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| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Intangible Deliverables | 26% | - Governance and mindset - Culture and capability building - Change and adoption enablement - Stakeholder alignment |
| Topic 2: Value Design | 32% | - Context and innovation impact - Ethics and value alignment - Strategic direction and rationale - Value measurement and outcomes |
| Topic 3: Tools and Artifacts | 23% | - Documentation and visualization - Design frameworks and methods - Decision-making tools - Strategy mapping and modeling |
| Topic 4: Leveraging Adjacent Roles and Skills | 19% | - Integrating UX and technical perspectives - Collaboration with architects and designers - Working with product and business teams - Leading cross-functional work |
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NEW QUESTION # 71
Cloud Kicks has envisioned an omnichannel experience for its customers that lets them seamlessly move across devices and select from multiple communication channels when reaching out to the company. The strategy designer creates a go-to-market (GTM) strategy for this concept. What is a core component of a successful GTM strategy?
Answer: A
Explanation:
A Go-To-Market (GTM) strategy requires a foundational product value proposition that articulates why customers need the product/service and its distinct benefits. In the Platform Strategy Designer context, this question belongs primarily to Value Design. In Value Design, the strategy designer links validated human needs to business outcomes and external context, then defines measurable signals that show whether the intended value is actually being created. A value proposition explains the meaningful benefit the offering creates for the intended audience. It is central to desirability and go-to-market thinking because the business must be able to state clearly why customers should care before investing heavily in execution. Here, Product value proposition is the strongest choice because it most directly matches the outcome, constraint, or decision described in the scenario. The other choices may be useful in a different stage or for a different question, but they do not address the central requirement as directly. Test-driven development focuses attention elsewhere, while Digital marketing plan addresses a related concern without providing the same fit to the scenario ' s stated objective. That distinction is important on the exam: select the method or capability that resolves the specific uncertainty in the scenario rather than the option that is merely plausible in a broader project.
Study Guide Topics: Value Design
Official Salesforce Reference: Platform Strategy Designer Certification Prep - Value Design
NEW QUESTION # 72
Cloud Kicks wants to improve its digital commerce experience because it is losing prominence in the market.
What should a strategy designer rely on to get stakeholder buy-in for a redesign?
Answer: B
Explanation:
Combining customer research findings with competitive market benchmarking provides compelling evidence for executive buy-in. In the Platform Strategy Designer context, this question belongs primarily to Intangible Deliverables. In Intangible Deliverables, the strategy designer creates alignment, trust, shared understanding, ethical awareness, and persuasive communication so that people can make coordinated decisions around the intended future state. Competitive analysis adds market context to customer research by showing how alternatives shape expectations and where differentiation may exist. When combined with direct research evidence, it gives stakeholders a stronger rationale for change than a polished visual concept alone. Here, Research findings and a competitive analysis. is the strongest choice because it most directly matches the outcome, constraint, or decision described in the scenario. The other choices may be useful in a different stage or for a different question, but they do not address the central requirement as directly. Wireframes and a total addressable market (TAM) calculation focuses attention elsewhere, while Inspiring graphics and personas addresses a related concern without providing the same fit to the scenario ' s stated objective. That distinction is important on the exam: select the method or capability that resolves the specific uncertainty in the scenario rather than the option that is merely plausible in a broader project.
Study Guide Topics: Intangible Deliverables
Official Salesforce Reference: Alignment as a Strategic Craft - Gain Alignment
NEW QUESTION # 73
Cloud Kicks has launched their new online store with special emphasis on improving user experience. Which metric should be used to measure user experience improvements achieved as an outcome of the redesign?
Answer: A
Explanation:
CSAT directly measures user satisfaction and perception of experience quality following interaction changes.
In the Platform Strategy Designer context, this question belongs primarily to Value Design. In Value Design, the strategy designer links validated human needs to business outcomes and external context, then defines measurable signals that show whether the intended value is actually being created. CSAT directly captures customers' reported satisfaction with the redesigned experience. Commercial metrics such as transaction volume can move for many unrelated reasons, so they are weaker evidence when the stated objective is specifically improvement in experience quality. Here, Customer-satisfaction score (CSAT) is the strongest choice because it most directly matches the outcome, constraint, or decision described in the scenario. The other choices may be useful in a different stage or for a different question, but they do not address the central requirement as directly. Incremental transaction volume focuses attention elsewhere, while Net adoption score (NAS) addresses a related concern without providing the same fit to the scenario ' s stated objective. That distinction is important on the exam: select the method or capability that resolves the specific uncertainty in the scenario rather than the option that is merely plausible in a broader project.
Study Guide Topics: Value Design
Official Salesforce Reference: Platform Strategy Designer Certification Prep - Value Design
NEW QUESTION # 74
Cloud Kicks (CK) has gone through a comprehensive redesign of its internal sales process to better embed it into the capabilities of Sales Cloud. CK's executive stakeholders are concerned there will be limited adoption by the sales team, as Sales Cloud is too new to them and their processes were mostly based on guided documents within Excel.
Which approach should the strategy designer recommend to aid the sales team in onboarding to Sales Cloud?
Answer: C
Explanation:
The strategy designer should recommend using In-App Guidance and investing in change management to aid the sales team in onboarding to Sales Cloud. In-App Guidance is a feature that allows creating prompts and walkthroughs within Salesforce to guide users through new features or processes. Change management is a process that involves planning, communicating, and supporting users through organizational changes, such as adopting new technologies or workflows. https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-prep/use-in-app-guidance-and-invest-in-change-management
NEW QUESTION # 75
The strategy designers at Cloud Kicks are leading a large number of projects initiated by various stakeholders.
They implement an Impact matrix to help them prioritize their work. What is the purpose of an Impact & Effort matrix?
Answer: C
Explanation:
Impact/Effort matrices plot initiatives visually to prioritize high-impact, low- effort quick wins against core strategic project goals. In the Platform Strategy Designer context, this question belongs primarily to Tools and Artifacts. In Tools and Artifacts, the key is to select the method, framework, artifact, or Salesforce capability that directly addresses the uncertainty in the scenario and supports an evidence-based decision. Effort is a practical prioritization input because it represents the cost, complexity, time, and organizational capacity required to deliver an initiative. Comparing effort with expected value or impact helps teams make transparent trade-offs and direct limited resources toward the strongest opportunities. Here, To prioritize projects based on key goals outlined in project framing is the strongest choice because it most directly matches the outcome, constraint, or decision described in the scenario. The other choices may be useful in a different stage or for a different question, but they do not address the central requirement as directly. To compare products based on predefined criteria to enable stakeholder discussion focuses attention elsewhere, while To classify projects according to their level of urgency addresses a related concern without providing the same fit to the scenario ' s stated objective.
Study Guide Topics: Tools and Artifacts
Official Salesforce Reference: Alignment as a Strategic Craft - Gain Alignment
NEW QUESTION # 76
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