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| Section | Weight | Objectives |
|---|---|---|
| On-Going Loyalty Management | 10% | - Manage program updates and enhancements - Monitor program performance and optimize - Configure analytics, dashboards, and reporting |
| Loyalty Program and Process Configuration | 52% | - Set up currencies, points, and transaction processing - Set up tier models, qualification, and progression - Configure permissions and security model - Configure partner management and collaboration - Define incentives, experiential rewards, and vouchers - Manage member enrollment, profiles, and preferences - Configure foundational program settings |
| Strategies and Design | 16% | - Define points, benefits, and redemption processes - Design promotion lifecycle and engagement strategies - Design loyalty program architecture and data model - Apply implementation best practices - Assess business requirements and define loyalty solution |
| Integration | 22% | - Integrate with Service Cloud - Integrate with Marketing Cloud - Connect to external systems using APIs - Integrate with Salesforce CDP - Integrate with Commerce Cloud |
オンライン版はあらゆる電子機器に公開されています。同時に、AP-212学習資料のオンライン版はオフライン状態でも使用できます。オンライン状態にあるときに初めてオンラインバージョンを使用する必要があります。 AP-212学習教材のバージョンをオフラインで使用する権利があります。また、AP-212の学習教材をさらに検討する場合は、短時間でAP-212試験に簡単に合格する必要があります。
質問 # 22
An Administrator must configure a tier point reset for a Loyalty Program to occur once every two years.
Which two setting does the Administrator need to consider in this scenario?
正解：B
解説：
For configuring a tier point reset in Salesforce Loyalty Management that occurs once every two years, the administrator needs to consider:
* The qualifying point reset date, period, and frequency are set on the tier group (B): This setting ensures that members' qualifying points are reset according to the specified schedule, in this case, every two years. This reset mechanism is crucial for maintaining the program's competitiveness and encouraging ongoing member engagement.
The option A, "The Loyalty tier group field is populated," is a prerequisite for tier management but not directly related to the reset settings. Options C and D, regarding the Currency type field, are not relevant to the tier point reset settings, as the reset pertains to the accumulation and expiration of qualifying points within the tier structure, not the currency type.
Salesforce Loyalty Management documentation would provide detailed instructions on configuring tier resets, including the impact of different settings on member tiers and how to communicate changes effectively to maintain member satisfaction and engagement.
質問 # 23
While designing an experiential Loyalty Program, what are the two recommended objects to be used as a best practice to track what type of activity the member has with the program?
正解：B
質問 # 24
A new promotion named "Summer Sales" within the Loyalty Program will introduce program members to the promotional campaign and send email communication to the qualified members via Marketing Cloud.
Which the customer Data Platform (CDP) package available, which two options will need to be performed within the org to achieve the required action with minimal configuration effort in mind?
正解：C、D
解説：
To introduce program members to the "Summer Sales" promotional campaign and send email communication via Marketing Cloud with minimal configuration effort, the required actions within the org would be:
* "Add Segments" within the "Promotion Segments" section of the "Summer Sales" Promotion (A): This action allows for the direct association of specific member segments to the promotion, enabling targeted communication and engagement with minimal effort.
* Create a new segment within CDP (D): By creating a new segment within the Customer Data Platform (CDP), you can easily define and manage the group of loyalty program members who qualify for the
"Summer Sales" promotion. This segment can then be used in conjunction with Marketing Cloud for targeted email campaigns.
Options B and C, involving adding segmented loyalty program members to new campaigns and creating custom reports, are not as directly related to the goal of minimal configuration effort for introducing members to the promotion and communicating via Marketing Cloud.
Salesforce documentation on Loyalty Management, CDP, and Marketing Cloud integration would provide insights into efficiently setting up promotions and communicating with targeted segments of loyalty program members.
質問 # 25
Northern Trail Outfitters (NTO) has launched a new promotion, which gives a hat and a pair of gloves to each member of the Loyalty Program that bought a coat in winter. However, winter has arrived, and the reports are missing information about the voucher definition of hat and gloves associated with any existing voucher and have found that there are transactions that contain the coat product.
Which two options should the Loyalty Administrator review to verify why the promotion vouchers associated with the members who have bought coats are missing?
正解：A、C
解説：
To address the issue of missing promotion vouchers for members who purchased coats, the Loyalty Administrator should review:
* A: Ensure the promotion has been accurately created with the right characteristics and dates, and that the Voucher Definition is correctly associated. This verifies that the promotion is set up to trigger the desired rewards (hat and gloves) for qualifying purchases (coat).
* C: Confirm that the flow intended to apply the promotion is active and properly configured. This flow is responsible for detecting qualifying transactions and applying the voucher to the member's account.
質問 # 26
An administrator need to analyze the performance of the Loyalty Program.
What Loyalty Analyze permission does a System Administrator need to set up a customized?
正解：D
解説：
To analyze the performance of the Loyalty Program, a System Administrator needs the 'Loyalty Analytics User' permission. This permission set grants access to the analytics and reporting features within Salesforce Loyalty Management, allowing the administrator to customize, view, and analyze data related to the loyalty program's performance, member engagement, and other key metrics.
質問 # 27
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他の同様の教育プラットフォームとは異なり、AP-212クイズガイドは、分類なしのランダムな蓄積ではなく、マルチプレート配布用の資料を割り当てます。 AP-212準備トレントは、さまざまな文化レベルのユーザーにより適したAP-212テスト資料を開発するために、従来の学習プラットフォームの利点に吸収され、その欠点を認識しています。そして、AP-212試験材料は、プレートの多くの研究部分がユーザーの熱意を喚起するのに十分であり、ユーザーが集中力を維持できるようにします。
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