Marketing-Cloud-Account-Engagement-Consultant Learning Material: Salesforce Certified Marketing Cloud Account Engagement Consultant & Marketing-Cloud-Account-Engagement-Consultant Practice Test

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Salesforce Marketing-Cloud-Account-Engagement-Consultant Exam Syllabus Topics:

Topic	Details
Topic 1	Email Marketing: Best practices and standards are the main focus of this topic. It ensures that email marketing strategies are applied effectively to meet customer business needs and achieve desired outcomes.
Topic 2	Personalizing the Prospect Experience: This topic is about creating personalized experiences for prospects. It includes strategies for consent management and recommendations to enhance the overall prospect experience.
Topic 3	Evaluation: The assessment and recommendation process is key to this topic. It covers sub-topics such as analyzing and recommending paths forward, designing strategies to identify customer needs, and staying up-to-date with marketing trends and tools.
Topic 4	Automating Business Processes: Here, the emphasis is on selecting the right tools and designing sequences of events to streamline marketing initiatives.

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Salesforce Certified Marketing Cloud Account Engagement Consultant Sample Questions (Q157-Q162):

NEW QUESTION # 157
Select available Webinar Connectors

A. WebinarJam
B. ClickMeeting
C. Demio
D. GoToWebinar
E. Webex
F. ReadyTalk

Answer: D,E,F

NEW QUESTION # 158
Lenoxsoft uses their existing email sending platform to send a monthly promotional email to subscribers on the 15th of each month. They are beginning their Marketing Cloud Account Engagement implementation on the 5th and must send the email on time. They have asked to focus on the minimum setup in Marketing Cloud Account Engagement in order to meet their email send deadline. Based on the above constraints, what should the Consultant determine to be the first steps in Marketing Cloud Account Engagement?

A. Create a folder structure, import, and map sales users, and transfer email templates into Marketing Cloud Account Engagement.
B. Set up email authentication, import necessary subscriber lists, and transfer email templates into Marketing Cloud Account Engagement.
C. Implement Marketing Cloud Account Engagement tracking code, set up email authentication, and create page actions for website views.
D. Set up a Marketing Cloud Account Engagement campaign, import necessary subscriber lists, and transfer email templates to Marketing Cloud Account Engagement.

Answer: B

NEW QUESTION # 159
How many Social Posting Connectors is it possible to create

A. You can't use any Social Posting connector
B. One each type
C. You can create as many Social Posting connectors as you want
D. Many but only one type

Answer: C

NEW QUESTION # 160
"If an organization has several Marketing Cloud Account Engagement users who require direct login access to pi.Marketing Cloud Account Engagement.com, what should be done before enabling user sync?

A. Make sure the CRM username field on user records are empty.
B. Delete and recreate the specific users after enabling user sync.
C. Create a custom user role for Marketing Cloud Account Engagement Only users in Marketing Cloud Account Engagement.
D. Set the users as Marketing user roles in Marketing Cloud Account Engagement before enabling user sync.

Answer: A

NEW QUESTION # 161
LenoxSoft is moving their forms from an external vendor into Marketing Cloud Account Engagement. The forms contain both default and custom fields. They want the forms to be hosted by Marketing Cloud Account Engagement for tracking purposes, but want to retain the same look and feel.
Which two actions should be taken to achieve this?
Choose 2 answers

A. Import the list of custom fields used on their forms to create the fields in Marketing Cloud Account Engagement.
B. Migrate the HTML and CSS of the current form into a new Marketing Cloud Account Engagement layout template.
C. Create the existing form links as custom redirects in Marketing Cloud Account Engagement for tracking.
D. Create the custom fields needed for the forms individually in Marketing Cloud Account Engagement.

Answer: B,D

Explanation:
Explanation
https://help.salesforce.com/articleView?id=sf.Marketing Cloud Account
Engagement_automation_page_actions.htm&type=5

NEW QUESTION # 162
......

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