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| Section | Weight | Objectives |
|---|---|---|
| Implement | 20% | - Non-functional requirements implementation (performance, scalability, etc.) - CI/CD implementation and deployment support - Integration implementation (Integration Procedures, Data Mappers, Orchestration) - Security and sharing configuration implementation - Data migration strategy based on Media Cloud data model |
| Design | 53% | - Security model and permission set design - Solution design using industry best practices - Product model definition and pricing methodology (ASM) - CI/CD strategy and deployment planning - Reporting and analytics solution design - Flow design using Media Cloud ASM capabilities - Integration architecture and system interoperability - Data model design and object relationships |
| Discovery | 27% | - Non-functional requirements identification for Media Cloud applications - Integration of Media Cloud with third-party systems - Solution scoping and SOW definition using Media Cloud capabilities - Mapping use cases to Salesforce Media Cloud components - Business process and system flow analysis in existing environments |
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NEW QUESTION # 24
A B2B advertising publishing company is exploring Salesforce to manage its advertising sales business. They require Sales Representatives and Media Planners to sell their digital ad products with targeting selections for geo targeting, day/time targeting, content targeting, and user's OS targeting.
Which type of targeting is available with Media Cloud?
Answer: C
Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
Media Cloud supports Geo Targeting as part of its standard digital ad targeting capabilities, allowing advertisers to specify geographic locations for their ads. Content Targeting, Day/Time Targeting, and User's OS Targeting are generally managed by the Ad Server or external DSP platforms, not Media Cloud out-of-the-box.
Reference:
Media Cloud Digital Ad Targeting Features
Salesforce Media Cloud Product Guide
https://help.salesforce.com/s/articleView?id=sf.media_cloud_targeting.htm&type=5
NEW QUESTION # 25
Users receive an "Apex CPU limit exceeded" error when running the Advertising Sales Management (ASM) flow OmniScript in a Salesforce Experience site. The OmniScript includes an Integration Procedure that contains multiple Data Raptors.
In which two areas within OmniStudio should a Consultant check to troubleshoot this issue?
Choose 2 answers
Answer: A,C
Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
To troubleshoot Apex CPU limit errors in OmniStudio, checking the OmniScript Debugger helps identify heavy operations in the flow. OmniStudio Logs provide detailed execution logs that can reveal inefficient or repeated processing. DataRaptor configurations could contribute to CPU use but are not directly traceable like logs and debugger tools. Action Debugger focuses on runtime user actions rather than script performance.
Reference:
OmniStudio Debugging and Logging
Salesforce CPU Limit Troubleshooting
https://help.salesforce.com/s/articleView?id=sf.omnistudio_debugging.htm&type=5
NEW QUESTION # 26
A company is planning to adopt Media Cloud and has requirements around the relationship between clients and their advertising agencies, where they want to capture the role of each agency so they can identify clearly what is the Agency of Record. They also have requirements to map contacts within the agencies.
How should the Media Cloud data model be used to represent these relationships?
Answer: D
Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
The Party Model in Media Cloud is designed to represent complex relationships between entities such as Advertisers and Agencies. Both are Accounts, and relationships between them (including roles like Agency of Record) are defined via the Party Model, which also supports mapping Contacts within those Accounts. This model provides flexibility and best practice for relationship management over custom lookups or hierarchical Account structures.
Reference:
Media Cloud Party Model Architecture Guide
Salesforce Relationship Management in Media Cloud
https://help.salesforce.com/s/articleView?id=sf.media_cloud_party_model.htm&type=5
NEW QUESTION # 27
A Media Cloud customer is already running Advertising Sales Management (ASM) on an org and wants to upgrade from an older release to a newer release.
What should a Consultant do before migration?
Answer: D
Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
Before migrating ASM to a newer release, it is crucial to take a backup of any customized or modified components in the existing (older) release to avoid losing customizations. Newer components should not be customized before migration. Activating new LWC and FlexCards is a post-migration step.
Reference:
ASM Upgrade and Migration Best Practices
https://help.salesforce.com/s/articleView?id=sf.media_cloud_asm_upgrade.htm&type=5
NEW QUESTION # 28
Without custom development, with which Ad Serving Platform does Media Cloud integrate?
Answer: A
Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
Media Cloud offers out-of-the-box integration with Google Ad Manager (GAM) for ad serving, enabling booking, delivery tracking, and reporting. Other platforms like Facebook Ads Manager or Inventory require custom development or third-party connectors.
Reference:
Media Cloud Ad Server Integrations
https://help.salesforce.com/s/articleView?id=sf.media_cloud_ad_server_integration.htm&type=5
NEW QUESTION # 29
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