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| Section | Weight | Objectives |
|---|---|---|
| Strategic Context for Business Analysis | 20% | - Internal and external environment analysis - Organisational vision, mission and objectives - SWOT analysis and strategic alignment |
| Establishing the Target State | 15% | - Defining future requirements and objectives - Defining desired outcomes and success measures - Business activity modelling and process design |
| Designing and Defining the Solution | 15% | - Gap analysis and option evaluation - Design thinking and solution concepts - Defining requirements and specifications |
| Analysing and Managing Stakeholders | 20% | - Stakeholder influence, interest and engagement assessment - Stakeholder identification and classification - CATWOE and stakeholder perspective analysis - Engagement and communication strategies |
| Analysing the Current State | 15% | - Identifying problems, gaps and improvement opportunities - Investigation techniques and data collection - Modelling current processes, systems and data |
| Developing a Business Case | 15% | - Costs, benefits, risks and impact assessment - Alignment with business change lifecycle - Purpose and structure of a business case |
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NEW QUESTION # 20
An overseas bank is currently undertaking a feasibility study looking into the possible launch of a new bank in the UK Preliminary findings suggest that the market is saturated, customers have a lot of choice and it is easy for them to switch from one bank to another.
In which area of Porter's Five Forces model would these preliminary findings be documented'?
Answer: B
Explanation:
Explanation
Porter's Five Forces model is a technique for analysing the competitive forces that affect an organisation or industry. It helps to assess the attractiveness and profitability of an organisation or industry. Porter's Five Forces model consists of five forces: threat of new entrants, bargaining power of customers, bargaining power of suppliers, threat of substitute products and competitive rivalry. Therefore, option B is the correct answer, as these preliminary findings would be documented in the bargaining power of customers force of Porter's Five Forces model. Bargaining power of customers is the force that measures the ability and influence of customers to affect the price, quality and quantity of products or services offered by an organisation or industry. It depends on factors such as customer concentration, switching costs, differentiation and loyalty. An example of bargaining power of customers in this scenario is the market is saturated, customers have a lot of choice and it is easy for them to switch from one bank to another, which implies that customers have high bargaining power and can demand lower prices or better services from banks. Option A is not a correct answer, as these preliminary findings would not be documented in the threat of new entrants force of Porter's Five Forces model. Threat of new entrants is the force that measures the likelihood and impact of new competitors entering an organisation or industry. It depends on factors such as entry barriers, economies of scale, capital requirements and brand loyalty. An example of threat of new entrants in this scenario is an overseas bank launching a new bank in the UK, which implies that there is a potential threat of new entrants to the existing banks in the UK. Option C is not a correct answer, as these preliminary findings would not be documented in the bargaining power of suppliers force of Porter's Five Forces model. Bargaining power of suppliers is the force that measures the ability and influence of suppliers to affect the price, quality and quantity of products or services supplied to an organisation or industry. It depends on factors such as supplier concentration, switching costs, differentiation and dependency. An example of bargaining power of suppliers in this scenario is the suggested changes to the business structure will affect our relationships with suppliers, which implies that suppliers may have some bargaining power over the organisation or industry. Option D is not a correct answer, as these preliminary findings would not be documented in the threat of substitute products force of Porter's Five Forces model. Threat of substitute products is the force that measures the likelihood and impact of customers switching to alternative products or services that satisfy their needs or wants better than those offered by an organisation or industry. It depends on factors such as availability, price, quality and performance of substitute products or services. There is no example of threat of substitute products in this scenario.
References: BCS Practitioner Certificate in BAP Specimen, page 49.
NEW QUESTION # 21
The management of a Health and Sports club has decided that one of its Critical Success Factors (CSF) is to provide excellent customer service. The below measures have been suggested.
Which two of these are appropriate Key Performance Indicators (KPIs) for the CSF "provide excellent customer service"?
Answer: A,C
Explanation:
The documentation explains that CSFs are the areas where things "must go right," and KPIs are the measures that show whether progress is being made toward achieving a CSF. KPIs should focus on specific performance areas and should be defined so they are SMART and monitored regularly.
