最新的Salesforce MCAE-Con-201考古題

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Salesforce MCAE-Con-201 Exam Syllabus Topics:

Section	Weight	Objectives
Topic 1: Lead Management	14%	- Configure lead routing and handoff processes - Design lead generation strategies - Implement scoring and grading models
Topic 2: Email Marketing	10%	- Optimize email content and performance - Apply email marketing standards and best practices - Ensure deliverability and compliance
Topic 3: Account Configuration	16%	- Data migration and integrity maintenance - Usage governance and permission strategies - Technical setup and architecture planning
Topic 4: Evaluation	17%	- Assess existing infrastructure and marketing maturity - Analyze business requirements and recommend solutions - Design strategies to identify customer needs
Topic 5: Reporting, Metrics, and Analytics	12%	- Configure and customize reports and dashboards - Interpret results and recommend improvements - Define relevant KPIs and metrics
Topic 6: Personalizing the Prospect Experience	8%	- Implement consent and preference management - Recommend engagement enhancements - Design personalized interactions
Topic 7: Sales Emails and Alerts	6%	- Maximize sales and marketing alignment - Configure Sales Emails and Alerts features
Topic 8: Automating Business Processes	17%	- Build lead nurturing and campaign workflows - Select appropriate automation tools - Design engagement programs and sequences

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MCAE-Con-201考試資訊 - MCAE-Con-201證照資訊

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最新的 Salesforce Consultant MCAE-Con-201 免費考試真題 (Q70-Q75):

問題 #70
LenoxSoft recently enabled Marketing Cloud Account Engagement Campaign Influence Attribution Models in Salesforce. They want to understand which campaigns their prospects are interacting with right before an opportunity closes.
Which Campaign Influence Attribution model should they reference to understand this?

A. Salesforce Model
B. First Touch Model
C. Even Attribution Model
D. Last Touch Model

答案：D

問題 #71
LenoxSoft wants to create a re-engagement program that will nurture prospects if they're last activity is greater than 90 days. Once they begin the re-engagement program, if they become active, the prospects need to remain in the program. Which solution would you recommend ?

A. Static List
B. Dynamic List
C. Test List
D. Static or Dynamic list

答案：A

問題 #72
LenoxSoft's IT manager refuses to implement email authentication. The marketing entries so the company can successfully send emails from their Marketing Cloud Account Engagement account.
Which two benefits of email authentication should be discussed with the IT manag Choose 2 answers

A. Authentication provides legal protection against email abuse complaints.
B. Authentication increases deliverability rates of emails sent through Marketing Cloud Account Engagement.
C. Authentication ensures the company's sending IP will not appear on blocklists.
D. Authentication proves Marketing Cloud Account Engagement is a legitimate sender of LenoxSoft's emails.

答案：A,B

問題 #73
LenoxSoft's marketing manager needs to determine the number of submissions that have come through a form on a Marketing Cloud Account Engagement landing page. Which two places could this information be found?
Choose 2 answers

A. The total submissions reflected on the form report in Marketing Cloud Account Engagement.
B. The total submissions reflected on the landing page report in Marketing Cloud Account Engagement.
C. The sum of total conversions from the form and landing page reports.
D. The Engagement Dashboard in B2B Marketing Analytics.

答案：B,D

問題 #74
What is true about the Salesforce connector [Choose two answers]

A. When connecting Marketing Cloud Account Engagement and Salesforce you only need to follow a connection wizard in Marketing Cloud Account Engagement.
B. You can connect Marketing Cloud Account Engagement to a Salesforce sandbox or production environment
C. Only lead, contacts and accounts are synchronized from Salesforce to Marketing Cloud Account Engagement
D. Email is the unique identifier unless "allow multiple Prospects with same email address" is enabled.

答案：B,D

問題 #75
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