them under a Unified Individual.
- D. It provides cross-channel analytics using pre-built, native dashboards and charts within the unified profile.
Answer: B,C
Explanation:
These answers are correct because they are ways that Salesforce CDP can help the organization in this scenario. Salesforce CDP can ingest customer data from each system and use matching rules to find records representing the same person, uniting them under a Unified Individual. This creates a single view of the customer across all systems and channels. Salesforce CDP can also power experiences through other channels like Marketing Cloud Engagement by activating customer segments. This enables personalized and targeted marketing campaigns based on customer data and behavior. References: https://www.salesforce.com/products
/customer-data-platform/overview/
NEW QUESTION # 96
A company actively uses CI/CD processes for its Service Cloud implementation and is adding Marketing Cloud and Marketing Cloud Connect to its architecture. Under the current setup, each developer has their own developer sandbox. Developers merge their changes into a sandbox for QA regularly, and then once every week, changes are moved to staging, then from staging to production instances. Which setup should a Solution Architect propose to support this development approach considering costs and data segregation?
- A. Set up one Marketing Cloud instance to use with sandboxes for testing and replicate all changes to production.
- B. Set up one Marketing Cloud instance for each sandbox in Service Cloud in order to guarantee data segregation.
- C. Set up one Marketing Cloud instance with a business unit for production and one business unit for testing which is connected to all Service Cloud sandboxes.
- D. Set up one Marketing Cloud instance for production, and create a Marketing Cloud sandbox to connect to each of the Service Cloud sandboxes.
Answer: D
Explanation:
A Marketing Cloud sandbox is a separate instance that can be used for testing and development purposes. It can be connected to multiple Service Cloud sandboxes using Marketing Cloud Connect. This setup allows data segregation and cost efficiency, as opposed to creating multiple Marketing Cloud instances or business units. References: https://help.salesforce.com/s/articleView?id=sf.mc_co_marketing_cloud_sandbox.
htm&type=5 https://help.salesforce.com/s/articleView?id=sf.mc_co_connect_multiple_salesforce_orgs.
htm&type=5
NEW QUESTION # 97
A retail company that sell fitness products Is implementing Service Cloud, B2C Commerce, and Marketing Cloud, In order to provide their customers with personalized recommendations, they are capturing and storing certain PII and health information. In order to adhers to compliance and regulations, they need to ensure shared data is encrypted across all platforms.
What features should a Solution Architect recommend to accomplish this?
- A. Platform Encryption to encrypt data in Service Cloud, Marketing Cloud, and B2C Commerce.
- B. Use Shield Platform Encryption to encrypt data in Service Cloud, enable encryption at rest in Marketing Cloud, and enable encryption at rest in B2C Commerce.
- C. Use Shield platform Encryption to encrypt data in Service Cloud, Enable Encrypted Data Sanding (EDS) in Marketing Cloud, and use B2C Commerce's crypto API.
- D. Use Shield platform Encryption to encrypt data in Service Cloud and B2 Commerce. Data in Marketing Cloud is encrypted by default.
Answer: C
Explanation:
Shield Platform Encryption is a feature that allows you to encrypt sensitive data at rest in Service Cloud and B2C Commerce, while preserving platform functionality. Encrypted Data Sending (EDS) is a feature that allows you to send encrypted data from Service Cloud to Marketing Cloud using an encryption key that only you control. B2C Commerce's crypto API is a set of methods that allow you to encrypt and decrypt data using symmetric or asymmetric keys in your code.
References:
* [Salesforce Shield Platform Encryption Implementation Guide]
* [Encrypted Data Sending (EDS) for Marketing Cloud]
* [B2C Commerce Crypto API]
NEW QUESTION # 98
A company, currently using B2C Commerce and Service Cloud, has recently purchased and integrated Salesforce Order Management into its order flow. One of the first projects the company would like to complete is to allow its customers to purchase online and pick up their order in the store.
What flow should a Solution Architect suggest to facilitate this request'
- A. B2C Commerce exports the order to Service Cloud and Salesforce Order Management at the same time.Once the order is picked up by the customer, Service Cloud sends the final status to Salesforce Order Management and B2C Commerce.
- B. B2C Commerce exports the order to Salesforce Order Management. Salesforce Order Management passes the order information to Service Cloud. Once the order is picked up by the customer, Service Cloud updates the final status in Salesforce Order Management.
- C. B2C Commerce exports the order to Salesforce Order Management. Salesforce Order Management passes the order information to Service Cloud. Once the order is picked up by the customer, Service Cloud sends the final status to B2C Commerce.
- D. B2C Commerce exports the order to Service Cloud. Service Cloud passes the order information to Salesforce Order Management. Once the order is picked up by the customer, Salesforce Order Management updates the final status in Service Cloud.
Answer: B
Explanation:
This flow allows the customer to purchase online and pick up their order in the store using B2C Commerce, Salesforce Order Management, and Service Cloud. B2C Commerce exports the order to Salesforce Order Management, which handles the order orchestration and fulfillment. Salesforce Order Management passes the order information to Service Cloud, which can be used by the store staff to check the order details and availability. Once the order is picked up by the customer, Service Cloud updates the final status in Salesforce Order Management, which can trigger notifications or invoices. References: https://help.salesforce.com/s
/articleView?id=sf.order_mgmt_overview.htm&type=5 https://help.salesforce.com/s/articleView?id=sf.order_mgmt_service_cloud_integration.htm&type=5
NEW QUESTION # 99
A multi-brand company uses 82C Commerce, Service Cloud, and Marketing Cloud and wants to deliver integrated customer experiences across these Salesforce products, The company has one B2C Commerce realm Serving two storefronts, a Salesforce ora, and a Marketing Cloud Instance. None of these Salesforce Clouds are integrated. The company wants to know which Salesforce products require custom integration for this multi-cloud architecture.
Which two considerations should a Solution Architect provide to answer the company's question?
Choose 2 answers
- A. An integration must be developed between Service Cloud and Marketing Cloud to enable Marketing Cloud REST API access from Service Cloud.
- B. An integration between Service Cloud and B2C Commerce is not necessary, as these clouds are natively integrated and both products are built on the Salesforce Platform.
- C. An integration must be developed between B2C Commerce and Marketing Cloud to enable Marketing Cloud REST APT access from B2C Commerce.
- D. An integration must be developed between 82C Commerce and Service Cloud to enable the synchronization of customer profiles and unlock REST API access between the two products.
Answer: C,D
Explanation:
B2C Commerce and Service Cloud are not natively integrated and require custom development to enable data synchronization and API access between them. B2C Commerce and Marketing Cloud also require custom development to enable API access for customer engagement scenarios. References: https://help.salesforce.com
/s/articleView?id=sf.b2c_service_cloud_connector_overview.htm&type=5 https://developer.salesforce.com
/docs/commerce/sfra/marketing-cloud/marketing-cloud-integration
NEW QUESTION # 100
......
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