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Pegasystems PEGACPDC25V1 Exam Syllabus Topics:

SectionWeightObjectives
Channels10%- Multi-channel engagement
  • 1. Outbound channel setup
  • 2. Web channel configuration
  • 3. Cross-channel engagement
Decision strategies14%- Strategy design
  • 1. Build decision strategies
  • 2. Use predictive analytics
  • 3. Test decision logic
AI and arbitration12%- Decision optimization
  • 1. Apply arbitration logic
  • 2. Use AI in decisioning
  • 3. Prioritize actions
Engagement policies15%- Customer engagement rules
  • 1. Define customer engagement policies
  • 2. Customer journeys
  • 3. Create an engagement strategy
Business agility in one-to-one customer engagement12%- Agile customer engagement
  • 1. Optimize customer experiences
  • 2. Support business-driven changes
  • 3. Adapt engagement strategies quickly
Contact policy and volume constraints13%- Contact governance
  • 1. Configure contact policies
  • 2. Apply volume constraints
  • 3. Control customer contact frequency
Actions and treatments12%- Manage customer actions
  • 1. Present a single offer on the web
  • 2. Define an action for outbound
  • 3. Define and manage customer actions
Next-Best-Action concepts12%- One-to-one customer engagement
  • 1. Define the starting population
  • 2. Customer engagement blueprint
  • 3. Optimize the customer value in the contact center
  • 4. Essentials of always-on outbound
  • 5. Optimize the next-best-action strategy

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Pegasystems Certified Pega Decisioning Consultant 25 Sample Questions (Q22-Q27):

NEW QUESTION # 22
U+ Bank uses the always-on outbound approach to send outbound messages on different channels such as email. SMS, and push notifications. There are a variety of action flow patterns in use to meet various business and channel integrations requirements.
Due to technical reasons, the bank wants to temporarily suspend sending outbound messages and Instead write the selected customers and action details to a database table for later offline processing.
What is the most efficient way to meet this requirement?

Answer: A


NEW QUESTION # 23
You are the decisioning architect on an Al-powered one-to-one customer engagement implementation project.
You are asked to design the next-best-action prioritization expression that balances the customer needs with the business objectives.
What factor do you consider in the prioritization expression?

Answer: D

Explanation:
The prioritization expression is a formula that calculates the priority score of each offer for each customer, based on various factors that reflect the customer needs and the business objectives. One of the most important factors is the predicted customer behavior, which is measured by the propensity. The propensity is a value that indicates how likely a customer is to accept an offer, based on their attributes and behaviors. The propensity is calculated by using predictive analytics models that learn from historical data and feedback. The higher the propensity, the higher the priority score, making the offer more relevant and valuable for the customer. Verified References: [Pega Decisioning Consultant | Pega Academy]


NEW QUESTION # 24
U+- Bank, a retail bank, has recently Implemented a project in which qualified customers see mortgage offers when they log in to the web self-service portal.
Currently, only the customers who satisfy the following engagement policy conditions receive the Fifteen- year fixed-rate mortgage offer:

The bank decides to make two changes:
1. Update the suitability condition for the Fifteen-year fixed-rate mortgage offer.
2. Introduce a new offer, Twenty-year fixed-rate mortgage.
The following table shows the new engagement policy conditions for both mortgage offers:

What is the best practice to fulfill this change management requirement in the business operations environment?

Answer: A


NEW QUESTION # 25
As a Customer Service Representative, you present an offer to a customer who called to learn more about a new product. The customer rejects the offer. What is the next step that Pega Customer Decision Hub takes?

Answer: C

Explanation:
Pega Customer Decision Hub is a dynamic and adaptive system that constantly reevaluates the Next-Best-Action for each customer based on their interactions and feedback. If a customer rejects an offer, the system will update the customer profile and the offer performance, and then reapply the Next-Best-Action strategy to select and prioritize another offer that is more relevant and valuable for the customer. Verified Reference: [Pega Decisioning Consultant | Pega Academy]


NEW QUESTION # 26
U+ Bank, a retail bank, is designing an engagement policy for its credit card promotions. To meet legal requirements, the bank must ensure that only customers aged 18 or older are considered for any credit card offer.
Which policy configuration level should U+ Bank use to implement the age requirement (18+ years) for all credit card promotions?

Answer: C


NEW QUESTION # 27
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