For a CSF of "excellent customer service," appropriate KPIs should reflect customer experience outcomes and customer loyalty/retention. Option C ("number of customers who post negative feedback") is directly linked to service quality: negative feedback is a clear indicator that customers perceive service failures. Tracking it (and ideally setting a target such as "no more than X per month") provides a measurable signal of whether service is improving.
Option D ("percentage of customers who renew their annual subscription") is also strongly linked to customer service because renewal rates are a widely used indicator of customer satisfaction and loyalty: customers who experience consistently good service are more likely to continue their membership. As a KPI, it is measurable, trendable over time, and can be given SMART targets.
The other options are not direct indicators of customer service quality: restaurant ordering (A) is sales/upsell behaviour, fitness improvement (B) is an outcome of training/programming rather than service, and payment method (E) is an administrative preference. Therefore, the best KPIs for this CSF are C and D.
NEW QUESTION # 22
EuroCoach is a holiday coach company that Is reviewing its internal business processes. The following requirement for improvement has been logged as a business rule:
'EuroCoach Is now legally responsible for ensuring that passengers taking cross-border journeys have valid passports and visas (If applicable) tor the countries to which, and through which, they will travel' Which type of business rule is this?
Answer: C
Explanation:
An external requirement is a business rule that is imposed by an external source, such as a law, regulation, or standard. The business rule in this question is a legal obligation that EuroCoach has to comply with, so it is an external requirement. Option C is the correct answer.
NEW QUESTION # 23
Elizabenth is an external consultant who is helping a company streamline its process. She has not worked for this company before.
The managing director (MD) has explained that some of the line managers feel that this work is unnecessary, whilst others are concerned that their staff will be made redundant as a result of her recommendations. He is keen for Elizabeth to get an understanding Elizabeth with an of organization staff and for the involve line manager in formulating potential improvements. The MD has provided Elizabeth with an organizational chart, detailing the business areas she needs to investigate, as well as the names of the line managers involved.
To understand the concerns of operational staff and line managers, which pair of techniques SHOULD she use first?
Answer: D
Explanation:
Explanation
The pair of techniques that Elizabeth should use first to understand the concerns of operational staff and line managers are interviews and rich pictures. Interviews are a way of eliciting information from stakeholders by asking them open-ended questions and listening to their responses. Interviews can help Elizabeth to explore the views, opinions, needs, and expectations of the staff and managers regarding the process improvement project. Rich pictures are a way of capturing complex situations in a visual form by using symbols, icons, cartoons, or diagrams. Rich pictures can help Elizabeth to illustrate the current problems and issues faced by the staff and managers, as well as their emotions and relationships. Option D is the correct answer.
NEW QUESTION # 24
Discounted Cash Flow takes into account the broader financial context. If interest rates are to increase, the project viability (costs to develop, ROI) might be negatively impacted. An IT Manager has been asked to prepare the business case for an investment in a new software system. They have been asked by the Project Manager whether they will be undertaking the investment appraisal using the Payback or Discounted Cash Flow method.
Which of the following factors would indicate that the Discounted Cash Flow method should be used?
Answer: A
Explanation:
The guidance distinguishes Payback and Discounted Cash Flow (DCF) by whether they account for the time value of money. Payback uses current values of incoming and outgoing cash flows and does not adjust for the declining value of money over time. DCF, by contrast, explicitly discounts future net cash flows back to today's value, producing measures such as Net Present Value (NPV).
A key practical reason to use DCF is when the discount rate (reflecting the cost of capital and prevailing financial conditions) matters. The documentation explains that management accountants determine the discount rate by studying factors including the likely movement of money-market interest rates in the coming years. If interest rates are expected to increase, the cost of capital and the opportunity cost of money can rise, making future cash inflows less valuable in today's terms and potentially reducing project attractiveness. DCF is designed to reflect exactly this broader financial context through discounting.
Option A ("cost of raising capital is nil") would reduce the importance of discounting rather than increase it. Option B is about the desired level of detail, not financial appropriateness. Option D ("deposits earning no interest") does not indicate rising rates or a need to adjust for changing time value; if anything, it suggests a lower opportunity cost at present. Therefore, the factor that indicates DCF should be used is C.
NEW QUESTION # 25
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