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| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Education Data Architecture (EDA) | 22% | - Relationships, data integrity, extending EDA - Data migration and integration considerations - EDA data model, standard and custom objects |
| Topic 2: Solution Design | 19% | - Security, sharing, and access design - Account and contact models for education - Design scalable, maintainable solutions |
| Topic 3: Domain Expertise | 18% | - Education Cloud capabilities and use cases - Education industry processes and needs - Recruitment, admissions, student experience, advancement, alumni relations |
| Topic 4: Integration and Data Management | 16% | - Integration methods and tools - External systems and third-party apps - Data quality, deduplication, governance |
| Topic 5: Analytics and Reporting | 7% | - Leverage Salesforce reporting features - Reports, dashboards, and analytics for education |
| Topic 6: Implementation Strategies and Best Practices | 18% | - Project lifecycle: plan, gather requirements, design, build, test, deploy, optimize - Configuration vs customization - Change management and adoption |
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NEW QUESTION # 40
University Investment Services (UIS) is an internal department that manages the university endowment through financial investments. It operates independently of the university and only works with investment companies and financial institutions. UIS is interested in a CRM that will track investment companies, and its company Contacts, Leads, Opportunities, and Activities.
Which solution should the consultant recommend?
Answer: D
Explanation:
Sales Cloud is a CRM solution that helps sales teams manage their sales processes, from lead generation to closing deals. Sales Cloud can track investment companies and their contacts, leads, opportunities, and activities, as well as provide reports and dashboards to monitor performance and revenue. Sales Cloud can also integrate with other Salesforce products, such as Marketing Cloud and Service Cloud, to create a unified customer experience. Sales Cloud is suitable for UIS because it operates independently of the university and does not need the specific features of Education Cloud or Financial Services Cloud, which are designed for higher education institutions and financial services providers, respectively. Heroku is a cloud platform that allows developers to build, run, and scale applications, but it is not a CRM solution by itself. Reference: [Sales Cloud Overview], [Sales Cloud Features], [Sales Cloud Pricing]
NEW QUESTION # 41
A university has hired a consultant to help it plan the campus's enterprise roadmap for Salesforce. The CIO wants to use a single. Salesforce org across the university and is interested in learning more about the Education Data Architecture (EDA). The university has two existing Salesforce orgs, one uses Person Accounts, and the other org uses a custom data architecture.
What should the consultant do first lo assess the situation?
Answer: C
Explanation:
The first thing that the consultant should do to assess the situation is to document solution requirements from the groups involved. This will help the consultant understand the current state, pain points, goals, and needs of each group that uses or will use Salesforce, and how they relate to each other. This will also help the consultant determine whether EDA is a suitable solution for all groups, or whether some customization or integration is needed. Submitting a Salesforce Support case to merge orgs, installing EDA into one of the production environments, and creating a new Salesforce org using EDA as the foundation are not good first steps, because they do not involve gathering requirements from the stakeholders, and they may cause data loss or disruption. Reference:
https://trailhead.salesforce.com/en/content/learn/modules/education-cloud-basics/education-cloud-basics-discovery
https://powerofus.force.com/s/article/EDA-Migrate
NEW QUESTION # 42
International Programs wants to track the emergency contacts for students who are studying abroad.
Which functionality should a consultant implement to meet this requirement?
Answer: D
Explanation:
Relationships is a functionality that the consultant can implement to meet the requirement of tracking the emergency contacts for students who are studying abroad. Relationships is a feature that allows the consultant to create and manage connections between Contacts in EDA. Relationships can be used to track various types of connections, such as family, friends, mentors, or emergency contacts. The consultant can create a custom Relationship Type for emergency contacts and associate it with the students who are studying abroad. Household Accounts, Affiliations, and Success Teams are not functionalities that can track the emergency contacts for students who are studying abroad. Reference:
https://powerofus.force.com/s/article/EDA-Relationships
https://powerofus.force.com/s/article/EDA-Relationships-Create
NEW QUESTION # 43
Career Services uses a separate event management system for its employment events' attendance and registration, and Marketing Cloud to promote the event. It wants to integrate student data in Salesforce to identify engaged prospects by matching them with event attendance, career interest, and credit completion toward an academic major.
Which integration direction should the consultant recommend?
Answer: B
Explanation:
The integration direction that the consultant should recommend for Career Services is C. Two-way integration between the event system and Salesforce1. This is because a two-way integration can allow for bi-directional data exchange and synchronization between the event system and Salesforce, which can enable Career Services to match student data in Salesforce with event attendance, career interest, and credit completion toward an academic major. A two-way integration can also help Career Services to segment and target students based on their engagement and preferences, and to measure the effectiveness and impact of their events and campaigns2.
Reference:
https://help.salesforce.com/s/articleView?id=sf.mc_co_marketing_cloud_connect.htm&type=5
https://trailhead.salesforce.com/en/content/learn/modules/marketing-cloud-connect
NEW QUESTION # 44
A university system purchased Salesforce and wants to move to an enterprise model for all of the schools in the system. The university needs to track students both as individuals and as part of a household. The Recruitment and Admissions office also wants to track events, the event locations, and the event vendors.
Which account model should the consultant recommend?
Answer: C
Explanation:
The consultant should recommend the Education Data Architecture (EDA) Account Model as the account model for the university system that purchased Salesforce and wants to move to an enterprise model for all of the schools in the system. The EDA Account Model is an account model that allows users to store information about individuals or organizations that are related to an educational institution, such as students, parents, faculty, staff, alumni, or donors. The EDA Account Model can help the university system track students both as individuals and as part of a household using features such as Contacts, Accounts, Relationships, or Affiliations. The EDA Account Model can also help the Recruitment and Admissions office track events, the event locations, and the event vendors using features such as Campaigns or Campaign Members. The Person Account Model and the Standard Account Model are not account models that can meet the requirements of the university system that purchased Salesforce and wants to move to an enterprise model for all of the schools in the system. Reference:
https://powerofus.force.com/s/article/EDA-Accounts
https://powerofus.force.com/s/article/EDA-Campaigns
NEW QUESTION # 45
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