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Salesforce Marketing-Cloud-Account-Engagement-Consultant Exam Overview:

Certification Vendor:	Salesforce
Exam Name:	Salesforce Certified Marketing Cloud Account Engagement Consultant
Exam Number:	Marketing-Cloud-Account-Engagement-Consultant
Related Certifications:	Salesforce Certified Marketing Cloud Email Specialist Salesforce Certified Sales Cloud Consultant Salesforce Certified Administrator
Available Languages:	English
Exam Price:	$200 USD
Exam Format:	Multiple Select, Multiple Choice
Exam Duration:	105 minutes
Certificate Validity Period:	No expiration ( certifications do not expire for this credential)
Passing Score:	68%
Real Exam Qty:	65
Sample Questions:	Salesforce Marketing-Cloud-Account-Engagement-Consultant Sample Questions
Exam Way:	Online proctored exam (at a testing center or remote proctored)
Pre Condition:	It is recommended (but not required) to have 1-2 years of hands-on experience with Salesforce Marketing Cloud Account Engagement and hold the Salesforce Administrator certification before attempting this exam. Familiarity with Salesforce Sales Cloud is also beneficial.
Official Syllabus URL:	https://trailhead.salesforce.com/credentials/marketing-cloud-account-engagement-consultant

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Salesforce Marketing-Cloud-Account-Engagement-Consultant Exam Syllabus Topics:

Topic	Details
Topic 1	Reporting, Metrics, and Analytics: Technical setup requirements and reporting methods are the key sub-topics here.
Topic 2	Evaluation: The assessment and recommendation process is key to this topic. It covers sub-topics such as analyzing and recommending paths forward, designing strategies to identify customer needs, and staying up-to-date with marketing trends and tools.
Topic 3	Sales Emails and Alerts: This topic covers the configuration and benefits of Sales Emails and Alerts.
Topic 4	Personalizing the Prospect Experience: This topic is about creating personalized experiences for prospects. It includes strategies for consent management and recommendations to enhance the overall prospect experience.

Salesforce Certified Marketing Cloud Account Engagement Consultant Sample Questions (Q119-Q124):

NEW QUESTION # 119
LenoxSoft has published a new white paper. When prospects submit a "Request a Download" form, they should receive this white paper in an email. All prospects who receive the email and view the white paper should receive an additional +10 points added to their score.
Which sequence of events would meet their goal?

A. Upload the white paper as a new File > Create a Custom Redirect to the white paper file with the Completion Action "Adjust score :: +10" > Create a new Email Template that contains the Custom Redirect link > Create a new Form with the Completion Actions "Send autoresponder email"
B. Upload the white paper as a new File > Create a Custom Redirect to the white paper file > Create a new Email Template that contains the Custom Redirect link > Create a new Form with the Completion actions "Send autoresponder email" AND "Adjust score :: +10"
C. Upload the white paper as a new File > Create a new Form > On Step 4 of the Form Wizard, check the box to "Redirect the prospect instead of showing the form's Thank You Content" and specify the white paper file link > Add Completion Actions "Send autoresponder email" AND
"Adjust score :: +10" to the Form
D. Upload the white paper as a new File > Create a Custom Redirect to the white paper file > Create a new Email Template with the Completion Action "On click :: Adjust score :: +10" that contains the Custom Redirect link > Create a new Form with the Completion Actions "Send autoresponder email"

Answer: A

NEW QUESTION # 120
LenoxSoft wants to create Contacts instead of Leads or sync with Person Account records. What step should the consultant recommend?

A. Update your field mappings by going to Admin > Configure Fields
B. Contact Marketing Cloud Account Engagement Support to enable the necessary connector behavior
C. Update your Salesforce connector user permissions
D. Locate the relevant documentation and follow the steps to enable.

Answer: B

NEW QUESTION # 121
LenoxSoft sends a list email to the "2019 Tradeshow" list, and does not use a suppression list. The next day, an account manager wants to know why his prospect did not receive the email even though they were a member of the list.
What could have prevented this prospect from receiving the list email?

A. The Dedicated IP address was not warmed up appropriately before the email was scheduled.
B. The prospect already received the email already received another Marketing Cloud Account Engagement email within the past business day, based on the account's business hours.
C. A second prospect with the same email address received the email under "allow multiple prospects with the same email address.'
D. The prospect was no longer a member of the "2019 Tradeshow" list used for the email send.

Answer: C

NEW QUESTION # 122
An Administrator imported a list of trade show attendees and added them all to the same Marketing Cloud Account Engagement campaign. A few months later, the Administrator wants to pull a one-time list of all of these attendees. How should this be accomplished?

A. Look for the original list based on the Marketing Cloud Account Engagement campaign
B. Run an automation rule based on the Marketing Cloud Account Engagement campaign
C. Run a segmentation rule based on the Marketing Cloud Account Engagement campaign
D. Run a dynamic list based on the Marketing Cloud Account Engagement campaign

Answer: C

NEW QUESTION # 123
Monthly cost of Salesforce Engage is

A. 100$
B. It's always free
C. 15$
D. 50$

Answer: D

NEW QUESTION # 124
......

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