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| Section | Objectives |
|---|---|
| Data Analysis Fundamentals | - Data Types and Measurement Scales - Data Visualization Techniques - Descriptive Statistics - Data Quality and Cleaning |
| Business Intelligence and Analytics | - Data Mining Concepts - Key Performance Indicators (KPIs) - Predictive Analytics Basics - Dashboards and Reporting |
| Decision-Making Frameworks | - Evidence-Based Decision Making - Cost-Benefit Analysis - Risk Analysis and Assessment - Rational Decision Models |
| Data-Driven Culture and Communication | - Presenting Data Insights - Building Data-Informed Organizations - Stakeholder Communication - Ethical Considerations in Data Use |
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질문 # 28
What is the purpose of linking strategy to performance assessment in an organization?
정답：B
설명：
Linking strategy to performance assessment helps an organization define where it needs or desires to be and measure progress toward that target. This connection is essential because it ensures that performance metrics are not selected in isolation, but instead support the mission, goals, and priorities of the organization. When strategy and assessment are aligned, managers can evaluate whether operational efforts are contributing to desired outcomes, identify gaps between current and expected performance, and make better-informed decisions about improvement. The other options do not reflect the main purpose. Increasing data collection may occur, but it is not the central reason for linking strategy to assessment. Reducing action plans is not a valid objective, and translating the mission only for team players is too narrow and inaccurate. Strategic performance assessment creates direction, accountability, and clarity across the organization. Therefore, the correct answer is that it provides a target of where an organization needs or desires to be.
질문 # 29
What is a disadvantage of a key performance indicator (KPI)?
정답：B
설명：
A key performance indicator is useful because it provides a measurable way to track progress toward a goal, but one disadvantage is that it often focuses only on quantitative measures. This can be limiting because not every important aspect of organizational performance is easily captured in numerical form. For example, employee morale, trust, innovation culture, and relationship quality may be highly important but difficult to represent fully through a KPI. When managers rely too heavily on numerical indicators alone, they may overlook meaningful qualitative context or encourage behavior aimed at improving the metric rather than improving the underlying process. The other choices are less accurate. A KPI does not only indicate statistically significant change, and it does not inherently make data-driven measurement difficult. It can be used for both short-term and long-term objectives depending on design. The real weakness is that a KPI may oversimplify performance by emphasizing what can be counted rather than everything that matters. Therefore, the correct answer is that it only accounts for quantitative measures.
질문 # 30
Which process is designed to proactively prevent a problem?
정답：C
설명：
Quality assurance is the process designed to proactively prevent problems before they occur. It focuses on improving the systems, procedures, and standards used to produce outcomes so that defects, errors, or failures are less likely to happen in the first place. This preventive orientation distinguishes quality assurance from quality control, which is more concerned with identifying defects after or during production through inspection and monitoring. Common cause variation refers to the natural variability present in a stable process and is not itself a preventive process. The plan-do-check-act cycle is a structured improvement framework, but it is broader and not the specific term used to describe proactive prevention. In data-driven decision- making and quality management, assurance activities often include standardizing procedures, training employees, documenting workflows, and building reliable systems that reduce variation and improve consistency. Because the question asks which process is specifically designed to act proactively, the best answer is quality assurance. It aims to stop issues before they occur, making it a preventive rather than reactive approach.
질문 # 31
What results from starting an analysis with flawed data?
Choose 2 answers.
정답：A,D
설명：
Starting an analysis with flawed data significantly undermines the effectiveness of data-driven decision making. One major consequence is thatmore time is spent managing data than analyzing data. Analysts must devote substantial effort to cleaning, validating, and correcting errors before meaningful analysis can occur, delaying insights and increasing costs.
Another critical result is thatmissing data tend to skew the results of the analysis. Incomplete data can distort averages, trends, and statistical relationships, leading to biased conclusions and unreliable decisions.
This is especially problematic in predictive and inferential analytics, where assumptions about data completeness are essential.
Using spreadsheets or placing data in charts does not inherently result from flawed data, nor does it resolve data quality issues. While visualization can help identify errors, it is not a direct outcome of starting with flawed data.
Data-driven decision making emphasizes that poor-quality input leads to poor-quality output. Ensuring data accuracy and completeness before analysis is essential for producing valid insights. Therefore, the correct answers areB and D.
질문 # 32
A retail manager collected the following sales-receipt totals from the store's cashiers:
$25, $22, $48, $42, $32, $28, $24, $54, $34, $41, $48
What is the median of this sales-receipt data?
정답：C
설명：
Themedianis the middle value of a dataset when the data is arranged in ascending order. It is a key descriptive statistic used in data-driven decision making because it is resistant to extreme values.
First, sort the data in ascending order:
22, 24, 25, 28, 32,34, 41, 42, 48, 48, 54
There are 11 values in total, so the median is the 6th value. The 6th value is$34, making it the median.
The median provides insight into the typical transaction size without being influenced by unusually large receipts. Therefore, the correct answer isB.
질문 # 33
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