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| Section | Weight | Objectives |
|---|---|---|
| Strategic Context for Business Analysis | 20% | - Organisational vision, mission and objectives - SWOT analysis and strategic alignment - Internal and external environment analysis |
| Analysing the Current State | 15% | - Identifying problems, gaps and improvement opportunities - Investigation techniques and data collection - Modelling current processes, systems and data |
| Developing a Business Case | 15% | - Purpose and structure of a business case - Alignment with business change lifecycle - Costs, benefits, risks and impact assessment |
| Establishing the Target State | 15% | - Business activity modelling and process design - Defining future requirements and objectives - Defining desired outcomes and success measures |
| Designing and Defining the Solution | 15% | - Defining requirements and specifications - Gap analysis and option evaluation - Design thinking and solution concepts |
| Analysing and Managing Stakeholders | 20% | - Stakeholder identification and classification - Engagement and communication strategies - CATWOE and stakeholder perspective analysis - Stakeholder influence, interest and engagement assessment |
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質問 # 57
Which TWO of the following descriptions apply to a Business Activity Model (BAM)'?
正解：B、D
解説：
A Business Activity Model (BAM) is a technique for modelling business activities within an organisation or project at a high level of abstraction. It helps to understand what an organisation does, how it does it, who does it, where it does it and why it does it. Therefore, options A and D are correct answers, as they apply to a BAM. Option A applies to a BAM, as multiple BAMs could be created to reflect different perspectives of different stakeholder groups within or outside the organisation or project. A BAM is not a single or definitive representation of the business activities, but a subjective and contextual view that depends on the purpose and scope of the analysis. Option D applies to a BAM, as the activities are most likely to be shown in boxes in a BAM. A BAM is typically represented as a diagram that consists of boxes and arrows. The boxes represent the high level activities that the organisation performs or delivers, and the arrows represent the flow or sequence of the activities. Option B does not apply to a BAM, as the owner should not always choose the final BAM. The owner is one of the stakeholder groups that may have a perspective on the business activities, but not the only or ultimate one. The final BAM should be agreed by all relevant stakeholder groups based on their needs and expectations. Option C does not apply to a BAM, as normally a consensus BAM will not be produced. A consensus BAM is a BAM that reflects a common or shared perspective of all stakeholder groups within or outside the organisation or project. A consensus BAM is not realistic or desirable, as different stakeholder groups may have different or conflicting views on the business activities. Option E does not apply to a BAM, as dependencies between the activities are shown in a BAM. Dependencies between the activities are the relationships or connections that indicate how one activity affects or influences another activity. Dependencies between the activities are shown by the arrows in a BAM diagram.
質問 # 58
A business case features a management summary, from which the following extract is taken:
"This proposal aims to consolidate our workforce into a single location with a fixed rental rate of £1600 per calendar month. This will be a phased move over three months to minimise disruption to our business, although it is accepted that there will be some loss of productivity in this period. On completion, it is expected that the staff will feel that they are in a stable environment, allowing greater flexibility in the way they work, and having more opportunities to communicate with each other." Which category of costs or benefits are not described in this extract?
正解：B
解説：
The documentation categorises costs and benefits using two dimensions: whether they are tangible (a credible, usually monetary, value can be predicted) or intangible (a credible value cannot be predicted). It also notes that benefits are often a mix of tangible and intangible, and gives examples of intangible benefits such as improved job satisfaction, improved customer satisfaction, and related "people" outcomes that are difficult to value in advance.
In the extract, the £1600 per calendar month rental rate is explicitly a tangible cost because it is a direct monetary figure. The "loss of productivity" during the phased move is a cost of the change; while it might be measurable in some cases, the extract does not quantify it, and it is presented qualitatively as an accepted impact-this aligns with an intangible cost as described in the framework.
The statements about staff feeling "in a stable environment," having "greater flexibility," and more opportunities to communicate are clearly intangible benefits: they are positive outcomes, but no credible monetary value is given or implied.
What is not described anywhere in the extract is a tangible benefit-there is no quantified saving, revenue increase, headcount reduction, or other measurable financial gain stated. Therefore, option C is correct.
質問 # 59
Fund42morrow Group is considering setting up a new company in the group to offer an innovative investment scheme aimed at encouraging people under 18 to save for their future. It has identified that the proposed new company must have regulatory approval and significant investment.
In which area of Porter's Five Forces model would a competitor record this activity?
正解：C
解説：
In Porter's Five Forces, "Threat of new entrants" assesses how easy it is for new organisations to enter an industry and compete, and it focuses heavily on barriers to entry. The business analysis text explains that new entrants are more likely to move into a market if it looks attractive and the barriers to entry are low, and it lists typical barriers created by incumbents or inherent in the domain. These include (among others) substantial investment required and other structural constraints that make entry difficult.
In the scenario, Fund42morrow's proposed new under-18 investment scheme requires regulatory approval and significant investment. Both are classic barriers to entry. Regulatory approval acts as a gatekeeper constraint: a new firm cannot legally operate until it satisfies the regulator's requirements, which can slow entry, increase cost, and raise compliance risk. Significant investment is explicitly highlighted in the text as a barrier because a new entrant may struggle to obtain sufficient funds to compete effectively.
A competitor analysing this situation would therefore record Fund42morrow's activity under Threat of new entrants, since it describes a potential new competitor entering the market and the barriers (approval and capital) that influence whether entry is feasible and how strong that competitive threat could become.
質問 # 60
Jayon has been asked to explain the gap analysis process to a new colleague. Which THREE of the following SHOULD Jayon cover?
正解：B、D、E
解説：
Explanation
Gap analysis is a process of identifying and assessing the differences between the current state and desired state of an organisation or project. It helps to determine what needs to be done to achieve business objectives or solve business problems. Gap analysis typically involves three main steps: understand the existing situation, compare the desired situation and existing situation, and consider possible actions to address the gaps.
Therefore, options A, B and C are correct answers, as they cover these steps in gap analysis. Option D is not a correct answer, as defining solutions to close gaps is not part of gap analysis itself, but rather a subsequent step that follows gap analysis. Gap analysis helps to identify what needs to be done, but not how it should be done.
Option E is not a correct answer, as delivering solutions to close gaps is not part of gap analysis itself, but rather a final step that follows defining solutions. Gap analysis helps to identify what needs to be done, but not how it should be done or implemented.
References: BCS Practitioner Certificate in BAP Specimen, page 25.
質問 # 61
A division of a telecommunication company is reviewing its current product range. It has decided to reposition itself by narrowing its product scope to 'deliver consultancy service'. The activity is the primary doing activity doing on a business Activity Model (BAM) defined by the Chief Executive Officer (CEO). A number of other activities have been identified, five of which are listed below:
Determine which customer to target for
a) Determine which customers to target for our focused service.
b) Track the progress of consultancy contracts placed by customers.
c) Define the skills sets of the consultants supplying our service.
d) Agree on a marketing campaign to make people aware of our new product focus e) Run monthly open days, showcasing our consultancy expertise.
Which of these would be categorized as planning activities on the CEO's BAM?
正解：A
解説：
Explanation
Planning activities are those that must be considered beforehand in order to complete the doing and enabling activities. They are usually related to defining or determining some aspects of the business. In this question, the activities c, d and e are planning activities, as they involve defining the skills sets of the consultants, agreeing on a marketing campaign, and running monthly open days. These activities are necessary to support the primary doing activity of delivering consultancy service. Option D is the correct answer.
質問 # 62
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