Pass Guaranteed Salesforce - MCAE-Con-201 - Newest Salesforce Certified Marketing Cloud Account Engagement Consultant Study Center

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Salesforce MCAE-Con-201 Exam Syllabus Topics:

SectionWeightObjectives
Email Marketing20%- Explain how to use dynamic content in emails
- Explain how to create and send emails
- Describe how to manage email deliverability and compliance (CAN-SPAM, GDPR)
- Describe how to manage email templates
- Explain how to analyze email performance metrics
Lead Management24%- Describe how to set up and manage assignment rules
- Explain how to use automation rules for lead management
- Describe how to manage prospects in the recycle bin
- Explain how to configure and manage scoring and grading
Engagement Studio17%- Describe how to use triggers, rules, and actions
- Explain how to design and build Engagement Studio programs
- Describe how to analyze Engagement Studio performance
- Explain how to test and activate Engagement Studio programs
Administration11%- Describe how to configure and manage email sending domains
- Describe how to manage users, roles, and permissions
- Explain how to set up and manage connectors (e.g., Salesforce CRM)
- Explain how to configure Account Engagement settings
Visitors and Prospects8%- Describe how prospects are tracked and identified
- Explain how visitors are converted into prospects
- Explain the differences between visitors and prospects
Account Engagement Forms, Form Handlers and Landing Pages20%- Explain how to create and publish landing pages
- Explain how to create and configure Account Engagement forms
- Describe how to use dynamic content
- Describe how to use form handlers

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Salesforce Certified Marketing Cloud Account Engagement Consultant Updated Torrent - MCAE-Con-201 exam pdf & Salesforce Certified Marketing Cloud Account Engagement Consultant Practice questions

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Salesforce Certified Marketing Cloud Account Engagement Consultant Sample Questions (Q85-Q90):

NEW QUESTION # 85
LenoxSoft uses Salesforce Campaigns and wants to make sure their reports reflect engagement driven by Marketing Cloud Account Engagement marketing efforts as well as Salesforce driven activity on the campaign.
Which features should they enable and utilize?

Answer: A


NEW QUESTION # 86
How are prospect that have started a wait step impacted when an entire engagement program is paused?

Answer: B


NEW QUESTION # 87
A marketing user wants an automated way to notify the assigned user whenever a prospect submits a specific form. However, this form has been active for six months so they want to make sure notifications will only go out for prospects that submit the form moving forward.
What should be created to notify the assigned user?

Answer: C

Explanation:
Explanation
https://www.Marketing Cloud Account Engagement.com/blog/completion-actions/


NEW QUESTION # 88
Check the lowest and the highest available Prospect's score in Marketing Cloud Account Engagement

Answer: C,E


NEW QUESTION # 89
LenoxSoft wants Co ensure they're not over-emailing their target audience on specific email send actions in an Engagement Studio program.
What is the best way to help their marketing team achieve this goal?

Answer: A


NEW QUESTION # 90
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