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| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Discovery | 27% | - Mapping use cases to Salesforce Media Cloud components - Solution scoping and SOW definition using Media Cloud capabilities - Business process and system flow analysis in existing environments - Integration of Media Cloud with third-party systems - Non-functional requirements identification for Media Cloud applications |
| Topic 2: Implement | 20% | - Data migration strategy based on Media Cloud data model - Security and sharing configuration implementation - Integration implementation (Integration Procedures, Data Mappers, Orchestration) - CI/CD implementation and deployment support - Non-functional requirements implementation (performance, scalability, etc.) |
| Topic 3: Design | 53% | - CI/CD strategy and deployment planning - Product model definition and pricing methodology (ASM) - Flow design using Media Cloud ASM capabilities - Data model design and object relationships - Integration architecture and system interoperability - Security model and permission set design - Reporting and analytics solution design - Solution design using industry best practices |
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NEW QUESTION # 27
A publishing company has been using media cloud decides that thhey want to use marketing cloud intelligence for analytics. However, there is an outh 2.0 authentication issue when attempting to set up data stream setup in marketing cloud intelligence. Where should a consultant go within Salesforce to ensure that the settings in marketing cloud intelligence are set up correctly?
Answer: B
Explanation:
When facing OAuth 2.0 authentication issues during the setup of a data stream in Marketing Cloud Intelligence, checking the Named Credential settings within Salesforce is a critical step. Named Credentials provide a secure way to manage authentication details for external services, ensuring that Salesforce can securely connect to Marketing Cloud Intelligence. By verifying and, if necessary, adjusting the Named Credential settings, the consultant can resolve authentication issues, enabling successful data stream setup and integration between Salesforce and Marketing Cloud Intelligence.Reference:https://help.salesforce.com/
NEW QUESTION # 28
A publishing company has an existing media plan creation process that was setup using OmniStudio a few months ago. A new requirement has come up where the user will be required to enter a new secondary budget field and this field should be stored with the rest of the media plan details.
On which object should a Consultant add this field so that it is stored with the rest of the media plan and can be added to the appropriate OmniScript?
Answer: B
NEW QUESTION # 29
Cloud Kicks has been using Media Cloud for the last three months and now wants to send order data over to the Google Ad Management platform.
What does a Consultant need to create in Salesforce to specify the callout URL?
Answer: C
Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
Named Credentials provide a secure and declarative way to specify callout URLs along with authentication information, simplifying integration with Google Ad Manager. Connected Apps and Auth Providers manage authentication but do not directly specify callout URLs.
Reference:
Salesforce Named Credentials
https://help.salesforce.com/s/articleView?id=sf.named_credentials_overview.htm&type=5
NEW QUESTION # 30
A client is looking to adopt a new CRM solution to sell advertising products, starting with their Digital Content line of business. They sell standard digital ad products (digital banners, video inserts).
Using Media Cloud Advertising Sales Management (ASM), what is the most efficient approach for modeling these products?
Answer: D
Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
Product Designer in Media Cloud allows modeling complex advertising products efficiently by associating them with Ad Space Specifications, ensuring correct mapping to ad inventory. This approach streamlines product configuration for sales users. Creating custom objects or relying solely on Product page layouts is less efficient and lacks native support for media-specific attributes.
Reference:
Media Cloud Product Designer Guide
Advertising Product Modeling Best Practices
https://help.salesforce.com/s/articleView?id=sf.media_cloud_product_designer.htm&type=5
NEW QUESTION # 31
A B2B advertising publishing company is exploring Salesforce to manage its advertising sales business. The Sales Representatives can sell digital, TV, radio, print, and event ads to their customers in a single media plan.
Which two media types are available for planning out-of-the-box with Media Cloud?
Choose 2 answers
Answer: A,D
Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
Out-of-the-box Media Cloud supports Linear (TV, radio) and Digital media types for planning. Print and Event media types typically require customization or are handled separately.
Reference:
Media Cloud Media Types
https://help.salesforce.com/s/articleView?id=sf.media_cloud_media_types.htm&type=5
NEW QUESTION # 32
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