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| Topic | Details |
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| Topic 1 | - Navigation: This section of the exam measures the skills of Marketing Specialists and covers how users navigate Salesforce. It tests the ability to locate and access necessary information in given scenarios and to identify where different types of Salesforce customizations take place. The emphasis is on practical system navigation that supports marketing operations.
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| Topic 2 | - Salesforce Ecosystem: This section of the exam measures skills of Marketing Cloud Administrators and covers the overall Salesforce ecosystem. It focuses on understanding the different resources available for learning and skill development, recognizing how Salesforce Customer 360 products can be applied in real business use cases, and explaining how organizations make use of Salesforce in daily operations. It also highlights awareness of job roles and career opportunities within the Salesforce ecosystem.
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| Topic 3 | - Data Model: This section of the exam measures skills of Marketing Cloud Administrators and covers Salesforce’s data model. It involves understanding the relationship between core standard objects such as Accounts, Contacts, Leads, Opportunities, and Cases. The section also evaluates knowledge of ensuring data visibility through features and maintaining data integrity using the right tools in different business scenarios.
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| Topic 4 | - Reports & Dashboards: This section of the exam measures skills of Marketing Specialists and covers reporting and visualization in Salesforce. It includes describing how reports are built, how dashboards present insights, and how these tools help organizations monitor performance and make informed marketing decisions.
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Salesforce Certified Platform Foundations Sample Questions (Q22-Q27):
NEW QUESTION # 22
Get Cloudy Consulting wants to evaluate a new feature that requires a specific license before purchasing.
Which environment should be used?
- A. Developer sandbox
- B. Scratch org
- C. Developer org
Answer: C
Explanation:
A developer org should be used to evaluate a new feature that requires a specific license before purchasing. A developer org is a free, full-featured copy of the Salesforce platform that allows developers to create and test applications and features. A developer org can have access to all the licenses and features that are available in the Salesforce platform
NEW QUESTION # 23
Get Cloudy Consulting currently stores information about is customers and partners in the Account object.
There are a few details specific to partners that are not applicable to customers.
What is the recommended way to display only the information application to each group?
- A. Create custom object called Partner and Customer
- B. Create record types on Account called Partner and Customer
- C. Use Account for customers and create a custom object for partners.
Answer: B
Explanation:
Creating record types on Account called Partner and Customer is the recommended way to display only the information applicable to each group. Record types allow different page layouts, picklist values, and business processes to be assigned to different users based on their profile. For example, the Partner record type could have a page layout that includes fields specific to partners, such as Partner Type, Partner Level, and Partner Status. The Customer record type could have a different page layout that excludes those fields. Using Account for customers and creating a custom object for partners would not be advisable, because it would create data silos and make reporting and sharing more difficult. Creating custom objects called Partner and Customer would not make sense, because they are both types of accounts and should use the standard Account object.
NEW QUESTION # 24
The salesforce account executive for Get Cloudy Consulting (GCC) advises the company to use United Clouds to assist with its transition to using Salesforce as its CRM. GCC also plans to add an app in Salesforce from Connected Mail.
What is the role of each of these companies?
- A. Get Cloudy Consulting - CustomerConnected Mail - Consultant -United Clouds -Partner
- B. Get Cloudy Consulting - Customer Connected Mail -independent Software Vendor (ISV)United Clouds
- Partner - C. Get Cloudy Consulting -CustomerConnected Mail - Product United Clouds -partner Independent Software Vendor (ISV)
Answer: B
Explanation:
The role of each of these companies is as follows:
* Get Cloudy Consulting - Customer: GCC is the customer of Salesforce, which means it uses Salesforce products and services to run its business.
* Connected Mail - Independent Software Vendor (ISV): Connected Mail is an ISV, which means it develops and sells applications that are built on the Salesforce platform and are available on the AppExchange.
* United Clouds - Partner: United Clouds is a partner of Salesforce, which means it provides consulting, implementation, integration, or training services to help customers succeed with Salesforce.
NEW QUESTION # 25
Get Cloud Consulting (GCC) has started to use Salesforce for its sales and service divisions. GCC would like to automate a process and understands this can be done through declarative and programmatic solutions.
Which approach should GCC explore first?
- A. A declarative approach, as it allows for quicker and simpler problem resolution
- B. A programmatic approach, as it is more customizable.
- C. A programmatic approach, unless there is a lack of resources
Answer: A
Explanation:
The approach that GCC should explore first to automate a process is a declarative approach, as it allows for quicker and simpler problem resolution. A declarative approach means that GCC can use point-and-click tools and drag-and-drop interfaces to create and modify applications, workflows, rules, and logic, without writing any code. This makes it easier and faster for GCC to build and customize solutions that meet its business needs, without requiring any programming skills or resources.
NEW QUESTION # 26
A sales manager requests a report that shows total opportunity amounts grouped by:
* Small opportunities - Amount is less than $50,000.
* Medium opportunities - Amount is between $50,000 and 5100,000.
* Large opportunities - Amount is more than $100,000.
How should the Salesforce associate create a field to show the amount as described above?
- A. Create a custom field in Setup.
- B. Create a formula field off of Amount.
- C. Create a bucket field off of Amount,
Answer: C
Explanation:
The best way to create a field that shows the amount as described in the question is to use a bucket field off of Amount. A bucket field lets you group report values into categories without creating a formula or a custom field2. You can create a bucket field for any numeric, picklist, or text field in a report.
NEW QUESTION # 27
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